Animal Crossing Audience in United States

Animal Crossing logo

Animal Crossing has an estimated audience of 4,387,012 people in United States. 59.1% are female, 40.9% are male, average age 30.6. Top regions: California, Texas, Florida. Top brand affinities: Gardenscapes, FarmVille, Hay Day, Cynthia Erivo, Josh Hutcherson.

The average Animal Crossing fan in United States is 30.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Gardenscapes, FarmVille, Hay Day, with strongest over-indexing on Gardenscapes (27.46× the country average). Demographically, the Animal Crossing audience skews more female with an average age of 30.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Animal Crossing fans

Demographic split for Animal Crossing audience in United States
MetricValue
Female59.1%
Male40.9%
Average age30.6
Estimated audience size4,387,012

Audience persona

The typical Animal Crossing fan in United States is more female, around 30.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gardenscapes.

Top regions in United States

Top regions ranked by reach for Animal Crossing in United States
RegionReachAffinity
California579,1371.2×
Texas434,2501.15×
Florida291,9930.98×
New York236,1070.96×
Illinois151,7181.04×
Ohio144,4651.07×
Pennsylvania141,2550.96×
Georgia135,4901×
North Carolina132,2611×
Washington122,5591.39×
Michigan117,3731.02×
Virginia112,2131.05×
Arizona100,9001.13×
New Jersey99,2650.89×
Tennessee94,2501.07×
Indiana86,7431.08×
Massachusetts85,4650.99×
Missouri73,8451.04×
Oregon72,1601.43×
Maryland70,5160.93×
Minnesota70,1131.12×
Colorado69,3911×
Wisconsin65,2160.99×
South Carolina59,8310.91×
Kentucky57,2461.04×
Oklahoma56,3091.16×
Alabama52,8820.86×
Utah51,1221.3×
Louisiana46,4810.82×
Nevada44,6231.05×
Connecticut41,8850.95×
Arkansas36,3391.01×
Kansas34,2680.99×
Iowa33,1960.92×
Mississippi27,9430.77×
Idaho23,3061.06×
West Virginia22,0081.08×
Hawaii21,2841.13×
New Mexico21,1480.96×
Nebraska20,9740.95×
Maine16,0951.02×
New Hampshire16,0540.93×
Rhode Island12,7510.91×
Alaska10,5781.13×
Montana10,3630.85×
Washington, District of Columbia9,6210.73×
Delaware9,3330.77×
South Dakota8,2130.81×
North Dakota7,6590.85×
Vermont6,4580.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Animal Crossing audience
BrandAffinityCategory
Gardenscapes27.46×Games
FarmVille21.46×Games
Hay Day21.45×Games
Cynthia Erivo8.86×Movies & TV
Josh Hutcherson12.17×Movies & TV
Tom Holland8.28×Movies & TV
Goodgame Big Farm51.77×Games
Fishdom14.11×Games
Casual game7.87×Games
Zombie Island52.38×Games
Euphoria1.91×Movies & TV
GameStop4.06×Games
Flo Rida6.3×Music & Radio
Animal Crossing: City Folk30.03×Games
City-building game15.64×Games
Harvest Moon (video game)27.5×Games
Animal Crossing: New Leaf28.45×Games
Daisy Ridley13.66×Movies & TV
Movies1.51×Movies & TV
Mario Kart11.11×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Animal Crossing audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.6
Luxury OrientationPREMIUM2.21
SustainabilityBALANCE1.74
Early Adopter MentalityPOWER1.73
Risk AppetiteTHRILL1.4
ExtroversionTHRILL1.35

Worldwide distribution

Worldwide audience distribution share by country for Animal Crossing
CountryShare
United States31.6%
Japan14.0%
Germany5.3%

See Animal Crossing audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Animal Crossing have in United States?

Animal Crossing has an estimated audience of 4,387,012 people in United States, concentrated in California and Texas.

What is the gender split and age of Animal Crossing fans?

59.1% of Animal Crossing fans are female, 40.9% are male, with an average age of 30.6 years.

Which brands do Animal Crossing fans like most?

Animal Crossing fans show strongest brand affinity for Gardenscapes (27.46×), FarmVille (21.46×), and Hay Day (21.45×) over the country average.

Where do Animal Crossing fans live in United States?

Animal Crossing fans in United States are most concentrated in California (reach 579,137), Texas (reach 434,250), and Florida (reach 291,993). These three regions account for the largest share of the active audience.

What other brands do Animal Crossing fans also like?

Beyond Animal Crossing itself, the audience over-indexes on FarmVille (21.46×), Hay Day (21.45×), Cynthia Erivo (8.86×), and Josh Hutcherson (12.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Animal Crossing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.