Rascasse Audience Intelligence

Breast Cancer awareness Audience in United States

A data profile of the people who buy, follow and care about Breast Cancer awareness in United States — modelled from more than twelve digital signal sources. Breast Cancer awareness has an estimated audience of 14,971,721 people in United States.

#1585among Topic in United States#94in Health

The average Breast Cancer awareness fan in United States is 45.0 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Cancer awareness, Walgreens, Symptom, with strongest over-indexing on Cancer awareness (3.21× the country average).

Demographically, the Breast Cancer awareness audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Breast Cancer awareness fan in United States is more female, around 45.0 years old, with strong Community Orientation tendencies and a notable affinity for Cancer awareness.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Breast Cancer awareness profile in United States.

Audience size
15M
in United States
Gender
81.1%♀
18.9% male
Age
45.0
average years
Country rank
#2335
Topic in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Breast Cancer awareness fans

81.1% are female, 18.9% are male, average age 45.0.

Fig. 02

Gender split

81.1%
Female
18.9%
Male
Demographic split for Breast Cancer awareness audience in United States
MetricValue
Female81.1%
Male18.9%
Average age45.0
Estimated audience size14,971,721
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Breast Cancer awareness audience in United States
Age bracketShare%
16-1912%
20-2912%
30-3916%
40-4926%
50+35%
Fig. 04

Worldwide distribution

38.7%

of the worldwide Breast Cancer awareness audience comes from United States.

Worldwide audience distribution share by country for Breast Cancer awareness
CountryShare
United States38.7%
United Kingdom6.7%
Australia3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Breast Cancer awareness audience in United States is strongest.

Fig. 05

Top regions by affinity

Breast Cancer awareness fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~300K2.15×
02Louisiana~300K1.55×
03Georgia~700K1.44×
04Alabama~300K1.43×
05Arkansas~200K1.28×
06Texas~1.5M1.27×
07North Carolina~600K1.27×
08South Carolina~300K1.27×
09Virginia~400K1.22×
10Tennessee~400K1.19×
11Kentucky~200K1.19×
12Florida~1M1.16×
13New Jersey~400K1.16×
14Maryland~300K1.15×
15New York~900K1.11×
16Connecticut~200K1.11×
17New Mexico~80K1.09×
18Illinois~500K1.08×
19Delaware~40K1.07×
20Missouri~300K1.04×
21West Virginia~70K1.04×
22Oklahoma~200K1.00×
23Pennsylvania~500K0.99×
24Michigan~400K0.99×
25Kansas~100K0.97×
26Nebraska~70K0.96×
27Rhode Island~50K0.94×
28South Dakota~30K0.93×
29Alaska~30K0.92×
30North Dakota~30K0.92×
31Washington, District of Columbia~40K0.91×
32Vermont~20K0.90×
33Hawaii~60K0.89×
34Ohio~400K0.88×
35Indiana~200K0.88×
36California~1.5M0.87×
37Massachusetts~300K0.87×
38Nevada~100K0.86×
39Iowa~100K0.86×
40New Hampshire~50K0.86×
41Montana~40K0.86×
42Maine~40K0.84×
43Wisconsin~200K0.82×
44Idaho~60K0.82×
45Arizona~200K0.79×
46Oregon~100K0.74×
47Minnesota~100K0.69×
48Utah~90K0.69×
49Colorado~200K0.68×
50Washington~200K0.67×
Fig. 06

Affinity by region

Affinity by region — Breast Cancer awareness, United States
0.67×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Breast Cancer awareness audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Breast Cancer awareness audience
#·InterestCategoryAffinity×
01Diabetes mellitus type 2 awarenessHealth4.97×
02Diabetes mellitus awarenessHealth3.28×
03Cancer awarenessHealth3.21×
04SymptomHealth2.59×
05Charity and causesBusiness & Career2.44×
06Melania TrumpPolitics & Society2.30×
07WalgreensShopping2.24×
08Local newsNews2.04×
09Breaking newsMovies & TV1.97×
10AldiShopping1.93×
11Mitch McConnellPolitics & Society1.80×
12ParentKids & Family1.78×
13PleasurePolitics & Society1.77×
14CelebrityMovies & TV1.68×
15PoliticsPolitics & Society1.67×
16KitchenHome & Garden1.65×
17MotherhoodKids & Family1.64×
18MedicineBusiness & Career1.62×
19NBCMovies & TV1.59×
20ChildKids & Family1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Breast Cancer awareness audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Breast Cancer awareness audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.78×
SpiritualityBALANCE1.52×
CreativityOPEN1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Breast Cancer awareness audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.74×
Urban LifestyleOPEN0.78×
Luxury OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Breast Cancer awareness have in United States?

Breast Cancer awareness has an estimated audience of 14,971,721 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Breast Cancer awareness fans?

81.1% of Breast Cancer awareness fans are female, 18.9% are male, with an average age of 45.0 years.

03

Which brands do Breast Cancer awareness fans like most?

Breast Cancer awareness fans show strongest brand affinity for Cancer awareness (3.21×), Walgreens (2.24×), and Symptom (2.59×) over the country average.

04

Where do Breast Cancer awareness fans live in United States?

Breast Cancer awareness fans in United States are most concentrated in Texas (reach ~1.5M), California (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Breast Cancer awareness fans also like?

Beyond Breast Cancer awareness itself, the audience over-indexes on Walgreens (2.24×), Symptom (2.59×), Breaking news (1.97×), and Celebrity (1.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Breast Cancer awareness audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Breast Cancer awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →