Rascasse Audience Intelligence

The Bar Method Audience in United States

A data profile of the people who buy, follow and care about The Bar Method in United States — modelled from more than twelve digital signal sources. The Bar Method has an estimated audience of 590,369 people in United States.

#1057among Website / Newspaper / Magazine in United States#3171in Sports

The average The Bar Method fan in United States is 38.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Bill Skarsgård, CorePower Yoga, Christopher Walken, with strongest over-indexing on Bill Skarsgård (329.79× the country average).

Demographically, the The Bar Method audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Bar Method fan in United States is more female, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Bill Skarsgård.

Category: Sports · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Bar Method profile in United States.

Audience size
590K
in United States
Gender
84.4%♀
15.6% male
Age
38.1
average years
Country rank
#33146
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of The Bar Method

84.4% are female, 15.6% are male, average age 38.1.

Fig. 02

Gender split

84.4%
Female
15.6%
Male
Demographic split for The Bar Method audience in United States
MetricValue
Female84.4%
Male15.6%
Average age38.1
Estimated audience size590,369
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the The Bar Method audience in United States
Age bracketShare%
16-1918%
20-2922%
30-3924%
40-4925%
50+12%
Fig. 04

Worldwide distribution

76.9%

of the worldwide The Bar Method audience comes from United States.

Worldwide audience distribution share by country for The Bar Method
CountryShare
United States76.9%
Japan10.4%
Canada9.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Bar Method audience in United States is strongest.

Fig. 05

Top regions by affinity

The Bar Method fans by region: top regions in United States
#RegionReachAffinity×
01New York~200K7.41×
02Washington~60K4.87×
03California~300K3.90×
04New Jersey~50K3.60×
05Hawaii~6K2.24×
06Connecticut~10K2.04×
07Utah~9K1.75×
08Oregon~10K1.74×
09Texas~80K1.59×
10Missouri~10K1.50×
11Kansas~6K1.28×
12Illinois~20K1.22×
13Florida~50K1.14×
14Massachusetts~10K1.12×
15Alabama~8K0.99×
16Alaska~1K0.96×
17Vermont<1K0.96×
18North Dakota~1K0.94×
19Maryland~10K0.93×
20Minnesota~8K0.93×
21South Dakota~1K0.93×
22Washington, District of Columbia~2K0.92×
23Montana~2K0.91×
24Rhode Island~2K0.89×
25Delaware~1K0.89×
26West Virginia~2K0.88×
27Maine~2K0.88×
28Idaho~3K0.87×
29New Hampshire~2K0.87×
30Mississippi~4K0.86×
31New Mexico~3K0.86×
32Nebraska~3K0.86×
33Arkansas~4K0.85×
34Oklahoma~5K0.83×
35Iowa~4K0.83×
36Louisiana~6K0.82×
37Kentucky~6K0.82×
38South Carolina~7K0.78×
39Wisconsin~7K0.76×
40Nevada~4K0.76×
41North Carolina~10K0.72×
42Indiana~8K0.72×
43Tennessee~8K0.71×
44Colorado~6K0.65×
45Arizona~8K0.64×
46Michigan~10K0.63×
47Virginia~9K0.60×
48Ohio~10K0.59×
49Georgia~10K0.57×
50Pennsylvania~10K0.55×
Fig. 06

Affinity by region

Affinity by region — The Bar Method, United States
0.55×1.00×7.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Bar Method audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Bar Method audience
#·InterestCategoryAffinity×
01Bill SkarsgårdMovies & TV329.79×
02CorePower YogaSports138.39×
03Christopher WalkenMovies & TV20.00×
04A Beautiful Mind (film)Movies & TV20.00×
05Ian McShaneMovies & TV20.00×
06Burn After ReadingMovies & TV20.00×
07Alan TuringPolitics & Society20.00×
08The KillsMusic & Radio20.00×
09Deontay WilderSports20.00×
10Storm chasingTravel & Leisure18.72×
11Fred AstaireMovies & TV18.60×
12Olivia MunnMovies & TV15.56×
13Austin Powers (film series)Movies & TV14.02×
14Patricia ArquetteMovies & TV13.78×
15Tyson FurySports12.89×
16Anna FarisMovies & TV8.92×
17FC BarcelonaSports5.63×
18QVCMovies & TV5.61×
1924 Hour FitnessSports4.85×
20Discount storesShopping4.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Bar Method audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Bar Method audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.62×
Convenience OrientationPREMIUM2.02×
Quality AwarenessPREMIUM1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Bar Method audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.71×
ExtroversionTHRILL0.81×
Early Adopter MentalityPOWER0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Bar Method have in United States?

The Bar Method has an estimated audience of 590,369 people in United States, concentrated in California and New York.

02

What is the gender split and age of The Bar Method fans?

84.4% of The Bar Method fans are female, 15.6% are male, with an average age of 38.1 years.

03

Which brands do The Bar Method fans like most?

The Bar Method fans show strongest brand affinity for Bill Skarsgård (329.79×), CorePower Yoga (138.39×), and Christopher Walken (20×) over the country average.

04

Where do The Bar Method fans live in United States?

The Bar Method fans in United States are most concentrated in California (reach ~300K), New York (reach ~200K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do The Bar Method fans also like?

Beyond The Bar Method itself, the audience over-indexes on CorePower Yoga (138.39×), Christopher Walken (20×), Storm chasing (18.72×), and Olivia Munn (15.56×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See The Bar Method audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Bar Method. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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