Aikido Audience in Germany
Aikido has an estimated audience of 642,088 people in Germany. 30.4% are female, 69.6% are male, average age 35.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Judo, Krav Maga, Georges St-Pierre, Self-defense, Full contact karate.
The average Aikido fan in Germany is 35.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Judo, Krav Maga, Georges St-Pierre, with strongest over-indexing on Judo (15.64× the country average). Demographically, the Aikido audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Pet Ownership, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Aikido fans
| Metric | Value |
|---|---|
| Female | 30.4% |
| Male | 69.6% |
| Average age | 35.6 |
| Estimated audience size | 642,088 |
Audience persona
The typical Aikido fan in Germany is more male, around 35.6 years old, with strong Pet Ownership tendencies and a notable affinity for Judo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 144,220 | 1.03× |
| Bayern | 126,445 | 1.23× |
| Baden-Württemberg | 102,743 | 1.17× |
| Hessen | 55,269 | 1.13× |
| Niedersachsen | 53,038 | 0.85× |
| Berlin | 44,142 | 1.54× |
| Rheinland-Pfalz | 30,261 | 0.94× |
| Sachsen | 29,607 | 0.94× |
| Schleswig-Holstein | 22,532 | 0.98× |
| Brandenburg | 19,422 | 0.98× |
| Hamburg | 15,410 | 1.06× |
| Sachsen-Anhalt | 11,978 | 0.72× |
| Thüringen | 11,675 | 0.71× |
| Mecklenburg-Vorpommern | 11,465 | 0.94× |
| Saarland | 6,387 | 0.81× |
| Bremen | 5,402 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Judo | 15.64× | Sports |
| Krav Maga | 26.51× | Sports |
| Georges St-Pierre | 21.78× | Sports |
| Self-defense | 12.63× | Sports |
| Full contact karate | 25.21× | Sports |
| Japanese martial arts | 18.76× | Sports |
| Jon Jones | 25.6× | Sports |
| Wrestling | 8.35× | Sports |
| Khabib Nurmagomedov | 21.67× | Sports |
| Venum | 28.17× | Sports |
| Chinese martial arts | 12.2× | Sports |
| Grappling | 10.56× | Sports |
| HypoVereinsbank | 13.64× | Business & Career |
| Taekwondo | 11.45× | Sports |
| Jiu Jitsu Style | 28.5× | |
| Music | 1.89× | Business & Career |
| Heavyweight (MMA) | 12.93× | Sports |
| Sports | 1.91× | Sports |
| Karate | 9.48× | Sports |
| School uniform | 13.64× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.51 |
| Patriotism | CONSERVATISM | 1.34 |
| Spirituality | BALANCE | 1.25 |
| Convenience Orientation | PREMIUM | 1.25 |
| Sports Activity | POWER | 1.18 |
| Early Adopter Mentality | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Japan | 8.3% |
| Italy | 4.9% |
See Aikido audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Aikido have in Germany?
Aikido has an estimated audience of 642,088 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Aikido fans?
30.4% of Aikido fans are female, 69.6% are male, with an average age of 35.6 years.
Which brands do Aikido fans like most?
Aikido fans show strongest brand affinity for Judo (15.64×), Krav Maga (26.51×), and Georges St-Pierre (21.78×) over the country average.
Where do Aikido fans live in Germany?
Aikido fans in Germany are most concentrated in Nordrhein-Westfalen (reach 144,220), Bayern (reach 126,445), and Baden-Württemberg (reach 102,743). These three regions account for the largest share of the active audience.
What other brands do Aikido fans also like?
Beyond Aikido itself, the audience over-indexes on Krav Maga (26.51×), Georges St-Pierre (21.78×), Self-defense (12.63×), and Full contact karate (25.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Aikido. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.