Bill Murray Audience in Germany

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Bill Murray has an estimated audience of 660,493 people in Germany. 52.8% are female, 47.2% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jennifer Connelly, Dolph Lundgren, Michael Douglas, Evangeline Lilly, Josh Duhamel.

The average Bill Murray fan in Germany is 39.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jennifer Connelly, Dolph Lundgren, Michael Douglas, with strongest over-indexing on Jennifer Connelly (267.73× the country average). Demographically, the Bill Murray audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Bill Murray fans

Demographic split for Bill Murray audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age39.3
Estimated audience size660,493

Audience persona

The typical Bill Murray fan in Germany is balanced, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Jennifer Connelly.

Top regions in Germany

Top regions ranked by reach for Bill Murray in Germany
RegionReachAffinity
Nordrhein-Westfalen148,8501.03×
Bayern99,6840.94×
Baden-Württemberg75,5950.84×
Niedersachsen70,9221.11×
Hessen48,7010.97×
Berlin37,7071.28×
Sachsen34,2561.06×
Schleswig-Holstein24,2081.02×
Brandenburg22,5121.1×
Rheinland-Pfalz21,3070.64×
Sachsen-Anhalt17,9041.05×
Thüringen17,7541.05×
Hamburg14,0160.94×
Mecklenburg-Vorpommern12,5180.99×
Saarland8,2301.01×
Bremen5,5010.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bill Murray audience
BrandAffinityCategory
Jennifer Connelly267.73×Movies & TV
Dolph Lundgren206.69×Movies & TV
Michael Douglas108.6×Movies & TV
Evangeline Lilly150.03×Movies & TV
Josh Duhamel177.7×Fashion & Accessoires
Tom Welling113.4×Movies & TV
Wolverine (comic book)137.67×Literature
Nathan Fillion74.42×Movies & TV
Roland Emmerich122.34×Movies & TV
Central Intelligence191.45×Movies & TV
Paul Rudd125.7×Movies & TV
Enough (film)183.35×Movies & TV
Mary Elizabeth Winstead109.47×Movies & TV
Richard Gere45.8×Movies & TV
Taika Waititi112.61×Movies & TV
Corey Stoll163.45×Movies & TV
Jack Nicholson36.78×Movies & TV
Stephen Amell105.54×Movies & TV
Brandon Routh109.31×Movies & TV
Royal Albert Hall105.41×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bill Murray audience
TraitClusterScore
ExtroversionTHRILL1.63
Early Adopter MentalityPOWER1.53
Career OrientationPOWER1.47
Urban LifestyleOPEN1.44
Community OrientationOPEN1.43
PatriotismCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for Bill Murray
CountryShare
United States41.5%
United Kingdom6.5%
Germany5.8%

See Bill Murray audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does Bill Murray have in Germany?

Bill Murray has an estimated audience of 660,493 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bill Murray fans?

52.8% of Bill Murray fans are female, 47.2% are male, with an average age of 39.3 years.

Which brands do Bill Murray fans like most?

Bill Murray fans show strongest brand affinity for Jennifer Connelly (267.73×), Dolph Lundgren (206.69×), and Michael Douglas (108.6×) over the country average.

Where do Bill Murray fans live in Germany?

Bill Murray fans in Germany are most concentrated in Nordrhein-Westfalen (reach 148,850), Bayern (reach 99,684), and Baden-Württemberg (reach 75,595). These three regions account for the largest share of the active audience.

What other brands do Bill Murray fans also like?

Beyond Bill Murray itself, the audience over-indexes on Dolph Lundgren (206.69×), Michael Douglas (108.6×), Evangeline Lilly (150.03×), and Josh Duhamel (177.7×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bill Murray. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.