Rascasse Audience Intelligence

Judo Audience in United States

A data profile of the people who buy, follow and care about Judo in United States — modelled from more than twelve digital signal sources. Judo has an estimated audience of 11,319,999 people in United States.

#51among Sport in United States#2071among Topic in United States#244in Sports

The average Judo fan in United States is 32.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Brazilian jiu-jitsu gi, Heavyweight (MMA), Jon Jones, with strongest over-indexing on Brazilian jiu-jitsu gi (62.75× the country average).

Demographically, the Judo audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Judo fan in United States is more male, around 32.7 years old, with strong Patriotism tendencies and a notable affinity for Brazilian jiu-jitsu gi.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Judo profile in United States.

Audience size
11.3M
in United States
Gender
22.1%♀
77.9% male
Age
32.7
average years
Country rank
#3167
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Judo fans

22.1% are female, 77.9% are male, average age 32.7.

Fig. 02

Gender split

22.1%
Female
77.9%
Male
Demographic split for Judo audience in United States
MetricValue
Female22.1%
Male77.9%
Average age32.7
Estimated audience size11,319,999
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the Judo audience in United States
Age bracketShare%
16-1937%
20-2923%
30-3918%
40-4914%
50+10%
Fig. 04

Worldwide distribution

19.7%

of the worldwide Judo audience comes from United States.

Worldwide audience distribution share by country for Judo
CountryShare
United States19.7%
Japan10.7%
Brazil5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Judo audience in United States is strongest.

Fig. 05

Top regions by affinity

Judo fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~100K2.43×
02California~2M1.51×
03Washington~300K1.36×
04New York~800K1.31×
05Washington, District of Columbia~40K1.24×
06New Jersey~300K1.20×
07Virginia~300K1.18×
08Illinois~400K1.17×
09Texas~1M1.13×
10Florida~800K1.11×
11Massachusetts~200K1.10×
12Oregon~100K1.10×
13Alaska~30K1.10×
14Idaho~60K1.06×
15Colorado~200K1.04×
16Maryland~200K1.03×
17Nevada~100K1.03×
18Connecticut~100K1.02×
19Georgia~400K1.01×
20Pennsylvania~400K1.00×
21Arizona~200K1.00×
22North Carolina~300K0.98×
23Utah~100K0.98×
24Rhode Island~30K0.96×
25Missouri~200K0.95×
26Vermont~20K0.95×
27Minnesota~200K0.94×
28Oklahoma~100K0.94×
29Kansas~80K0.93×
30Maine~40K0.93×
31Ohio~300K0.92×
32Indiana~200K0.92×
33Delaware~30K0.92×
34Louisiana~100K0.89×
35New Hampshire~40K0.89×
36Kentucky~100K0.88×
37Iowa~80K0.87×
38Nebraska~50K0.87×
39South Dakota~20K0.87×
40South Carolina~100K0.86×
41Wisconsin~100K0.86×
42New Mexico~50K0.86×
43Montana~30K0.86×
44Tennessee~200K0.85×
45North Dakota~20K0.85×
46Michigan~300K0.84×
47Mississippi~70K0.80×
48Arkansas~70K0.78×
49West Virginia~40K0.78×
50Alabama~100K0.75×
Fig. 06

Affinity by region

Affinity by region — Judo, United States
0.75×1.00×2.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Judo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Judo audience
#·InterestCategoryAffinity×
01Brazilian jiu-jitsu giSports62.75×
0210th Planet Jiu-JitsuTeam55.30×
03Jiu Jitsu StyleTopic40.57×
04Jon JonesSports32.35×
05Khabib NurmagomedovSports31.60×
06Gracie BarraSports30.95×
07Heavyweight (MMA)Sports25.98×
08AikidoSports25.69×
09Japanese martial artsSports25.63×
10Submission wrestlingSports25.26×
11Tyson FurySports22.39×
12Anthony JoshuaSports22.31×
13Welterweight (MMA)Sports22.06×
14Boxing trainingSports18.92×
15TaekwondoSports15.17×
16Lightweight (MMA)Sports15.05×
17Professional boxingSports14.37×
18GrapplingSports12.24×
19Combat sportSports5.67×
20Mixed martial artsSports4.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Judo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Judo audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.71×
Risk AppetiteTHRILL1.10×
Sports ActivityPOWER1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Judo audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.44×
CreativityOPEN0.45×
Quality AwarenessPREMIUM0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Judo have in United States?

Judo has an estimated audience of 11,319,999 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Judo fans?

22.1% of Judo fans are female, 77.9% are male, with an average age of 32.7 years.

03

Which brands do Judo fans like most?

Judo fans show strongest brand affinity for Brazilian jiu-jitsu gi (62.75×), Heavyweight (MMA) (25.98×), and Jon Jones (32.35×) over the country average.

04

Where do Judo fans live in United States?

Judo fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Judo fans also like?

Beyond Judo itself, the audience over-indexes on Heavyweight (MMA) (25.98×), Jon Jones (32.35×), Anthony Joshua (22.31×), and Japanese martial arts (25.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Judo audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Judo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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