Wrestling Audience in United States

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Wrestling has an estimated audience of 27,435,213 people in United States. 24.5% are female, 75.5% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Pro-Ject, Elsword, Combat sport, Captain America (1990 film), JDSU.

The average Wrestling fan in United States is 35.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pro-Ject, Elsword, Combat sport, with strongest over-indexing on Pro-Ject (6× the country average). Demographically, the Wrestling audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Wrestling fans

Demographic split for Wrestling audience in United States
MetricValue
Female24.5%
Male75.5%
Average age35.7
Estimated audience size27,435,213

Audience persona

The typical Wrestling fan in United States is more male, around 35.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Wrestling in United States
RegionReachAffinity
California3,198,3471.06×
Texas2,328,9070.99×
Florida1,816,8430.98×
New York1,695,0971.11×
Pennsylvania1,175,9801.27×
Illinois1,068,1431.17×
Ohio900,2511.07×
Georgia849,4851.01×
North Carolina846,6051.03×
New Jersey837,5011.2×
Virginia730,0261.09×
Michigan699,7430.98×
Washington593,8461.08×
Indiana591,7231.18×
Arizona562,9771.01×
Tennessee543,4210.99×
Maryland519,2511.1×
Missouri486,0811.1×
Massachusetts474,8220.88×
Alabama403,2081.05×
South Carolina403,0670.98×
Wisconsin391,6110.95×
Minnesota386,6810.98×
Colorado369,0760.85×
Kentucky363,2521.06×
Iowa356,8491.58×
Oklahoma341,0181.12×
Louisiana338,7300.96×
Oregon286,0410.91×
Kansas249,8301.16×
Nevada235,6040.89×
Connecticut230,3380.84×
Utah214,1470.87×
Arkansas198,9660.88×
Mississippi188,1760.83×
Nebraska179,3221.3×
West Virginia154,5861.21×
Idaho132,7190.96×
New Mexico124,3800.9×
Hawaii101,8130.86×
New Hampshire83,0040.77×
Maine75,5550.77×
Rhode Island71,6580.82×
Delaware69,4000.92×
Washington, District of Columbia67,9570.82×
South Dakota66,6131.05×
Montana63,0110.83×
Alaska60,1081.02×
North Dakota57,5291.02×
Wyoming39,8590.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wrestling audience
BrandAffinityCategory
Pro-Ject6×Music & Radio
Elsword18×Games
Combat sport1.51×Sports
Captain America (1990 film)3.65×Movies & TV
JDSU2.02×Business & Career
UK garage3.49×Music & Radio
Home staging3.31×Home & Garden
Personalised Gifts2.1×Home & Garden
Monogram1.83×Home & Garden
Noodle (Gorillaz)1.62×Music & Radio
Halsey, Oregon3.67×Travel & Leisure
Graham Greene2.28×Literature
Consequence (rapper)2.38×Music & Radio
Acoustic music1.62×Music & Radio
Nebraska Cornhuskers2.85×Sports
Notre Dame Fighting Irish football1.67×Sports
Eindhoven2.22×Travel & Leisure
nbc chicago1.8×Movies & TV
WESH1.56×Movies & TV
Chili con carne2.57×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wrestling audience
TraitClusterScore
Early Adopter MentalityPOWER1.24
Risk AppetiteTHRILL1.15
LGBTQ+ IdentityOPEN1.13
Sports ActivityPOWER1.12
PatriotismCONSERVATISM1.09
ExtroversionTHRILL1.05

Worldwide distribution

Worldwide audience distribution share by country for Wrestling
CountryShare
United States26.5%
Japan5.1%
India5.1%

See Wrestling audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Wrestling have in United States?

Wrestling has an estimated audience of 27,435,213 people in United States, concentrated in California and Texas.

What is the gender split and age of Wrestling fans?

24.5% of Wrestling fans are female, 75.5% are male, with an average age of 35.7 years.

Which brands do Wrestling fans like most?

Wrestling fans show strongest brand affinity for Pro-Ject (6×), Elsword (18×), and Combat sport (1.51×) over the country average.

Where do Wrestling fans live in United States?

Wrestling fans in United States are most concentrated in California (reach 3,198,347), Texas (reach 2,328,907), and Florida (reach 1,816,843). These three regions account for the largest share of the active audience.

What other brands do Wrestling fans also like?

Beyond Wrestling itself, the audience over-indexes on Elsword (18×), Combat sport (1.51×), Captain America (1990 film) (3.65×), and JDSU (2.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wrestling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.