Rascasse Audience Intelligence

Breast Cancer awareness Audience in Germany

A data profile of the people who buy, follow and care about Breast Cancer awareness in Germany — modelled from more than twelve digital signal sources. Breast Cancer awareness has an estimated audience of 761,019 people in Germany.

#3708among Topic in Germany#234in Health

The average Breast Cancer awareness fan in Germany is 40.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Cancer research, Cancer awareness, Family caregivers, with strongest over-indexing on Cancer research (55.63× the country average).

Demographically, the Breast Cancer awareness audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Family Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Breast Cancer awareness fan in Germany is more female, around 40.4 years old, with strong Family Orientation tendencies and a notable affinity for Cancer research.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Breast Cancer awareness profile in Germany.

Audience size
761K
in Germany
Gender
77.1%♀
22.9% male
Age
40.4
average years
Country rank
#8261
Topic in Germany
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Breast Cancer awareness fans

77.1% are female, 22.9% are male, average age 40.4.

Fig. 02

Gender split

77.1%
Female
22.9%
Male
Demographic split for Breast Cancer awareness audience in Germany
MetricValue
Female77.1%
Male22.9%
Average age40.4
Estimated audience size761,019
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Breast Cancer awareness audience in Germany
Age bracketShare%
16-1917%
20-2916%
30-3922%
40-4924%
50+20%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Breast Cancer awareness audience comes from Germany.

Worldwide audience distribution share by country for Breast Cancer awareness
CountryShare
United States38.7%
United Kingdom6.7%
Australia3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Breast Cancer awareness audience in Germany is strongest.

Fig. 05

Top regions by affinity

Breast Cancer awareness fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~8K1.16×
02Sachsen-Anhalt~20K1.02×
03Rheinland-Pfalz~40K1.01×
04Saarland~9K1.01×
05Schleswig-Holstein~30K1.00×
06Brandenburg~20K1.00×
07Hamburg~20K1.00×
08Mecklenburg-Vorpommern~10K1.00×
09Hessen~60K0.99×
10Thüringen~20K0.99×
11Sachsen~40K0.96×
12Berlin~30K0.96×
13Niedersachsen~70K0.92×
14Baden-Württemberg~90K0.90×
15Bayern~100K0.88×
16Nordrhein-Westfalen~100K0.87×
Fig. 06

Affinity by region

Affinity by region — Breast Cancer awareness, Germany
0.87×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Breast Cancer awareness audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Breast Cancer awareness audience
#·InterestCategoryAffinity×
01Cancer researchHealth55.63×
02National Cancer InstituteHealth41.68×
03Breast Cancer CareHealth27.50×
04Family caregiversKids & Family18.82×
05OncologyHealth13.29×
06Cancer awarenessHealth12.63×
07Lung cancer awarenessHealth10.55×
08Retirement ageBusiness & Career10.28×
09Retirement communityKids & Family9.06×
10Meghan MarkleFashion & Accessoires8.21×
11Catherine, Duchess of CambridgePolitics & Society6.39×
12Ulla PopkenFashion & Accessoires4.85×
13Baby boomersKids & Family4.62×
14Preventive healthcareHealth4.03×
15The Gilded AgeMovies & TV4.02×
16Florian SilbereisenMusic & Radio3.05×
17TherapyHealth2.41×
18Health careBusiness & Career2.40×
19Schlager musicMusic & Radio2.22×
20TagesschauMovies & TV1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Breast Cancer awareness audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Breast Cancer awareness audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.50×
MindfulnessBALANCE1.33×
Healthy LifestyleBALANCE1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Breast Cancer awareness audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.68×
Luxury OrientationPREMIUM0.76×
Urban LifestyleOPEN0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Breast Cancer awareness have in Germany?

Breast Cancer awareness has an estimated audience of 761,019 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Breast Cancer awareness fans?

77.1% of Breast Cancer awareness fans are female, 22.9% are male, with an average age of 40.4 years.

03

Which brands do Breast Cancer awareness fans like most?

Breast Cancer awareness fans show strongest brand affinity for Cancer research (55.63×), Cancer awareness (12.63×), and Family caregivers (18.82×) over the country average.

04

Where do Breast Cancer awareness fans live in Germany?

Breast Cancer awareness fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Breast Cancer awareness fans also like?

Beyond Breast Cancer awareness itself, the audience over-indexes on Cancer awareness (12.63×), Family caregivers (18.82×), Oncology (13.29×), and Breast Cancer Care (27.5×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Breast Cancer awareness audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Breast Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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