Karate Audience in Germany
Karate has an estimated audience of 1,398,884 people in Germany. 28.8% are female, 71.2% are male, average age 33.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Self-defense, Judo, Japanese martial arts, Taekwondo, Borussia Dortmund.
The average Karate fan in Germany is 33.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Self-defense, Judo, Japanese martial arts, with strongest over-indexing on Self-defense (9.12× the country average). Demographically, the Karate audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Luxury Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Karate fans
| Metric | Value |
|---|---|
| Female | 28.8% |
| Male | 71.2% |
| Average age | 33.7 |
| Estimated audience size | 1,398,884 |
Audience persona
The typical Karate fan in Germany is more male, around 33.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Self-defense.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 314,579 | 1.03× |
| Bayern | 232,956 | 1.04× |
| Baden-Württemberg | 212,893 | 1.12× |
| Niedersachsen | 134,932 | 0.99× |
| Hessen | 111,059 | 1.04× |
| Berlin | 72,787 | 1.16× |
| Rheinland-Pfalz | 70,181 | 1× |
| Sachsen | 61,925 | 0.9× |
| Schleswig-Holstein | 52,805 | 1.05× |
| Brandenburg | 44,234 | 1.02× |
| Hamburg | 33,358 | 1.06× |
| Thüringen | 32,836 | 0.92× |
| Sachsen-Anhalt | 31,228 | 0.86× |
| Mecklenburg-Vorpommern | 21,182 | 0.79× |
| Saarland | 15,358 | 0.89× |
| Bremen | 13,428 | 1.12× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Self-defense | 9.12× | Sports |
| Judo | 9.61× | Sports |
| Japanese martial arts | 12.04× | Sports |
| Taekwondo | 9.02× | Sports |
| Borussia Dortmund | 1.52× | Sports |
| Business and industry | 1.51× | Business & Career |
| Cobra Kai | 8.75× | Movies & TV |
| Combat sport | 4.11× | Sports |
| Chuck Norris | 4.66× | Movies & TV |
| Grappling | 6.56× | Sports |
| Georges St-Pierre | 8.71× | Sports |
| Onet.pl | 5.61× | News |
| Martial arts | 3.43× | Sports |
| Ultimate Fighting Championship | 3.71× | Sports |
| Mixed martial arts | 3.46× | Sports |
| FIFA World Cup | 1.59× | Sports |
| Deutschrap | 3.12× | Music & Radio |
| Emilio Sakraya | 6.35× | Movies & TV |
| Finch | 2.56× | Music & Radio |
| Full contact karate | 10.64× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.34 |
| Patriotism | CONSERVATISM | 1.28 |
| Sports Activity | POWER | 1.21 |
| Early Adopter Mentality | POWER | 1.12 |
| Indulgence | JOY | 1.11 |
| Career Orientation | POWER | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 6.6% |
| United Kingdom | 4.5% |
See Karate audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Karate have in Germany?
Karate has an estimated audience of 1,398,884 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Karate fans?
28.8% of Karate fans are female, 71.2% are male, with an average age of 33.7 years.
Which brands do Karate fans like most?
Karate fans show strongest brand affinity for Self-defense (9.12×), Judo (9.61×), and Japanese martial arts (12.04×) over the country average.
Where do Karate fans live in Germany?
Karate fans in Germany are most concentrated in Nordrhein-Westfalen (reach 314,579), Bayern (reach 232,956), and Baden-Württemberg (reach 212,893). These three regions account for the largest share of the active audience.
What other brands do Karate fans also like?
Beyond Karate itself, the audience over-indexes on Judo (9.61×), Japanese martial arts (12.04×), Taekwondo (9.02×), and Borussia Dortmund (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Karate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.