A data profile of the people who buy, follow and care about Cancer awareness in Germany — modelled from more than twelve digital signal sources. Cancer awareness has an estimated audience of 1,458,991 people in Germany.
The average Cancer awareness fan in Germany is 39.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tagesschau, Armand Duplantis, Learning to read, with strongest over-indexing on Tagesschau (3.06× the country average).
Demographically, the Cancer awareness audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Mindfulness, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Cancer awareness fan in Germany is more female, around 39.9 years old, with strong Mindfulness tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Cancer awareness profile in Germany.
70.2% are female, 29.8% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 39.9 |
| Estimated audience size | 1,458,991 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 20% |
of the worldwide Cancer awareness audience comes from Germany.
| Country | Share |
|---|---|
| United States | 31.4% |
| United Kingdom | 7.1% |
| Spain | 3.3% |
Where the Cancer awareness audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~10K | 1.12× | |
| 02 | Thüringen | ~40K | 1.05× | |
| 03 | Schleswig-Holstein | ~50K | 1.02× | |
| 04 | Brandenburg | ~50K | 1.02× | |
| 05 | Saarland | ~20K | 1.02× | |
| 06 | Hamburg | ~30K | 1.01× | |
| 07 | Rheinland-Pfalz | ~70K | 1.00× | |
| 08 | Mecklenburg-Vorpommern | ~30K | 1.00× | |
| 09 | Sachsen | ~70K | 0.99× | |
| 10 | Sachsen-Anhalt | ~40K | 0.99× | |
| 11 | Berlin | ~60K | 0.98× | |
| 12 | Niedersachsen | ~100K | 0.95× | |
| 13 | Hessen | ~100K | 0.95× | |
| 14 | Baden-Württemberg | ~200K | 0.93× | |
| 15 | Bayern | ~200K | 0.92× | |
| 16 | Nordrhein-Westfalen | ~300K | 0.91× |
The strongest cross-interests of the Cancer awareness audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Proton therapy | Cars & Mobility | 44.44× | ||
| 02 | Armand Duplantis | Sports | 24.83× | ||
| 03 | Meron, Israel | Travel & Leisure | 15.87× | ||
| 04 | Breast Cancer awareness | Health | 9.89× | ||
| 05 | Long Covid | Health | 9.87× | ||
| 06 | Oncology | Health | 8.94× | ||
| 07 | Family caregivers | Kids & Family | 8.33× | ||
| 08 | Bauerfeind | Health | 7.20× | ||
| 09 | Learning to read | Kids & Family | 7.07× | ||
| 10 | Buscopan | Health | 5.20× | ||
| 11 | Beauty & Fashion | Beauty & Wellness | 3.71× | ||
| 12 | Preventive healthcare | Health | 3.19× | ||
| 13 | Tagesschau | Movies & TV | 3.06× | ||
| 14 | IServ | Technology & Electronics | 3.00× | ||
| 15 | Millie Bobby Brown | Movies & TV | 2.71× | ||
| 16 | Self-awareness | Health | 2.62× | ||
| 17 | Wetter.de | Home & Garden | 2.62× | ||
| 18 | KPop Demon Hunters | Movies & TV | 2.24× | ||
| 19 | Shop Apotheke | Shopping | 2.12× | ||
| 20 | Therapy | Health | 2.05× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.32× | |
| Community Orientation | OPEN | 1.27× | |
| Family Orientation | CONSERVATISM | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.72× | |
| Early Adopter Mentality | POWER | 0.79× | |
| Quality Awareness | PREMIUM | 0.81× |
Cancer awareness has an estimated audience of 1,458,991 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
70.2% of Cancer awareness fans are female, 29.8% are male, with an average age of 39.9 years.
Cancer awareness fans show strongest brand affinity for Tagesschau (3.06×), Armand Duplantis (24.83×), and Learning to read (7.07×) over the country average.
Cancer awareness fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Cancer awareness itself, the audience over-indexes on Armand Duplantis (24.83×), Learning to read (7.07×), Oncology (8.94×), and Breast Cancer awareness (9.89×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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