Rascasse Audience Intelligence

North American Grappling Association Audience in United States

A data profile of the people who buy, follow and care about North American Grappling Association in United States — modelled from more than twelve digital signal sources. North American Grappling Association has an estimated audience of 324,591 people in United States.

#652among NGO / Political Party in United States#4654in Sports

The average North American Grappling Association fan in United States is 32.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include shoyoroll, BJJhq, North American Grappling Association (NAGA), with strongest over-indexing on shoyoroll (882.16× the country average).

Demographically, the North American Grappling Association audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical North American Grappling Association fan in United States is more male, around 32.0 years old, with strong Spirituality tendencies and a notable affinity for shoyoroll.

Category: Sports · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the North American Grappling Association profile in United States.

Audience size
325K
in United States
Gender
23.4%♀
76.6% male
Age
32.0
average years
Country rank
#46397
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of North American Grappling Association fans

23.4% are female, 76.6% are male, average age 32.0.

Fig. 02

Gender split

23.4%
Female
76.6%
Male
Demographic split for North American Grappling Association audience in United States
MetricValue
Female23.4%
Male76.6%
Average age32.0
Estimated audience size324,591
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the North American Grappling Association audience in United States
Age bracketShare%
16-1929%
20-2932%
30-3923%
40-4912%
50+4%
Fig. 04

Worldwide distribution

20.6%

of the worldwide North American Grappling Association audience comes from United States.

Worldwide audience distribution share by country for North American Grappling Association
CountryShare
United States20.6%
Indonesia13.8%
Philippines8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the North American Grappling Association audience in United States is strongest.

Fig. 05

Top regions by affinity

North American Grappling Association fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~3K1.79×
02New Mexico~2K1.36×
03Alaska<1K1.21×
04Oregon~4K1.19×
05Alabama~5K1.16×
06Oklahoma~4K1.16×
07Rhode Island~1K1.16×
08Arkansas~3K1.15×
09Arizona~8K1.13×
10Washington~7K1.13×
11Utah~3K1.13×
12Nevada~4K1.12×
13Texas~30K1.07×
14Connecticut~3K1.06×
15Maine~1K1.06×
16Idaho~2K1.04×
17North Carolina~10K1.03×
18Mississippi~3K1.03×
19Kentucky~4K1.02×
20New Hampshire~1K0.99×
21Louisiana~4K0.98×
22Kansas~3K0.98×
23West Virginia~1K0.98×
24North Dakota<1K0.98×
25Missouri~5K0.97×
26South Dakota<1K0.97×
27Tennessee~6K0.95×
28Montana<1K0.95×
29California~30K0.94×
30Colorado~5K0.94×
31Georgia~9K0.93×
32Massachusetts~6K0.93×
33Indiana~6K0.93×
34Minnesota~4K0.93×
35Iowa~3K0.93×
36Virginia~7K0.92×
37Delaware<1K0.91×
38Vermont<1K0.91×
39Maryland~5K0.90×
40Nebraska~1K0.90×
41Florida~20K0.89×
42Pennsylvania~10K0.89×
43Wisconsin~4K0.89×
44Michigan~7K0.87×
45New Jersey~7K0.86×
46South Carolina~4K0.83×
47Ohio~8K0.81×
48New York~10K0.78×
49Illinois~8K0.77×
50Washington, District of Columbia<1K0.73×
Fig. 06

Affinity by region

Affinity by region — North American Grappling Association, United States
0.73×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the North American Grappling Association audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for North American Grappling Association audience
#·InterestCategoryAffinity×
01shoyorollSports882.16×
02Marcelo Garcia (grappler)Sports494.87×
03BJJhqShopping374.38×
04North American Grappling Association (NAGA)Sports298.94×
05Caio TerraSports294.89×
06Roger GracieSports280.98×
07Valente Brothers Jiu-JitsuBrand279.44×
08Jean Jacques MachadoSports239.04×
09Kron GracieSports202.67×
10Confused.comInternet & Social Media198.47×
11Rickson GracieSports182.58×
12Hélio GracieSports168.07×
13Royce GracieSports157.07×
14Renzo GracieSports104.84×
15Sambo (martial art)Sports72.58×
1610th Planet Jiu-JitsuTeam68.81×
17Jon BatisteMusic & Radio59.05×
18Michael FassbenderMovies & TV31.09×
19FaithPolitics & Society10.68×
20ChaseBusiness & Career8.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the North American Grappling Association audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by North American Grappling Association audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.43×
PatriotismCONSERVATISM1.21×
Early Adopter MentalityPOWER1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by North American Grappling Association audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.66×
Convenience OrientationPREMIUM0.67×
CreativityOPEN0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does North American Grappling Association have in United States?

North American Grappling Association has an estimated audience of 324,591 people in United States, concentrated in California and Texas.

02

What is the gender split and age of North American Grappling Association fans?

23.4% of North American Grappling Association fans are female, 76.6% are male, with an average age of 32.0 years.

03

Which brands do North American Grappling Association fans like most?

North American Grappling Association fans show strongest brand affinity for shoyoroll (882.16×), BJJhq (374.38×), and North American Grappling Association (NAGA) (298.94×) over the country average.

04

Where do North American Grappling Association fans live in United States?

North American Grappling Association fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do North American Grappling Association fans also like?

Beyond North American Grappling Association itself, the audience over-indexes on BJJhq (374.38×), North American Grappling Association (NAGA) (298.94×), Marcelo Garcia (grappler) (494.87×), and Royce Gracie (157.07×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for North American Grappling Association. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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