Sarah Hyland Audience in United States

Sarah Hyland logo

Sarah Hyland has an estimated audience of 3,608,610 people in United States. 65.3% are female, 34.7% are male, average age 43.6. Top regions: California, Texas, New York. Top brand affinities: Clayton Kershaw, Julie Bowen, Ariel Winter, Emily Osment, Adam DeVine.

The average Sarah Hyland fan in United States is 43.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Clayton Kershaw, Julie Bowen, Ariel Winter, with strongest over-indexing on Clayton Kershaw (52.33× the country average). Demographically, the Sarah Hyland audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Sarah Hyland fans

Demographic split for Sarah Hyland audience in United States
MetricValue
Female65.3%
Male34.7%
Average age43.6
Estimated audience size3,608,610

Audience persona

The typical Sarah Hyland fan in United States is more female, around 43.6 years old, with strong Risk Appetite tendencies and a notable affinity for Clayton Kershaw.

Top regions in United States

Top regions ranked by reach for Sarah Hyland in United States
RegionReachAffinity
California445,3511.12×
Texas322,1631.04×
New York231,9971.15×
Florida214,8420.88×
Pennsylvania134,7371.11×
Illinois130,9041.09×
Ohio116,0611.04×
New Jersey105,3291.15×
North Carolina104,0210.96×
Michigan100,9371.07×
Georgia99,4620.89×
Virginia85,1720.97×
Washington84,0581.16×
Arizona83,4301.13×
Massachusetts78,0191.1×
Indiana73,0531.11×
Tennessee69,5570.96×
Colorado67,6371.19×
Missouri64,2781.11×
Minnesota58,9521.14×
Wisconsin58,5941.08×
Maryland56,4450.91×
South Carolina46,8850.86×
Oregon44,6071.08×
Kentucky44,5390.98×
Utah42,7851.32×
Oklahoma42,2321.05×
Connecticut39,7521.1×
Alabama39,4360.78×
Louisiana35,9630.77×
Nevada35,6721.02×
Iowa31,6261.06×
Kansas30,2021.06×
Arkansas27,7230.93×
Mississippi20,8840.7×
Idaho20,1301.11×
Nebraska18,5471.02×
New Mexico17,8140.98×
Hawaii14,9470.96×
New Hampshire14,9401.05×
West Virginia14,2680.85×
Maine12,0540.93×
Rhode Island10,4540.91×
Montana9,6200.96×
Washington, District of Columbia8,4110.78×
Delaware8,2600.83×
South Dakota7,4440.89×
Alaska7,2770.94×
North Dakota6,8760.93×
Vermont5,5520.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sarah Hyland audience
BrandAffinityCategory
Clayton Kershaw52.33×Sports
Julie Bowen28.09×Movies & TV
Ariel Winter28.02×Movies & TV
Emily Osment22.86×Movies & TV
Adam DeVine26.83×Movies & TV
Friends4.36×Movies & TV
Joe Manganiello21.71×Movies & TV
Christopher Lloyd19.05×Movies & TV
Unforgettable (2011 TV series)20.9×Movies & TV
Christina Ricci12.72×Movies & TV
Elijah Wood14.8×Movies & TV
Nolan Gould29.65×Movies & TV
Rico Rodriguez (actor)31.2×Movies & TV
Eric Stonestreet20.67×Movies & TV
Anna Kendrick10.53×Movies & TV
Birdhouse Skateboards66.85×Sports
Cancer awareness3.4×Health
Kelli Berglund27.64×Movies & TV
Euphoria1.68×Movies & TV
Peacemaker2.3×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sarah Hyland audience
TraitClusterScore
Risk AppetiteTHRILL2.55
Luxury OrientationPREMIUM2.22
Community OrientationOPEN1.52
Early Adopter MentalityPOWER1.48
IndulgenceJOY1.38
ExtroversionTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for Sarah Hyland
CountryShare
United States36.1%
Germany9.7%
Brazil5.0%

See Sarah Hyland audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Sarah Hyland have in United States?

Sarah Hyland has an estimated audience of 3,608,610 people in United States, concentrated in California and Texas.

What is the gender split and age of Sarah Hyland fans?

65.3% of Sarah Hyland fans are female, 34.7% are male, with an average age of 43.6 years.

Which brands do Sarah Hyland fans like most?

Sarah Hyland fans show strongest brand affinity for Clayton Kershaw (52.33×), Julie Bowen (28.09×), and Ariel Winter (28.02×) over the country average.

Where do Sarah Hyland fans live in United States?

Sarah Hyland fans in United States are most concentrated in California (reach 445,351), Texas (reach 322,163), and New York (reach 231,997). These three regions account for the largest share of the active audience.

What other brands do Sarah Hyland fans also like?

Beyond Sarah Hyland itself, the audience over-indexes on Julie Bowen (28.09×), Ariel Winter (28.02×), Emily Osment (22.86×), and Adam DeVine (26.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sarah Hyland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.