A data profile of the people who buy, follow and care about Aikido in United States — modelled from more than twelve digital signal sources. Aikido has an estimated audience of 3,495,432 people in United States.
The average Aikido fan in United States is 33.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Judo, Heavyweight (MMA), FARSI1, with strongest over-indexing on Judo (31.96× the country average).
Demographically, the Aikido audience skews more male with an average age of 33.1, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Aikido fan in United States is more male, around 33.1 years old, with strong Patriotism tendencies and a notable affinity for Judo.
The key figures that characterise the Aikido profile in United States.
18.6% are female, 81.4% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 18.6% |
| Male | 81.4% |
| Average age | 33.1 |
| Estimated audience size | 3,495,432 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 10% |
Where the Aikido audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~30K | 2.12× | |
| 02 | Washington | ~100K | 1.40× | |
| 03 | Oregon | ~60K | 1.40× | |
| 04 | California | ~500K | 1.39× | |
| 05 | Washington, District of Columbia | ~10K | 1.39× | |
| 06 | Vermont | ~8K | 1.37× | |
| 07 | Montana | ~10K | 1.20× | |
| 08 | New York | ~200K | 1.16× | |
| 09 | Colorado | ~60K | 1.14× | |
| 10 | Virginia | ~100K | 1.13× | |
| 11 | Massachusetts | ~70K | 1.08× | |
| 12 | New Hampshire | ~10K | 1.08× | |
| 13 | New Mexico | ~20K | 1.07× | |
| 14 | Alaska | ~8K | 1.06× | |
| 15 | Maryland | ~60K | 1.05× | |
| 16 | Utah | ~30K | 1.04× | |
| 17 | New Jersey | ~90K | 1.03× | |
| 18 | Connecticut | ~40K | 1.03× | |
| 19 | Nevada | ~30K | 1.02× | |
| 20 | Maine | ~10K | 1.01× | |
| 21 | Illinois | ~100K | 1.00× | |
| 22 | Minnesota | ~50K | 0.98× | |
| 23 | Rhode Island | ~10K | 0.98× | |
| 24 | Florida | ~200K | 0.97× | |
| 25 | Arizona | ~70K | 0.96× | |
| 26 | Idaho | ~20K | 0.96× | |
| 27 | North Carolina | ~100K | 0.95× | |
| 28 | Texas | ~300K | 0.94× | |
| 29 | Delaware | ~9K | 0.92× | |
| 30 | Georgia | ~100K | 0.90× | |
| 31 | Kansas | ~20K | 0.90× | |
| 32 | Pennsylvania | ~100K | 0.88× | |
| 33 | Missouri | ~50K | 0.88× | |
| 34 | Oklahoma | ~30K | 0.88× | |
| 35 | North Dakota | ~6K | 0.88× | |
| 36 | Louisiana | ~40K | 0.86× | |
| 37 | Kentucky | ~40K | 0.86× | |
| 38 | Wisconsin | ~40K | 0.85× | |
| 39 | Arkansas | ~20K | 0.85× | |
| 40 | Nebraska | ~10K | 0.85× | |
| 41 | West Virginia | ~10K | 0.85× | |
| 42 | Michigan | ~80K | 0.83× | |
| 43 | Tennessee | ~60K | 0.82× | |
| 44 | Indiana | ~50K | 0.82× | |
| 45 | South Carolina | ~40K | 0.80× | |
| 46 | South Dakota | ~6K | 0.79× | |
| 47 | Ohio | ~80K | 0.78× | |
| 48 | Iowa | ~20K | 0.77× | |
| 49 | Alabama | ~40K | 0.76× | |
| 50 | Mississippi | ~20K | 0.76× |
The strongest cross-interests of the Aikido audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FARSI1 | Movies & TV | 133.95× | ||
| 02 | Music of Afghanistan | Music & Radio | 114.32× | ||
| 03 | Afghanistan national cricket team | Sports | 104.91× | ||
| 04 | Kendo | Sports | 96.31× | ||
| 05 | Persian pop music | Music & Radio | 90.25× | ||
| 06 | University of Tehran | Business & Career | 70.94× | ||
| 07 | Esteghlal F.C. | Sports | 69.37× | ||
| 08 | Brazilian jiu-jitsu gi | Sports | 66.55× | ||
| 09 | Jon Jones | Sports | 47.29× | ||
| 10 | Khabib Nurmagomedov | Sports | 46.45× | ||
| 11 | Jiu Jitsu Style | Topic | 42.80× | ||
| 12 | Japanese martial arts | Sports | 38.72× | ||
| 13 | Heavyweight (MMA) | Sports | 38.57× | ||
| 14 | Welterweight (MMA) | Sports | 36.85× | ||
| 15 | Anthony Joshua | Sports | 36.36× | ||
| 16 | Tyson Fury | Sports | 33.25× | ||
| 17 | Judo | Sports | 31.96× | ||
| 18 | Submission wrestling | Sports | 31.04× | ||
| 19 | Taekwondo | Sports | 26.32× | ||
| 20 | Chinese martial arts | Sports | 17.76× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.82× | |
| Risk Appetite | THRILL | 1.17× | |
| Mindfulness | BALANCE | 1.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.51× | |
| Family Orientation | CONSERVATISM | 0.52× | |
| DIY Mentality | THRILL | 0.55× |
Aikido has an estimated audience of 3,495,432 people in United States, concentrated in California and Texas.
18.6% of Aikido fans are female, 81.4% are male, with an average age of 33.1 years.
Aikido fans show strongest brand affinity for Judo (31.96×), Heavyweight (MMA) (38.57×), and FARSI1 (133.95×) over the country average.
Aikido fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Aikido itself, the audience over-indexes on Heavyweight (MMA) (38.57×), FARSI1 (133.95×), Kendo (96.31×), and Anthony Joshua (36.36×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Aikido. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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