Cancer awareness Audience in United States

Cancer awareness logo

Cancer awareness has an estimated audience of 37,986,333 people in United States. 64.0% are female, 36.0% are male, average age 44.7. Top regions: Texas, California, Florida. Top brand affinities: Friendship, Nature, Florida, U.S. state, Money.

The average Cancer awareness fan in United States is 44.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Friendship, Nature, Florida, with strongest over-indexing on Friendship (2.58× the country average). Demographically, the Cancer awareness audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Need for Security, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Cancer awareness fans

Demographic split for Cancer awareness audience in United States
MetricValue
Female64.0%
Male36.0%
Average age44.7
Estimated audience size37,986,333

Audience persona

The typical Cancer awareness fan in United States is more female, around 44.7 years old, with strong Need for Security tendencies and a notable affinity for Friendship.

Top regions in United States

Top regions ranked by reach for Cancer awareness in United States
RegionReachAffinity
Texas5,171,6541.58×
California4,108,3280.98×
Florida2,239,3950.87×
New York1,929,5980.91×
Pennsylvania1,424,8071.11×
Georgia1,318,8051.13×
Illinois1,257,7720.99×
North Carolina1,211,4011.06×
Ohio990,6910.85×
Virginia965,7691.04×
New Jersey940,8440.97×
Michigan781,1670.79×
Indiana656,6940.95×
Massachusetts609,8040.81×
South Carolina608,7701.07×
Tennessee602,2090.79×
Maryland578,3300.89×
Arizona570,5640.74×
Washington570,1200.75×
Louisiana567,9631.16×
Alabama540,1781.02×
Missouri512,8930.84×
Kentucky510,5661.07×
Wisconsin466,2050.82×
Minnesota433,8910.8×
Mississippi374,9411.2×
Oklahoma361,9450.86×
Colorado351,1500.59×
Oregon344,0730.79×
Connecticut332,4830.87×
Nevada293,4920.8×
Arkansas283,7450.91×
Kansas275,3140.92×
Iowa261,3680.84×
New Mexico248,4381.3×
Utah225,0120.66×
West Virginia194,8901.1×
Nebraska157,2450.83×
Alaska148,7241.83×
Idaho148,2110.78×
New Hampshire141,6900.95×
South Dakota137,8121.57×
Hawaii131,4690.81×
Maine127,6200.94×
North Dakota124,5981.6×
Montana119,6761.14×
Delaware114,3571.09×
Rhode Island109,4550.91×
Wyoming92,7381.65×
Vermont89,7131.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cancer awareness audience
BrandAffinityCategory
Friendship2.58×Kids & Family
Nature1.78×Home & Garden
Florida1.94×Travel & Leisure
U.S. state1.62×Travel & Leisure
Money1.6×Business & Career
LabCorp2.77×Health
California1.56×Travel & Leisure
Retirement age5.13×Business & Career
Concurrent Versions System1.94×Technology & Electronics
Gateway Pundit3.8×News
Menards2.17×Home & Garden
Diane Keaton2.59×Movies & TV
Hollywood1.86×Travel & Leisure
Day1.87×Business & Career
Google News2.37×News
Healthy habits2.17×Health
Dollar General1.52×Shopping
Symptom1.84×Health
Old age2.37×Politics & Society
Cat play and toys2.78×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cancer awareness audience
TraitClusterScore
Need for SecurityCONSERVATISM1.11
Community OrientationOPEN1.1
Price SensitivityPREMIUM1.08
Family OrientationCONSERVATISM1.07
MindfulnessBALANCE1.05
TraditionCONSERVATISM1.05

Worldwide distribution

Worldwide audience distribution share by country for Cancer awareness
CountryShare
United States31.4%
United Kingdom7.1%
Spain3.3%

See Cancer awareness audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Cancer awareness have in United States?

Cancer awareness has an estimated audience of 37,986,333 people in United States, concentrated in Texas and California.

What is the gender split and age of Cancer awareness fans?

64.0% of Cancer awareness fans are female, 36.0% are male, with an average age of 44.7 years.

Which brands do Cancer awareness fans like most?

Cancer awareness fans show strongest brand affinity for Friendship (2.58×), Nature (1.78×), and Florida (1.94×) over the country average.

Where do Cancer awareness fans live in United States?

Cancer awareness fans in United States are most concentrated in Texas (reach 5,171,654), California (reach 4,108,328), and Florida (reach 2,239,395). These three regions account for the largest share of the active audience.

What other brands do Cancer awareness fans also like?

Beyond Cancer awareness itself, the audience over-indexes on Nature (1.78×), Florida (1.94×), U.S. state (1.62×), and Money (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.