Ultimate Fighting Championship Audience in Germany

Ultimate Fighting Championship has an estimated audience of 3,714,244 people in Germany. 21.8% are female, 78.2% are male, average age 34.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Telegram, Persian pop music, Transfermarkt, Combat sport, Sports.
The average Ultimate Fighting Championship fan in Germany is 34.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Telegram, Persian pop music, Transfermarkt, with strongest over-indexing on Telegram (9.04× the country average). Demographically, the Ultimate Fighting Championship audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Martial art
Demographics of Ultimate Fighting Championship fans
| Metric | Value |
|---|---|
| Female | 21.8% |
| Male | 78.2% |
| Average age | 34.4 |
| Estimated audience size | 3,714,244 |
Audience persona
The typical Ultimate Fighting Championship fan in Germany is more male, around 34.4 years old, with strong Patriotism tendencies and a notable affinity for Telegram.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,064,578 | 1.31× |
| Bayern | 609,821 | 1.02× |
| Baden-Württemberg | 595,259 | 1.18× |
| Hessen | 456,643 | 1.62× |
| Niedersachsen | 329,662 | 0.92× |
| Berlin | 285,582 | 1.72× |
| Rheinland-Pfalz | 204,989 | 1.1× |
| Hamburg | 127,402 | 1.52× |
| Sachsen | 119,050 | 0.65× |
| Schleswig-Holstein | 118,395 | 0.89× |
| Brandenburg | 85,458 | 0.74× |
| Sachsen-Anhalt | 51,627 | 0.54× |
| Thüringen | 48,233 | 0.51× |
| Mecklenburg-Vorpommern | 38,734 | 0.55× |
| Bremen | 34,885 | 1.1× |
| Saarland | 28,770 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Telegram | 9.04× | Internet & Social Media |
| Persian pop music | 14.57× | Music & Radio |
| Transfermarkt | 2.97× | Sports |
| Combat sport | 4.25× | Sports |
| Sports | 1.54× | Sports |
| Martial arts | 3.63× | Sports |
| FARSI1 | 14.43× | Movies & TV |
| FIFA World Cup | 1.58× | Sports |
| Iran University of Science and Technology | 8.86× | Business & Career |
| Grappling | 5× | Sports |
| Natural World | 1.64× | Fashion & Accessoires |
| Galatasaray S.K. | 1.82× | Sports |
| Wrestling | 3.54× | Sports |
| Heavyweight (MMA) | 6.7× | Sports |
| Real Madrid C.F. | 1.59× | Sports |
| University of Tehran | 8.73× | Business & Career |
| Underground hip hop | 2.76× | Music & Radio |
| Superman | 1.76× | Movies & TV |
| Twitch | 1.85× | Games |
| Men's Fitness | 1.85× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.4 |
| Luxury Orientation | PREMIUM | 1.22 |
| Early Adopter Mentality | POWER | 1.19 |
| Sports Activity | POWER | 1.17 |
| Spirituality | BALANCE | 1.16 |
| Indulgence | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.0% |
| Brazil | 5.8% |
| United Kingdom | 5.8% |
See Ultimate Fighting Championship audiences in other countries
- Ultimate Fighting Championship — United States
- Ultimate Fighting Championship — United Kingdom
- Ultimate Fighting Championship — France
- Ultimate Fighting Championship — Italy
- Ultimate Fighting Championship — Spain
- Ultimate Fighting Championship — Brazil
- Ultimate Fighting Championship — Japan
- Ultimate Fighting Championship — South Korea
- Ultimate Fighting Championship — India
More Martial art audiences in Germany
- Professional wrestling (2,998,162)
- Anthony Joshua (1,002,576)
- Georges St-Pierre (914,140)
- Conor McGregor (775,143)
- Christian Eckerlin (651,929)
Frequently asked questions
How many fans does Ultimate Fighting Championship have in Germany?
Ultimate Fighting Championship has an estimated audience of 3,714,244 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ultimate Fighting Championship fans?
21.8% of Ultimate Fighting Championship fans are female, 78.2% are male, with an average age of 34.4 years.
Which brands do Ultimate Fighting Championship fans like most?
Ultimate Fighting Championship fans show strongest brand affinity for Telegram (9.04×), Persian pop music (14.57×), and Transfermarkt (2.97×) over the country average.
Where do Ultimate Fighting Championship fans live in Germany?
Ultimate Fighting Championship fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,064,578), Bayern (reach 609,821), and Baden-Württemberg (reach 595,259). These three regions account for the largest share of the active audience.
What other brands do Ultimate Fighting Championship fans also like?
Beyond Ultimate Fighting Championship itself, the audience over-indexes on Persian pop music (14.57×), Transfermarkt (2.97×), Combat sport (4.25×), and Sports (1.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ultimate Fighting Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.