Tyson Fury Audience in United States

Tyson Fury logo

Tyson Fury has an estimated audience of 1,333,483 people in United States. 22.6% are female, 77.4% are male, average age 32.8. Top regions: California, Texas, Florida. Top brand affinities: Ken Shamrock, Gennady Golovkin, Nate Diaz, Matt Hughes (fighter), Quinton Jackson.

The average Tyson Fury fan in United States is 32.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ken Shamrock, Gennady Golovkin, Nate Diaz, with strongest over-indexing on Ken Shamrock (179.07× the country average). Demographically, the Tyson Fury audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Tyson Fury fans

Demographic split for Tyson Fury audience in United States
MetricValue
Female22.6%
Male77.4%
Average age32.8
Estimated audience size1,333,483

Audience persona

The typical Tyson Fury fan in United States is more male, around 32.8 years old, with strong Risk Appetite tendencies and a notable affinity for Ken Shamrock.

Top regions in United States

Top regions ranked by reach for Tyson Fury in United States
RegionReachAffinity
California168,3511.15×
Texas125,6511.1×
Florida104,3721.16×
New York103,3101.39×
Pennsylvania53,1421.18×
Illinois51,1831.15×
Ohio47,1601.15×
New Jersey45,7991.35×
Georgia43,8941.07×
North Carolina43,6411.09×
Michigan37,2431.07×
Virginia34,1061.05×
Massachusetts32,5801.24×
Arizona31,7621.17×
Washington27,8461.04×
Tennessee27,6591.03×
Maryland25,7181.12×
Indiana24,2120.99×
Missouri23,1941.08×
Colorado20,7390.99×
Alabama19,5051.05×
South Carolina19,3760.97×
Louisiana18,7551.09×
Kentucky18,0061.08×
Wisconsin17,3200.86×
Nevada17,1831.33×
Minnesota16,3150.85×
Connecticut16,0251.2×
Oklahoma14,1990.96×
Oregon14,0610.92×
Arkansas10,0440.91×
Kansas9,6300.92×
Iowa9,5420.87×
Mississippi9,3510.85×
Utah9,1650.77×
West Virginia6,4661.04×
Nebraska5,9180.88×
New Mexico5,4190.81×
Hawaii5,1760.9×
New Hampshire5,0770.97×
Idaho5,0150.75×
Rhode Island4,6651.1×
Washington, District of Columbia4,2331.06×
Maine3,9790.83×
Delaware3,3290.9×
Montana2,9360.79×
Alaska2,5060.88×
North Dakota2,2190.81×
South Dakota1,9970.65×
Vermont1,7020.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tyson Fury audience
BrandAffinityCategory
Ken Shamrock179.07×Movies & TV
Gennady Golovkin196.44×Sports
Nate Diaz82.08×Sports
Matt Hughes (fighter)139.18×
Quinton Jackson50.25×Sports
Tito Ortiz97.3×Politics & Society
Jon Jones33.46×Sports
Timothy Bradley209.24×Sports
Anderson Silva75.3×Sports
Georges St-Pierre36.24×Sports
Amanda Nunes68.03×Sports
Tony Ferguson67.01×Sports
Holly Holm73.67×Sports
Mike Tyson26.63×Sports
World Boxing Council27.18×Sports
Mark Hunt157.19×Sports
Brock Lesnar22.76×Sports
Anthony Joshua19.71×Sports
Chuck Liddell53.71×Sports
Ryan Bader70.67×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tyson Fury audience
TraitClusterScore
Risk AppetiteTHRILL2.24
Luxury OrientationPREMIUM1.64
LGBTQ+ IdentityOPEN1.61
Pet OwnershipJOY1.4
PatriotismCONSERVATISM1.38
Early Adopter MentalityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for Tyson Fury
CountryShare
United Kingdom26.4%
United States18.6%
Germany5.1%

See Tyson Fury audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Tyson Fury have in United States?

Tyson Fury has an estimated audience of 1,333,483 people in United States, concentrated in California and Texas.

What is the gender split and age of Tyson Fury fans?

22.6% of Tyson Fury fans are female, 77.4% are male, with an average age of 32.8 years.

Which brands do Tyson Fury fans like most?

Tyson Fury fans show strongest brand affinity for Ken Shamrock (179.07×), Gennady Golovkin (196.44×), and Nate Diaz (82.08×) over the country average.

Where do Tyson Fury fans live in United States?

Tyson Fury fans in United States are most concentrated in California (reach 168,351), Texas (reach 125,651), and Florida (reach 104,372). These three regions account for the largest share of the active audience.

What other brands do Tyson Fury fans also like?

Beyond Tyson Fury itself, the audience over-indexes on Gennady Golovkin (196.44×), Nate Diaz (82.08×), Matt Hughes (fighter) (139.18×), and Quinton Jackson (50.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tyson Fury. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.