Cancer awareness Audience in Germany

Cancer awareness has an estimated audience of 1,458,991 people in Germany. 70.2% are female, 29.8% are male, average age 39.9. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Tagesschau, Learning to read, Armand Duplantis, Oncology, Proton therapy.
The average Cancer awareness fan in Germany is 39.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Tagesschau, Learning to read, Armand Duplantis, with strongest over-indexing on Tagesschau (3.06× the country average). Demographically, the Cancer awareness audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Pet Ownership, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Cancer awareness fans
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 39.9 |
| Estimated audience size | 1,458,991 |
Audience persona
The typical Cancer awareness fan in Germany is more female, around 39.9 years old, with strong Pet Ownership tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,165 | 0.29× |
| Baden-Württemberg | 86,717 | 0.44× |
| Bayern | 83,891 | 0.36× |
| Niedersachsen | 72,986 | 0.52× |
| Rheinland-Pfalz | 72,416 | 0.99× |
| Sachsen | 63,012 | 0.88× |
| Thüringen | 62,349 | 1.68× |
| Schleswig-Holstein | 62,021 | 1.18× |
| Hessen | 59,680 | 0.54× |
| Brandenburg | 56,123 | 1.24× |
| Berlin | 53,273 | 0.82× |
| Bremen | 38,966 | 3.12× |
| Hamburg | 36,731 | 1.11× |
| Mecklenburg-Vorpommern | 26,628 | 0.96× |
| Saarland | 26,471 | 1.48× |
| Sachsen-Anhalt | 15,138 | 0.4× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 3.06× | Movies & TV |
| Learning to read | 7.07× | Kids & Family |
| Armand Duplantis | 24.83× | Sports |
| Oncology | 8.94× | Health |
| Proton therapy | 44.44× | Cars & Mobility |
| Breast Cancer awareness | 9.89× | Health |
| Self-awareness | 2.62× | Health |
| Long Covid | 9.87× | Health |
| Buscopan | 5.2× | Health |
| Wetter.de | 2.62× | Home & Garden |
| Therapy | 2.05× | Health |
| Gala | 1.65× | News |
| Preventive healthcare | 3.19× | Health |
| Beauty & Fashion | 3.71× | Beauty & Wellness |
| Meron, Israel | 15.87× | Travel & Leisure |
| Family caregivers | 8.33× | Kids & Family |
| IServ | 3× | Technology & Electronics |
| Shop Apotheke | 2.12× | Shopping |
| Millie Bobby Brown | 2.71× | Movies & TV |
| Barbie | 1.65× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.77 |
| Mindfulness | BALANCE | 1.56 |
| Healthy Lifestyle | BALANCE | 1.4 |
| LGBTQ+ Identity | OPEN | 1.38 |
| Design Affinity | PREMIUM | 1.26 |
| Indulgence | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.4% |
| United Kingdom | 7.1% |
| Spain | 3.3% |
See Cancer awareness audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Cancer awareness have in Germany?
Cancer awareness has an estimated audience of 1,458,991 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Cancer awareness fans?
70.2% of Cancer awareness fans are female, 29.8% are male, with an average age of 39.9 years.
Which brands do Cancer awareness fans like most?
Cancer awareness fans show strongest brand affinity for Tagesschau (3.06×), Learning to read (7.07×), and Armand Duplantis (24.83×) over the country average.
Where do Cancer awareness fans live in Germany?
Cancer awareness fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,165), Baden-Württemberg (reach 86,717), and Bayern (reach 83,891). These three regions account for the largest share of the active audience.
What other brands do Cancer awareness fans also like?
Beyond Cancer awareness itself, the audience over-indexes on Learning to read (7.07×), Armand Duplantis (24.83×), Oncology (8.94×), and Proton therapy (44.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.