Rascasse Audience Intelligence

Conor McGregor Audience in United States

A data profile of the people who buy, follow and care about Conor McGregor in United States — modelled from more than twelve digital signal sources. Conor McGregor has an estimated audience of 6,949,087 people in United States.

#3among Martial art in United States#408among Person in United States#409in Sports

The average Conor McGregor fan in United States is 29.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tony Ferguson, Welterweight (MMA), Ultimate Fighting Championship, with strongest over-indexing on Tony Ferguson (33.59× the country average).

Demographically, the Conor McGregor audience skews more male with an average age of 29.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Conor McGregor fan in United States is more male, around 29.2 years old, with strong Patriotism tendencies and a notable affinity for Tony Ferguson.

Category: Sports · Type: Person · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Conor McGregor profile in United States.

Audience size
6.9M
in United States
Gender
31.1%♀
68.9% male
Age
29.2
average years
Country rank
#5052
Person in United States
Fig. 01

Search interest · 12-month trend

+152%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Conor McGregor fans

31.1% are female, 68.9% are male, average age 29.2.

Fig. 02

Gender split

31.1%
Female
68.9%
Male
Demographic split for Conor McGregor audience in United States
MetricValue
Female31.1%
Male68.9%
Average age29.2
Estimated audience size6,949,087
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the Conor McGregor audience in United States
Age bracketShare%
16-1949%
20-2922%
30-3914%
40-4910%
50+6%
Fig. 04

Worldwide distribution

33.4%

of the worldwide Conor McGregor audience comes from United States.

Worldwide audience distribution share by country for Conor McGregor
CountryShare
United States33.4%
United Kingdom8.2%
Canada4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Conor McGregor audience in United States is strongest.

Fig. 05

Top regions by affinity

Conor McGregor fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~30K1.22×
02Nevada~70K1.21×
03Arizona~100K1.16×
04Kentucky~80K1.13×
05Utah~60K1.12×
06Idaho~30K1.11×
07Hawaii~30K1.11×
08Montana~20K1.11×
09Oklahoma~70K1.10×
10Alaska~10K1.08×
11North Dakota~10K1.08×
12Oregon~70K1.06×
13Pennsylvania~200K1.05×
14Ohio~200K1.05×
15New Jersey~200K1.04×
16South Dakota~10K1.04×
17Illinois~200K1.03×
18Tennessee~100K1.03×
19Washington~100K1.03×
20Massachusetts~100K1.03×
21Missouri~90K1.03×
22New York~300K1.02×
23Michigan~200K1.02×
24Indiana~100K1.01×
25Connecticut~60K1.01×
26Iowa~50K1.01×
27New Mexico~30K1.01×
28New Hampshire~20K1.01×
29Alabama~80K0.99×
30Rhode Island~20K0.99×
31California~600K0.98×
32Colorado~90K0.98×
33Nebraska~30K0.98×
34Maine~20K0.98×
35Texas~500K0.97×
36Florida~400K0.96×
37Louisiana~70K0.96×
38Arkansas~50K0.96×
39Minnesota~80K0.95×
40Kansas~40K0.94×
41Virginia~100K0.91×
42Wisconsin~80K0.91×
43North Carolina~200K0.90×
44South Carolina~80K0.90×
45Mississippi~40K0.87×
46Georgia~100K0.85×
47Vermont~9K0.85×
48Maryland~80K0.79×
49Washington, District of Columbia~10K0.78×
50Delaware~10K0.78×
Fig. 06

Affinity by region

Affinity by region — Conor McGregor, United States
0.78×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Conor McGregor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Conor McGregor audience
#·InterestCategoryAffinity×
01Tony FergusonSports33.59×
02Welterweight (MMA)Sports12.68×
03Khabib NurmagomedovSports12.42×
04Ben AskrenSports11.93×
05Dustin PoirierSports11.53×
06Jon JonesSports10.87×
07Lightweight (MMA)Sports7.82×
08Heavyweight (MMA)Sports7.47×
09Andrew TateInternet & Social Media7.41×
10Crunch FitnessSports5.86×
11Gina CaranoMovies & TV5.55×
12JudoSports4.88×
13Combat sportSports3.42×
14Ultimate Fighting ChampionshipSports3.36×
15WrestlingSports3.10×
16Mixed martial artsSports2.85×
17FIFA World Cup 2026Sports1.68×
18NBASports1.68×
19NFLSports1.64×
20SupermanMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Conor McGregor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Conor McGregor audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.70×
Risk AppetiteTHRILL1.48×
Early Adopter MentalityPOWER1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Conor McGregor audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.73×
CreativityOPEN0.76×
Community OrientationOPEN0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Conor McGregor have in United States?

Conor McGregor has an estimated audience of 6,949,087 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Conor McGregor fans?

31.1% of Conor McGregor fans are female, 68.9% are male, with an average age of 29.2 years.

03

Which brands do Conor McGregor fans like most?

Conor McGregor fans show strongest brand affinity for Tony Ferguson (33.59×), Welterweight (MMA) (12.68×), and Ultimate Fighting Championship (3.36×) over the country average.

04

Where do Conor McGregor fans live in United States?

Conor McGregor fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Conor McGregor fans also like?

Beyond Conor McGregor itself, the audience over-indexes on Welterweight (MMA) (12.68×), Ultimate Fighting Championship (3.36×), FIFA World Cup 2026 (1.68×), and Andrew Tate (7.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Conor McGregor audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Conor McGregor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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