Rascasse Audience Intelligence

Wrestling Audience in United Kingdom

A data profile of the people who buy, follow and care about Wrestling in United Kingdom — modelled from more than twelve digital signal sources. Wrestling has an estimated audience of 4,261,899 people in United Kingdom.

The average Wrestling fan in United Kingdom is 35.9 years old, more male, and lives primarily in England.

The audience is concentrated in England, South East, Yorkshire and the Humber.

Top brand affinities include Grappling, Judo, Paddy Power, with strongest over-indexing on Grappling (9.21× the country average).

Demographically, the Wrestling audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Wrestling fan in United Kingdom is more male, around 35.9 years old, with strong Patriotism tendencies and a notable affinity for Grappling.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wrestling profile in United Kingdom.

Audience size
4.3M
in United Kingdom
Gender
22.5%
77.5% male
Age
35.9
average years
Country rank
#1633
Topic in United Kingdom
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wrestling fans

22.5% are female, 77.5% are male, average age 35.9.

Fig. 02

Gender split

22.5%
Female
77.5%
Male
Demographic split for Wrestling audience in United Kingdom
MetricValue
Female22.5%
Male77.5%
Average age35.9
Estimated audience size4,261,899
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Wrestling audience in United Kingdom
Age bracketShare%
16-1923%
20-2926%
30-3922%
40-4916%
50+13%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Wrestling audience comes from United Kingdom.

Worldwide audience distribution share by country for Wrestling
CountryShare
United States26.5%
Japan5.1%
India5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wrestling audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Wrestling fans by region: top regions in United Kingdom
#RegionReachAffinity×
01England~3M1.50×
02West Midlands~300K1.48×
03Yorkshire and the Humber~500K1.32×
04East of England~400K1.13×
05North East~200K1.13×
06South West~300K0.91×
07Wales~200K0.88×
08Scotland~300K0.84×
09Northern Ireland~100K0.82×
10East Midlands~200K0.81×
11South East~500K0.79×
12North West~200K0.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wrestling audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wrestling audience
#·InterestCategoryAffinity×
01GrapplingSports9.21×
02Jeff HardySports9.21×
03AikidoSports7.74×
04JudoSports6.82×
05TaekwondoSports4.30×
06Conor McGregorSports3.90×
07Broadcasting of sports eventsMovies & TV3.70×
08Self-defenseSports3.47×
09FootAsylumFashion & Accessoires3.00×
10WWESports2.83×
11Tyson FurySports2.53×
12Anthony JoshuaSports2.47×
13Online gamblingGames2.34×
14Ultimate Fighting ChampionshipSports2.12×
15BetfairGames2.02×
16WikipediaInternet & Social Media2.00×
17Mixed martial artsSports1.95×
18Paddy PowerGames1.86×
19Sky BetGames1.63×
20Viral videoInternet & Social Media1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wrestling audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wrestling audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.77×
Risk AppetiteTHRILL1.29×
Early Adopter MentalityPOWER1.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wrestling audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.64×
CreativityOPEN0.65×
SustainabilityBALANCE0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Wrestling have in United Kingdom?

Wrestling has an estimated audience of 4,261,899 people in United Kingdom, concentrated in England and South East.

02

What is the gender split and age of Wrestling fans?

22.5% of Wrestling fans are female, 77.5% are male, with an average age of 35.9 years.

03

Which brands do Wrestling fans like most?

Wrestling fans show strongest brand affinity for Grappling (9.21×), Judo (6.82×), and Paddy Power (1.86×) over the country average.

04

Where do Wrestling fans live in United Kingdom?

Wrestling fans in United Kingdom are most concentrated in England (reach ~3M), South East (reach ~500K), and Yorkshire and the Humber (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Wrestling fans also like?

Beyond Wrestling itself, the audience over-indexes on Judo (6.82×), Paddy Power (1.86×), Wikipedia (2×), and Ultimate Fighting Championship (2.12×) compared to the United Kingdom average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Wrestling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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