Rascasse Audience Intelligence

10th Planet Jiu-Jitsu Audience in United States

A data profile of the people who buy, follow and care about 10th Planet Jiu-Jitsu in United States — modelled from more than twelve digital signal sources. 10th Planet Jiu-Jitsu has an estimated audience of 971,590 people in United States.

#367among Team in United States

The average 10th Planet Jiu-Jitsu fan in United States is 33.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Judo, Anthony Joshua, Grappling, with strongest over-indexing on Judo (55.3× the country average).

Demographically, the 10th Planet Jiu-Jitsu audience skews more male with an average age of 33.6, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 10th Planet Jiu-Jitsu fan in United States is more male, around 33.6 years old, with strong Patriotism tendencies and a notable affinity for Judo.

Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 10th Planet Jiu-Jitsu profile in United States.

Audience size
972K
in United States
Gender
19.1%♀
80.9% male
Age
33.6
average years
Country rank
#24145
Team in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 10th Planet Jiu-Jitsu fans

19.1% are female, 80.9% are male, average age 33.6.

Fig. 02

Gender split

19.1%
Female
80.9%
Male
Demographic split for 10th Planet Jiu-Jitsu audience in United States
MetricValue
Female19.1%
Male80.9%
Average age33.6
Estimated audience size971,590
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the 10th Planet Jiu-Jitsu audience in United States
Age bracketShare%
16-1931%
20-2924%
30-3920%
40-4915%
50+9%
Fig. 04

Worldwide distribution

67.3%

of the worldwide 10th Planet Jiu-Jitsu audience comes from United States.

Worldwide audience distribution share by country for 10th Planet Jiu-Jitsu
CountryShare
United States67.3%
United Kingdom9.2%
Canada6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 10th Planet Jiu-Jitsu audience in United States is strongest.

Fig. 05

Top regions by affinity

10th Planet Jiu-Jitsu fans by region: top regions in United States
#RegionReachAffinity×
01California~300K3.08×
02New Mexico~10K3.00×
03Oregon~30K2.63×
04Arizona~40K2.04×
05Nevada~20K1.99×
06Alabama~30K1.97×
07Colorado~30K1.94×
08Texas~100K1.66×
09Pennsylvania~40K1.30×
10Utah~10K1.28×
11Florida~80K1.26×
12Washington~20K1.05×
13Michigan~30K1.04×
14Hawaii~4K1.02×
15Kentucky~10K0.98×
16South Carolina~10K0.97×
17Missouri~20K0.96×
18Nebraska~5K0.96×
19Alaska~2K0.96×
20North Dakota~2K0.95×
21Vermont~2K0.95×
22Illinois~30K0.94×
23South Dakota~2K0.94×
24Montana~3K0.93×
25New Jersey~20K0.92×
26Idaho~4K0.92×
27Oklahoma~10K0.91×
28Rhode Island~3K0.91×
29Delaware~2K0.91×
30West Virginia~4K0.90×
31New Hampshire~3K0.90×
32Maine~3K0.90×
33Washington, District of Columbia~3K0.88×
34Tennessee~20K0.87×
35Connecticut~9K0.87×
36Mississippi~7K0.86×
37Arkansas~7K0.85×
38Kansas~7K0.85×
39Indiana~20K0.84×
40New York~50K0.83×
41Virginia~20K0.82×
42Iowa~7K0.82×
43Ohio~20K0.81×
44Louisiana~10K0.79×
45Georgia~20K0.76×
46Wisconsin~10K0.73×
47Minnesota~10K0.73×
48Massachusetts~10K0.72×
49North Carolina~20K0.71×
50Maryland~10K0.70×
Fig. 06

Affinity by region

Affinity by region — 10th Planet Jiu-Jitsu, United States
0.70×1.00×3.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 10th Planet Jiu-Jitsu audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 10th Planet Jiu-Jitsu audience
#·InterestCategoryAffinity×
01North American Grappling AssociationSports68.81×
02Anthony JoshuaSports55.62×
03JudoSports55.30×
04Khabib NurmagomedovSports51.66×
05AikidoSports47.06×
06JujutsuSports40.91×
07TaekwondoSports24.78×
08GrapplingSports24.66×
09Jon JonesSports19.33×
10KarateSports15.49×
11Toyota SupraCars & Mobility15.34×
12Toyota TacomaCars & Mobility10.05×
13Rick and MortyMovies & TV9.97×
14Dungeons & DragonsGames9.59×
15Broadcasting of sports eventsMovies & TV9.13×
16Self-defenseSports6.67×
17VehiclesCars & Mobility2.74×
18ClothingFashion & Accessoires2.34×
19Physical fitnessSports2.34×
20Consumer electronicsTechnology & Electronics2.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 10th Planet Jiu-Jitsu audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 10th Planet Jiu-Jitsu audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM7.05×
Risk AppetiteTHRILL2.02×
TraditionCONSERVATISM1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 10th Planet Jiu-Jitsu audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.71×
IndulgenceJOY0.80×
Price SensitivityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 10th Planet Jiu-Jitsu have in United States?

10th Planet Jiu-Jitsu has an estimated audience of 971,590 people in United States, concentrated in California and Texas.

02

What is the gender split and age of 10th Planet Jiu-Jitsu fans?

19.1% of 10th Planet Jiu-Jitsu fans are female, 80.9% are male, with an average age of 33.6 years.

03

Which brands do 10th Planet Jiu-Jitsu fans like most?

10th Planet Jiu-Jitsu fans show strongest brand affinity for Judo (55.3×), Anthony Joshua (55.62×), and Grappling (24.66×) over the country average.

04

Where do 10th Planet Jiu-Jitsu fans live in United States?

10th Planet Jiu-Jitsu fans in United States are most concentrated in California (reach ~300K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do 10th Planet Jiu-Jitsu fans also like?

Beyond 10th Planet Jiu-Jitsu itself, the audience over-indexes on Anthony Joshua (55.62×), Grappling (24.66×), Aikido (47.06×), and Khabib Nurmagomedov (51.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for 10th Planet Jiu-Jitsu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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