John Cena Audience in United States

John Cena logo

John Cena has an estimated audience of 13,563,881 people in United States. 29.0% are female, 71.0% are male, average age 34.9. Top regions: California, Texas, Florida. Top brand affinities: WWE Hall of Fame, WrestleMania, New Japan Pro Wrestling, WWE, Royal Rumble.

The average John Cena fan in United States is 34.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include WWE Hall of Fame, WrestleMania, New Japan Pro Wrestling, with strongest over-indexing on WWE Hall of Fame (10.97× the country average). Demographically, the John Cena audience skews more male with an average age of 34.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Wrestling

Demographics of John Cena fans

Demographic split for John Cena audience in United States
MetricValue
Female29.0%
Male71.0%
Average age34.9
Estimated audience size13,563,881

Audience persona

The typical John Cena fan in United States is more male, around 34.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for WWE Hall of Fame.

Top regions in United States

Top regions ranked by reach for John Cena in United States
RegionReachAffinity
California1,502,5681.01×
Texas1,336,2321.15×
Florida916,2611×
New York803,3611.06×
Pennsylvania513,7231.12×
Illinois510,0501.13×
Ohio489,9661.17×
Georgia466,1881.12×
North Carolina452,5811.11×
Michigan389,5441.1×
New Jersey368,2871.07×
Virginia332,3991.01×
Tennessee314,0481.15×
Massachusetts306,7091.15×
Arizona287,6981.04×
Indiana283,4351.14×
Washington254,2710.93×
Missouri238,5291.09×
Kentucky225,7021.33×
Maryland225,6400.97×
South Carolina217,6751.07×
Alabama214,5811.13×
Wisconsin199,1120.98×
Louisiana193,4951.11×
Minnesota184,3050.95×
Colorado184,1280.86×
Oklahoma169,0331.12×
Connecticut146,4401.08×
Oregon138,9730.89×
Mississippi135,8281.22×
Nevada130,0500.99×
Arkansas127,1181.14×
Iowa111,3131×
Kansas106,1780.99×
Utah101,1850.83×
West Virginia71,5811.13×
New Mexico60,9910.9×
Nebraska60,6000.89×
Idaho57,7980.85×
New Hampshire55,4941.04×
Hawaii47,7480.82×
Maine46,5440.96×
Rhode Island42,9250.99×
Delaware33,0390.88×
Washington, District of Columbia29,4790.72×
Montana27,3010.73×
North Dakota24,5570.88×
South Dakota23,8280.76×
Alaska23,4880.81×
Vermont16,7770.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for John Cena audience
BrandAffinityCategory
WWE Hall of Fame10.97×Sports
WrestleMania14.39×Sports
New Japan Pro Wrestling19.98×Sports
WWE5.58×Sports
Royal Rumble15.81×Sports
WWE 2K17.95×Games
CM Punk14.48×Sports
Hulk Hogan14.96×Sports
Professional wrestling4.78×Sports
Brock Lesnar11.54×Sports
Superman2.08×Movies & TV
Stone Cold Steve Austin16.34×Sports
Cody Rhodes12.51×Sports
Randy Orton13.36×Sports
Team sport2.96×Sports
Dave Bautista11.43×Movies & TV
Total Nonstop Action Wrestling24.47×Sports
Batman3.22×Movies & TV
Roman Reigns8.93×Sports
Peacemaker2.36×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by John Cena audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.45
Early Adopter MentalityPOWER1.45
Social Media UsageJOY1.2
Risk AppetiteTHRILL1.09
Sports ActivityPOWER1.07
Healthy LifestyleBALANCE1

Worldwide distribution

Worldwide audience distribution share by country for John Cena
CountryShare
United States33.9%
India8.7%
United Kingdom5.9%

See John Cena audiences in other countries

More Wrestling audiences in United States

Frequently asked questions

How many fans does John Cena have in United States?

John Cena has an estimated audience of 13,563,881 people in United States, concentrated in California and Texas.

What is the gender split and age of John Cena fans?

29.0% of John Cena fans are female, 71.0% are male, with an average age of 34.9 years.

Which brands do John Cena fans like most?

John Cena fans show strongest brand affinity for WWE Hall of Fame (10.97×), WrestleMania (14.39×), and New Japan Pro Wrestling (19.98×) over the country average.

Where do John Cena fans live in United States?

John Cena fans in United States are most concentrated in California (reach 1,502,568), Texas (reach 1,336,232), and Florida (reach 916,261). These three regions account for the largest share of the active audience.

What other brands do John Cena fans also like?

Beyond John Cena itself, the audience over-indexes on WrestleMania (14.39×), New Japan Pro Wrestling (19.98×), WWE (5.58×), and Royal Rumble (15.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for John Cena. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.