Grappling Audience in United States

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Grappling has an estimated audience of 14,658,863 people in United States. 20.8% are female, 79.2% are male, average age 34.1. Top regions: California, Texas, Florida. Top brand affinities: Judo, Heavyweight (MMA), Combat sport, Jon Jones, Wrestling.

The average Grappling fan in United States is 34.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Judo, Heavyweight (MMA), Combat sport, with strongest over-indexing on Judo (13.13× the country average). Demographically, the Grappling audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Grappling fans

Demographic split for Grappling audience in United States
MetricValue
Female20.8%
Male79.2%
Average age34.1
Estimated audience size14,658,863

Audience persona

The typical Grappling fan in United States is more male, around 34.1 years old, with strong Patriotism tendencies and a notable affinity for Judo.

Top regions in United States

Top regions ranked by reach for Grappling in United States
RegionReachAffinity
California1,863,0741.16×
Texas1,343,2191.07×
Florida944,1150.95×
New York829,8801.01×
Pennsylvania508,2211.03×
Ohio482,5321.07×
Illinois474,4430.97×
Georgia450,534
North Carolina423,9360.96×
Virginia396,3731.11×
Washington354,4451.21×
Michigan351,2610.92×
Arizona323,0521.08×
New Jersey320,6560.86×
Tennessee284,4660.97×
Massachusetts280,3560.97×
Colorado272,0541.18×
Indiana259,4410.97×
Maryland251,675
Missouri221,8230.94×
Minnesota213,4471.02×
Wisconsin207,5440.94×
Kentucky192,5731.05×
Alabama190,8190.93×
Oregon190,6981.13×
South Carolina189,1230.86×
Louisiana178,4230.94×
Oklahoma162,598
Connecticut138,1940.94×
Mississippi136,9841.13×
Utah136,0591.04×
Nevada133,4760.94×
Arkansas124,5391.03×
Idaho117,4491.6×
Iowa112,8140.93×
Kansas106,6240.92×
New Mexico76,6211.04×
West Virginia71,3771.05×
Montana61,3261.51×
Nebraska59,2480.81×
Hawaii58,0410.92×
New Hampshire51,7930.9×
Maine48,5810.93×
Washington, District of Columbia44,8801.02×
Rhode Island35,9900.77×
Delaware32,2300.8×
Alaska31,9501.02×
North Dakota28,7320.95×
South Dakota26,2300.77×
Vermont21,6070.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grappling audience
BrandAffinityCategory
Judo13.13×Sports
Heavyweight (MMA)14.14×Sports
Combat sport6.74×Sports
Jon Jones16.84×Sports
Wrestling6.24×Sports
Jiu Jitsu Style24.85×
Anthony Joshua12.67×Sports
Ultimate Fighting Championship4.8×Sports
Brazilian jiu-jitsu gi25.99×Sports
Japanese martial arts13.11×Sports
Martial arts4.35×Sports
Mixed martial arts4.57×Sports
Welterweight (MMA)12.84×Sports
Submission wrestling14.94×Sports
10th Planet Jiu-Jitsu24.66×
John Cena6.32×Sports
Gracie Barra18.33×Sports
Aikido11.3×Sports
WWE SmackDown7.5×Sports
Superman1.74×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grappling audience
TraitClusterScore
PatriotismCONSERVATISM1.7
LGBTQ+ IdentityOPEN1.45
Luxury OrientationPREMIUM1.22
Sports ActivityPOWER1.18
Healthy LifestyleBALANCE1.17
Early Adopter MentalityPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Grappling
CountryShare
United States27.6%
United Kingdom5.1%
Japan4.7%

See Grappling audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Grappling have in United States?

Grappling has an estimated audience of 14,658,863 people in United States, concentrated in California and Texas.

What is the gender split and age of Grappling fans?

20.8% of Grappling fans are female, 79.2% are male, with an average age of 34.1 years.

Which brands do Grappling fans like most?

Grappling fans show strongest brand affinity for Judo (13.13×), Heavyweight (MMA) (14.14×), and Combat sport (6.74×) over the country average.

Where do Grappling fans live in United States?

Grappling fans in United States are most concentrated in California (reach 1,863,074), Texas (reach 1,343,219), and Florida (reach 944,115). These three regions account for the largest share of the active audience.

What other brands do Grappling fans also like?

Beyond Grappling itself, the audience over-indexes on Heavyweight (MMA) (14.14×), Combat sport (6.74×), Jon Jones (16.84×), and Wrestling (6.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grappling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.