Aikido Audience in United States

Aikido has an estimated audience of 3,495,432 people in United States. 18.6% are female, 81.4% are male, average age 33.1. Top regions: California, Texas, New York. Top brand affinities: Judo, Heavyweight (MMA), Jon Jones, FARSI1, Kendo.
The average Aikido fan in United States is 33.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Judo, Heavyweight (MMA), Jon Jones, with strongest over-indexing on Judo (31.96× the country average). Demographically, the Aikido audience skews more male with an average age of 33.1, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Aikido fans
| Metric | Value |
|---|---|
| Female | 18.6% |
| Male | 81.4% |
| Average age | 33.1 |
| Estimated audience size | 3,495,432 |
Audience persona
The typical Aikido fan in United States is more male, around 33.1 years old, with strong Patriotism tendencies and a notable affinity for Judo.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 611,184 | 1.59× |
| Texas | 310,477 | 1.03× |
| New York | 252,912 | 1.29× |
| Florida | 240,723 | 1.02× |
| Illinois | 126,623 | 1.09× |
| Pennsylvania | 108,410 | 0.92× |
| Washington | 103,127 | 1.47× |
| Virginia | 102,136 | 1.2× |
| North Carolina | 99,510 | 0.95× |
| New Jersey | 97,479 | 1.1× |
| Georgia | 94,412 | 0.88× |
| Ohio | 84,887 | 0.79× |
| Michigan | 78,070 | 0.85× |
| Massachusetts | 75,460 | 1.1× |
| Arizona | 71,633 | 1× |
| Colorado | 66,846 | 1.21× |
| Maryland | 64,361 | 1.07× |
| Oregon | 57,676 | 1.44× |
| Tennessee | 56,918 | 0.81× |
| Indiana | 52,501 | 0.82× |
| Missouri | 49,869 | 0.89× |
| Minnesota | 48,287 | 0.96× |
| Wisconsin | 42,027 | 0.8× |
| South Carolina | 40,274 | 0.77× |
| Kentucky | 37,816 | 0.86× |
| Louisiana | 37,335 | 0.83× |
| Connecticut | 35,433 | 1.01× |
| Oklahoma | 35,157 | 0.91× |
| Nevada | 35,053 | 1.04× |
| Utah | 33,806 | 1.08× |
| Alabama | 33,743 | 0.69× |
| Hawaii | 33,246 | 2.21× |
| Kansas | 24,964 | 0.91× |
| Arkansas | 22,581 | 0.78× |
| Iowa | 19,431 | 0.67× |
| New Mexico | 18,998 | 1.08× |
| Mississippi | 17,996 | 0.62× |
| Idaho | 17,130 | 0.98× |
| Washington, District of Columbia | 15,416 | 1.47× |
| New Hampshire | 14,247 | 1.03× |
| Nebraska | 12,596 | 0.72× |
| Maine | 12,214 | 0.98× |
| West Virginia | 12,087 | 0.74× |
| Montana | 12,048 | 1.24× |
| Rhode Island | 10,084 | 0.91× |
| Vermont | 9,196 | 1.5× |
| Delaware | 7,835 | 0.81× |
| Alaska | 6,868 | 0.92× |
| North Dakota | 4,842 | 0.67× |
| South Dakota | 4,541 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Judo | 31.96× | Sports |
| Heavyweight (MMA) | 38.57× | Sports |
| Jon Jones | 47.29× | Sports |
| FARSI1 | 133.95× | Movies & TV |
| Kendo | 96.31× | Sports |
| Anthony Joshua | 36.36× | Sports |
| Persian pop music | 90.25× | Music & Radio |
| Japanese martial arts | 38.72× | Sports |
| Brazilian jiu-jitsu gi | 66.55× | Sports |
| Welterweight (MMA) | 36.85× | Sports |
| Music of Afghanistan | 114.32× | Music & Radio |
| Taekwondo | 26.32× | Sports |
| Khabib Nurmagomedov | 46.45× | Sports |
| Esteghlal F.C. | 69.37× | Sports |
| University of Tehran | 70.94× | Business & Career |
| Jiu Jitsu Style | 42.8× | |
| Submission wrestling | 31.04× | Sports |
| Afghanistan national cricket team | 104.91× | Sports |
| Chinese martial arts | 17.76× | Sports |
| Boxing training | 27.4× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.08 |
| Community Orientation | OPEN | 1.52 |
| LGBTQ+ Identity | OPEN | 1.51 |
| Individualism | JOY | 1.32 |
| Early Adopter Mentality | POWER | 1.28 |
| Luxury Orientation | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Japan | 8.3% |
| Italy | 4.9% |
See Aikido audiences in other countries
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Frequently asked questions
How many fans does Aikido have in United States?
Aikido has an estimated audience of 3,495,432 people in United States, concentrated in California and Texas.
What is the gender split and age of Aikido fans?
18.6% of Aikido fans are female, 81.4% are male, with an average age of 33.1 years.
Which brands do Aikido fans like most?
Aikido fans show strongest brand affinity for Judo (31.96×), Heavyweight (MMA) (38.57×), and Jon Jones (47.29×) over the country average.
Where do Aikido fans live in United States?
Aikido fans in United States are most concentrated in California (reach 611,184), Texas (reach 310,477), and New York (reach 252,912). These three regions account for the largest share of the active audience.
What other brands do Aikido fans also like?
Beyond Aikido itself, the audience over-indexes on Heavyweight (MMA) (38.57×), Jon Jones (47.29×), FARSI1 (133.95×), and Kendo (96.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Aikido. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.