Bill Skarsgård Audience in United States

Bill Skarsgård logo

Bill Skarsgård has an estimated audience of 7,700,279 people in United States. 49.9% are female, 50.1% are male, average age 35.8. Top regions: California, Texas, Florida. Top brand affinities: Malin Åkerman, The Bar Method, Karylle, Wyatt Oleff, Jack Dylan Grazer.

The average Bill Skarsgård fan in United States is 35.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Malin Åkerman, The Bar Method, Karylle, with strongest over-indexing on Malin Åkerman (94.63× the country average). Demographically, the Bill Skarsgård audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Bill Skarsgård fans

Demographic split for Bill Skarsgård audience in United States
MetricValue
Female49.9%
Male50.1%
Average age35.8
Estimated audience size7,700,279

Audience persona

The typical Bill Skarsgård fan in United States is balanced, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for Malin Åkerman.

Top regions in United States

Top regions ranked by reach for Bill Skarsgård in United States
RegionReachAffinity
California1,028,0481.21×
Texas771,9001.17×
Florida502,2090.96×
New York435,9001.01×
Pennsylvania262,2241.01×
Illinois259,7781.01×
Ohio247,5101.04×
Georgia238,0161×
North Carolina237,3951.02×
Michigan197,4730.98×
Washington187,0371.21×
Virginia180,3260.96×
New Jersey174,7880.89×
Tennessee169,3241.1×
Arizona166,4971.06×
Indiana150,1981.07×
Colorado149,7931.23×
Massachusetts140,8630.93×
Missouri136,6491.1×
Maryland119,5560.9×
Kentucky116,9111.21×
Oregon112,4031.27×
Minnesota105,8830.96×
Wisconsin105,4770.91×
South Carolina103,9940.9×
Oklahoma100,7411.18×
Louisiana95,4700.96×
Utah89,6641.3×
Alabama87,4250.81×
Nevada84,4631.13×
Connecticut74,4430.96×
Arkansas65,3801.03×
Kansas62,0461.02×
Iowa58,4180.92×
Mississippi54,1570.85×
New Mexico44,0561.14×
Idaho42,9211.11×
West Virginia37,1841.04×
Nebraska35,6260.92×
New Hampshire28,9960.96×
Maine28,4231.03×
Hawaii26,8460.81×
Rhode Island21,7480.89×
Montana21,3531×
Washington, District of Columbia18,6170.8×
Delaware16,1640.76×
South Dakota14,0440.79×
Alaska13,4510.82×
North Dakota13,1380.83×
Vermont11,8380.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bill Skarsgård audience
BrandAffinityCategory
Malin Åkerman94.63×Fashion & Accessoires
The Bar Method329.79×Sports
Karylle835.23×Music & Radio
Wyatt Oleff139.03×Movies & TV
Jack Dylan Grazer97.14×Movies & TV
Jaeden Martell92.9×Movies & TV
Kate Bosworth76.05×Movies & TV
Millie Bobby Brown13.8×Movies & TV
Cujo (film)54.21×Movies & TV
Joshua Bell141.93×Music & Radio
Universal Technical Institute33.02×Cars & Mobility
Laverne & Shirley36.02×Movies & TV
Giant Food15.96×Food & Beverages
Katie Holmes13.46×Movies & TV
AccuWeather5.78×Home & Garden
Joey King13.77×Movies & TV
Saint-James39.83×Fashion & Accessoires
Survival film13.25×Movies & TV
Los Angeles Opera56.45×Arts & Culture
The Waltons23.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bill Skarsgård audience
TraitClusterScore
PatriotismCONSERVATISM1.85
TraditionCONSERVATISM1.61
Early Adopter MentalityPOWER1.47
LGBTQ+ IdentityOPEN1.44
ExtroversionTHRILL1.39
Urban LifestyleOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Bill Skarsgård
CountryShare
United States33.4%
Brazil10.1%
United Kingdom5.1%

See Bill Skarsgård audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Bill Skarsgård have in United States?

Bill Skarsgård has an estimated audience of 7,700,279 people in United States, concentrated in California and Texas.

What is the gender split and age of Bill Skarsgård fans?

49.9% of Bill Skarsgård fans are female, 50.1% are male, with an average age of 35.8 years.

Which brands do Bill Skarsgård fans like most?

Bill Skarsgård fans show strongest brand affinity for Malin Åkerman (94.63×), The Bar Method (329.79×), and Karylle (835.23×) over the country average.

Where do Bill Skarsgård fans live in United States?

Bill Skarsgård fans in United States are most concentrated in California (reach 1,028,048), Texas (reach 771,900), and Florida (reach 502,209). These three regions account for the largest share of the active audience.

What other brands do Bill Skarsgård fans also like?

Beyond Bill Skarsgård itself, the audience over-indexes on The Bar Method (329.79×), Karylle (835.23×), Wyatt Oleff (139.03×), and Jack Dylan Grazer (97.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Skarsgård. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.