Rascasse Audience Intelligence

WrestleMania Audience in United States

A data profile of the people who buy, follow and care about WrestleMania in United States — modelled from more than twelve digital signal sources. WrestleMania has an estimated audience of 6,354,039 people in United States.

The average WrestleMania fan in United States is 37.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include WWE Hall of Fame, John Cena, Brock Lesnar, with strongest over-indexing on WWE Hall of Fame (14.31× the country average).

Demographically, the WrestleMania audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Spirituality, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical WrestleMania fan in United States is more male, around 37.3 years old, with strong Spirituality tendencies and a notable affinity for WWE Hall of Fame.

Category: Sports · Type: Event · Subtype: Wrestling

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the WrestleMania profile in United States.

Audience size
6.4M
in United States
Gender
24.8%
75.2% male
Age
37.3
average years
Country rank
#5456
Event in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of WrestleMania fans

24.8% are female, 75.2% are male, average age 37.3.

Fig. 02

Gender split

24.8%
Female
75.2%
Male
Demographic split for WrestleMania audience in United States
MetricValue
Female24.8%
Male75.2%
Average age37.3
Estimated audience size6,354,039
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the WrestleMania audience in United States
Age bracketShare%
16-1921%
20-2923%
30-3924%
40-4919%
50+14%
Fig. 04

Worldwide distribution

38.9%

of the worldwide WrestleMania audience comes from United States.

Worldwide audience distribution share by country for WrestleMania
CountryShare
United States38.9%
India7.4%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the WrestleMania audience in United States is strongest.

Fig. 05

Top regions by affinity

WrestleMania fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~100K2.20×
02Pennsylvania~400K1.74×
03New Jersey~200K1.33×
04West Virginia~40K1.31×
05Rhode Island~30K1.28×
06Illinois~300K1.24×
07Ohio~200K1.23×
08Delaware~20K1.22×
09Alabama~100K1.19×
10Kentucky~90K1.17×
11Indiana~100K1.16×
12New York~400K1.15×
13Wisconsin~100K1.13×
14Connecticut~70K1.13×
15Maryland~100K1.08×
16Louisiana~90K1.05×
17Massachusetts~100K1.04×
18Texas~600K1.03×
19North Dakota~10K1.03×
20Michigan~200K1.02×
21Tennessee~100K1.02×
22Arkansas~50K1.02×
23California~700K1.01×
24Mississippi~50K1.01×
25South Carolina~100K1.00×
26Nebraska~30K1.00×
27Iowa~50K0.99×
28New Mexico~30K0.99×
29New Hampshire~20K0.98×
30Florida~400K0.97×
31Arizona~100K0.97×
32Oklahoma~70K0.97×
33Minnesota~90K0.96×
34Virginia~100K0.95×
35Missouri~100K0.95×
36North Carolina~200K0.94×
37Georgia~200K0.93×
38Kansas~50K0.91×
39Maine~20K0.85×
40South Dakota~10K0.82×
41Washington, District of Columbia~20K0.81×
42Colorado~70K0.74×
43Washington~90K0.72×
44Oregon~50K0.72×
45Hawaii~20K0.72×
46Alaska~9K0.70×
47Vermont~8K0.70×
48Utah~40K0.64×
49Idaho~20K0.64×
50Montana~10K0.61×
Fig. 06

Affinity by region

Affinity by region — WrestleMania, United States
0.61×1.00×2.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the WrestleMania audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for WrestleMania audience
#·InterestCategoryAffinity×
01Triple HSports23.57×
02Seth RollinsSports21.97×
03Brock LesnarSports20.37×
04Randy OrtonSports20.07×
05WWE 2KGames19.11×
06WWE World Heavyweight ChampionshipSports17.81×
07Vince McMahonSports17.75×
08New Japan Pro WrestlingSports17.46×
09WWE NetworkSports16.82×
10Professional wrestling promotionSports16.81×
11Ric FlairSports16.62×
12WWE RawSports16.48×
13John CenaSports15.05×
14Roman ReignsSports14.96×
15WWE Hall of FameSports14.31×
16WWE SmackDownSports13.64×
17PetróleoCars & Mobility11.56×
18WWESports6.40×
19ReligionBusiness & Career3.09×
20Donald TrumpPolitics & Society2.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the WrestleMania audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by WrestleMania audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.65×
Healthy LifestyleBALANCE1.26×
PatriotismCONSERVATISM1.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by WrestleMania audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.91×
Community OrientationOPEN0.95×
Design AffinityPREMIUM0.96×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does WrestleMania have in United States?

WrestleMania has an estimated audience of 6,354,039 people in United States, concentrated in California and Texas.

02

What is the gender split and age of WrestleMania fans?

24.8% of WrestleMania fans are female, 75.2% are male, with an average age of 37.3 years.

03

Which brands do WrestleMania fans like most?

WrestleMania fans show strongest brand affinity for WWE Hall of Fame (14.31×), John Cena (15.05×), and Brock Lesnar (20.37×) over the country average.

04

Where do WrestleMania fans live in United States?

WrestleMania fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do WrestleMania fans also like?

Beyond WrestleMania itself, the audience over-indexes on John Cena (15.05×), Brock Lesnar (20.37×), Triple H (23.57×), and Professional wrestling promotion (16.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for WrestleMania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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