Full contact karate Audience in Germany

Full contact karate has an estimated audience of 394,544 people in Germany. 31.9% are female, 68.1% are male, average age 38.9. Top brand affinities: World Taekwondo Federation, Sam Neill, Self-defense, Toni Collette, Bill Murray.

Top brand affinities include World Taekwondo Federation, Sam Neill, Self-defense, with strongest over-indexing on World Taekwondo Federation (86.6× the country average). Demographically, the Full contact karate audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Community Orientation, Sports Activity.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Full contact karate fans

Demographic split for Full contact karate audience in Germany
MetricValue
Female31.9%
Male68.1%
Average age38.9
Estimated audience size394,544

Audience persona

The typical Full contact karate fan in Germany is more male, around 38.9 years old, with strong Community Orientation tendencies and a notable affinity for World Taekwondo Federation.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Full contact karate audience
BrandAffinityCategory
World Taekwondo Federation86.6×Sports
Sam Neill20×Movies & TV
Self-defense10.94×Sports
Toni Collette17.57×Movies & TV
Bill Murray20×Movies & TV
Punching bag54.44×Sports
Judo10.56×Sports
Olympic sports10×Sports
Livemusic4.26×Music & Radio
Tom Welling12.49×Movies & TV
Solar cell6.64×Home & Garden
Dolph Lundgren12.26×Movies & TV
Starship Troopers (film)20×Movies & TV
Underground hip hop5.28×Music & Radio
Aikido13.31×Sports
Jet Li20×Movies & TV
Jack White6.89×Movies & TV
Grappling7.83×Sports
Arjen Robben20×Sports
Eddie Van Halen20×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Full contact karate audience
TraitClusterScore
Community OrientationOPEN4.71
Sports ActivityPOWER1.74
Early Adopter MentalityPOWER1.62
SustainabilityBALANCE1.28
TravellingTHRILL1.23
SpiritualityBALANCE1.18

Worldwide distribution

Worldwide audience distribution share by country for Full contact karate
CountryShare
United States13.3%
Japan9.3%
India7.8%

See Full contact karate audiences in other countries

More Sport audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Full contact karate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.