The Bar Method Audience in United States
The Bar Method has an estimated audience of 592,628 people in United States. 84.4% are female, 15.6% are male, average age 38.1. Top regions: California, New York, Texas. Top brand affinities: Bill Skarsgård, CorePower Yoga, Autism Awareness, Diabetes mellitus awareness, Microblogging.
The average The Bar Method fan in United States is 38.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Bill Skarsgård, CorePower Yoga, Autism Awareness, with strongest over-indexing on Bill Skarsgård (47.96× the country average). Demographically, the The Bar Method audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Design Affinity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Website / Newspaper / Magazine
Demographics of The Bar Method fans
| Metric | Value |
|---|---|
| Female | 84.4% |
| Male | 15.6% |
| Average age | 38.1 |
| Estimated audience size | 592,628 |
Audience persona
The typical The Bar Method fan in United States is more female, around 38.1 years old, with strong Design Affinity tendencies and a notable affinity for Bill Skarsgård.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 260,975 | 4× |
| New York | 176,578 | 5.33× |
| Texas | 79,885 | 1.57× |
| New Jersey | 60,315 | 4× |
| Florida | 48,289 | 1.2× |
| Washington | 29,494 | 2.48× |
| Illinois | 28,207 | 1.43× |
| Connecticut | 15,764 | 2.65× |
| Missouri | 14,385 | 1.51× |
| Massachusetts | 14,316 | 1.23× |
| North Carolina | 14,048 | 0.79× |
| Utah | 11,540 | 2.17× |
| Maryland | 10,267 | 1.01× |
| Oregon | 10,158 | 1.5× |
| Minnesota | 9,666 | 1.14× |
| Alabama | 8,013 | 0.97× |
| Pennsylvania | 7,612 | 0.38× |
| Hawaii | 6,969 | 2.74× |
| Kansas | 6,788 | 1.45× |
| South Carolina | 6,185 | 0.69× |
| Virginia | 5,876 | 0.41× |
| Georgia | 4,932 | 0.27× |
| Ohio | 3,852 | 0.21× |
| Colorado | 3,417 | 0.37× |
| Arizona | 3,223 | 0.27× |
| Michigan | 3,208 | 0.21× |
| Tennessee | 2,720 | 0.23× |
| Indiana | 2,207 | 0.2× |
| Wisconsin | 1,868 | 0.21× |
| Washington, District of Columbia | 1,654 | 0.93× |
| Nevada | 1,543 | 0.27× |
| Kentucky | 1,427 | 0.19× |
| Mississippi | 1,335 | 0.27× |
| Louisiana | 1,286 | 0.17× |
| Oklahoma | 1,257 | 0.19× |
| Arkansas | 1,186 | 0.24× |
| West Virginia | 1,102 | 0.4× |
| Alaska | 1,100 | 0.87× |
| Iowa | 1,047 | 0.21× |
| Montana | 1,039 | 0.63× |
| Idaho | 1,018 | 0.34× |
| New Hampshire | 984 | 0.42× |
| South Dakota | 947 | 0.69× |
| North Dakota | 922 | 0.76× |
| Wyoming | 892 | 1.02× |
| Nebraska | 889 | 0.3× |
| New Mexico | 885 | 0.3× |
| Rhode Island | 877 | 0.46× |
| Maine | 877 | 0.41× |
| Vermont | 863 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bill Skarsgård | 47.96× | Movies & TV |
| CorePower Yoga | 80.47× | Sports |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Christopher Walken | 20× | Movies & TV |
| FC Barcelona | 6.98× | Sports |
| Income tax | 13.19× | Business & Career |
| A Beautiful Mind (film) | 20× | Movies & TV |
| Storm chasing | 13.79× | Travel & Leisure |
| Do it yourself (DIY) | 2.47× | Home & Garden |
| Livemusic | 3.91× | Music & Radio |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Ian McShane | 20× | Movies & TV |
| Burn After Reading | 20× | Movies & TV |
| Planet Fitness | 2.55× | Sports |
| Nordstrom | 2.63× | Shopping |
| Deontay Wilder | 20× | Sports |
| Alan Turing | 18.91× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.17 |
| Sports Activity | POWER | 1.73 |
| Sustainability | BALANCE | 1.65 |
| DIY Mentality | THRILL | 1.63 |
| Healthy Lifestyle | BALANCE | 1.62 |
| Luxury Orientation | PREMIUM | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.0% |
| Japan | 10.4% |
| Canada | 9.4% |
See The Bar Method audiences in other countries
More Sports audiences in United States
Frequently asked questions
How many fans does The Bar Method have in United States?
The Bar Method has an estimated audience of 592,628 people in United States, concentrated in California and New York.
What is the gender split and age of The Bar Method fans?
84.4% of The Bar Method fans are female, 15.6% are male, with an average age of 38.1 years.
Which brands do The Bar Method fans like most?
The Bar Method fans show strongest brand affinity for Bill Skarsgård (47.96×), CorePower Yoga (80.47×), and Autism Awareness (19.03×) over the country average.
Where do The Bar Method fans live in United States?
The Bar Method fans in United States are most concentrated in California (reach 260,975), New York (reach 176,578), and Texas (reach 79,885). These three regions account for the largest share of the active audience.
What other brands do The Bar Method fans also like?
Beyond The Bar Method itself, the audience over-indexes on CorePower Yoga (80.47×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Bar Method. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.