Rascasse Audience Intelligence

CorePower Yoga Target Market in United States

A data profile of the people who buy, follow and care about CorePower Yoga in United States — modelled from more than twelve digital signal sources. CorePower Yoga has an estimated audience of 1,269,478 people in United States.

#2053among Brand in United States#1834in Sports

The average CorePower Yoga fan in United States is 31.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Illinois, Colorado.

Top brand affinities include Yoga Studio, Philippe Etchebest, The Bar Method, with strongest over-indexing on Yoga Studio (888.97× the country average).

Demographically, the CorePower Yoga audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical CorePower Yoga fan in United States is balanced, around 31.6 years old, with strong Sports Activity tendencies and a notable affinity for Yoga Studio.

Category: Sports · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the CorePower Yoga profile in United States.

Audience size
1.3M
in United States
Gender
49.5%♀
50.5% male
Age
31.6
average years
Country rank
#20039
Brand in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of CorePower Yoga

49.5% are female, 50.5% are male, average age 31.6.

Fig. 02

Gender split

49.5%
Female
50.5%
Male
Demographic split for CorePower Yoga audience in United States
MetricValue
Female49.5%
Male50.5%
Average age31.6
Estimated audience size1,269,478
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the CorePower Yoga audience in United States
Age bracketShare%
16-1937%
20-2925%
30-3918%
40-4915%
50+5%
Fig. 04

Worldwide distribution

94.8%

of the worldwide CorePower Yoga audience comes from United States.

Worldwide audience distribution share by country for CorePower Yoga
CountryShare
United States94.8%
Canada2.2%
India1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the CorePower Yoga audience in United States is strongest.

Fig. 05

Top regions by affinity

CorePower Yoga customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K7.06×
02Hawaii~30K5.53×
03Colorado~100K5.50×
04California~500K3.36×
05Illinois~100K3.16×
06Minnesota~60K3.13×
07Massachusetts~80K2.98×
08Utah~20K1.94×
09Maryland~40K1.73×
10Virginia~50K1.48×
11New York~100K1.35×
12Washington~30K1.18×
13Arizona~30K1.15×
14Oregon~20K1.12×
15North Carolina~40K0.97×
16Georgia~30K0.71×
17Texas~70K0.62×
18Alaska~2K0.62×
19North Dakota~2K0.57×
20South Dakota~2K0.54×
21Pennsylvania~20K0.52×
22South Carolina~10K0.52×
23Vermont~1K0.51×
24Delaware~2K0.49×
25West Virginia~3K0.48×
26Rhode Island~2K0.48×
27Montana~2K0.45×
28New Hampshire~2K0.43×
29Maine~2K0.42×
30Tennessee~10K0.41×
31Connecticut~5K0.41×
32Mississippi~4K0.41×
33Idaho~2K0.37×
34New Jersey~10K0.36×
35Kansas~4K0.36×
36New Mexico~2K0.36×
37Arkansas~4K0.35×
38Nebraska~2K0.35×
39Nevada~4K0.32×
40Missouri~6K0.30×
41Iowa~3K0.30×
42Wisconsin~6K0.29×
43Ohio~10K0.28×
44Oklahoma~4K0.28×
45Louisiana~5K0.27×
46Florida~20K0.26×
47Kentucky~4K0.26×
48Alabama~5K0.25×
49Indiana~6K0.23×
50Michigan~7K0.20×
Fig. 06

Affinity by region

Affinity by region — CorePower Yoga, United States
0.20×1.00×7.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the CorePower Yoga audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for CorePower Yoga audience
#·InterestCategoryAffinity×
01Philippe EtchebestFood & Beverages1173.21×
02Yoga StudioSports888.97×
03Tricycle TheatreArts & Culture325.24×
04The Bar MethodSports138.39×
05Sahaja YogaSports82.46×
06High Fidelity (film)Movies & TV69.48×
07The FostersMovies & TV56.62×
08barre3Website / Newspaper / Magazine51.79×
09pure barreSports41.50×
10Yoga matSports29.94×
11Yandy.comFashion & Accessoires29.77×
12Cast (band)Music & Radio19.47×
13HelloFreshShopping19.31×
14Invincible (2006 film)Movies & TV19.23×
15Hip2SaveShopping19.17×
16Iyengar YogaSports11.30×
17Karma yogaHealth11.10×
18Bikram YogaHealth10.47×
19Yin yogaSports9.90×
20Contemporary danceArts & Culture7.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the CorePower Yoga audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by CorePower Yoga audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER3.99×
MindfulnessBALANCE2.54×
Design AffinityPREMIUM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by CorePower Yoga audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.48×
Need for SecurityCONSERVATISM0.55×
TraditionCONSERVATISM0.57×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is CorePower Yoga's target market in United States?

CorePower Yoga's target market in United States covers an estimated 1,269,478 people, concentrated in California and Illinois.

02

What is the gender split and age of CorePower Yoga customers?

49.5% of the CorePower Yoga audience are female, 50.5% are male, with an average age of 31.6 years.

03

Which brands do CorePower Yoga fans like most?

CorePower Yoga fans show strongest brand affinity for Yoga Studio (888.97×), Philippe Etchebest (1173.21×), and The Bar Method (138.39×) over the country average.

04

Where do CorePower Yoga fans live in United States?

CorePower Yoga fans in United States are most concentrated in California (reach ~500K), Illinois (reach ~100K), and Colorado (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do CorePower Yoga fans also like?

Beyond CorePower Yoga itself, the audience over-indexes on Philippe Etchebest (1173.21×), The Bar Method (138.39×), pure barre (41.5×), and Tricycle Theatre (325.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See CorePower Yoga audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for CorePower Yoga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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