Professional wrestling Audience in Germany

Professional wrestling has an estimated audience of 2,998,161 people in Germany. 28.5% are female, 71.5% are male, average age 35.6. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: WWE, Ric Flair, Brock Lesnar, WWE SmackDown, WrestleMania.
The average Professional wrestling fan in Germany is 35.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include WWE, Ric Flair, Brock Lesnar, with strongest over-indexing on WWE (12.34× the country average). Demographically, the Professional wrestling audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Martial art
Demographics of Professional wrestling fans
| Metric | Value |
|---|---|
| Female | 28.5% |
| Male | 71.5% |
| Average age | 35.6 |
| Estimated audience size | 2,998,161 |
Audience persona
The typical Professional wrestling fan in Germany is more male, around 35.6 years old, with strong Patriotism tendencies and a notable affinity for WWE.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 431,258 | 0.66× |
| Bayern | 281,128 | 0.58× |
| Hessen | 262,490 | 1.15× |
| Baden-Württemberg | 217,949 | 0.53× |
| Niedersachsen | 155,643 | 0.53× |
| Berlin | 145,050 | 1.08× |
| Sachsen | 121,416 | 0.83× |
| Rheinland-Pfalz | 115,269 | 0.77× |
| Thüringen | 78,352 | 1.03× |
| Schleswig-Holstein | 77,940 | 0.72× |
| Sachsen-Anhalt | 76,095 | 0.98× |
| Brandenburg | 70,528 | 0.76× |
| Mecklenburg-Vorpommern | 66,926 | 1.17× |
| Saarland | 66,531 | 1.81× |
| Bremen | 65,289 | 2.55× |
| Hamburg | 58,126 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| WWE | 12.34× | Sports |
| Ric Flair | 30.82× | Sports |
| Brock Lesnar | 29.63× | Sports |
| WWE SmackDown | 23.55× | Sports |
| WrestleMania | 24.25× | Sports |
| WWE Network | 21.72× | Sports |
| Roman Reigns | 23.13× | Sports |
| WWE Raw | 21.54× | Sports |
| Hulk Hogan | 26.57× | Sports |
| SportScheck | 12.04× | Shopping |
| Vince McMahon | 28.44× | Sports |
| John Cena | 11.29× | Sports |
| The Undertaker | 27.03× | Sports |
| WWE Hall of Fame | 21.63× | Sports |
| Triple H | 26.29× | Sports |
| Stone Cold Steve Austin | 27.61× | Sports |
| Helen Mirren | 10.37× | Movies & TV |
| New Japan Pro Wrestling | 26.78× | Sports |
| Professional wrestling promotion | 21.81× | Sports |
| Randy Orton | 24.95× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.37 |
| Sports Activity | POWER | 1.12 |
| Luxury Orientation | PREMIUM | 1.09 |
| Indulgence | JOY | 1.08 |
| Spirituality | BALANCE | 1.06 |
| Price Sensitivity | PREMIUM | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.3% |
| India | 4.5% |
| United Kingdom | 4.4% |
See Professional wrestling audiences in other countries
- Professional wrestling — United States
- Professional wrestling — United Kingdom
- Professional wrestling — France
- Professional wrestling — Italy
- Professional wrestling — Spain
- Professional wrestling — Brazil
- Professional wrestling — Japan
- Professional wrestling — South Korea
- Professional wrestling — India
More Martial art audiences in Germany
- Ultimate Fighting Championship (3,708,814)
- Anthony Joshua (1,002,576)
- Georges St-Pierre (914,140)
- Conor McGregor (775,143)
- Christian Eckerlin (651,929)
Frequently asked questions
How many fans does Professional wrestling have in Germany?
Professional wrestling has an estimated audience of 2,998,161 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Professional wrestling fans?
28.5% of Professional wrestling fans are female, 71.5% are male, with an average age of 35.6 years.
Which brands do Professional wrestling fans like most?
Professional wrestling fans show strongest brand affinity for WWE (12.34×), Ric Flair (30.82×), and Brock Lesnar (29.63×) over the country average.
Where do Professional wrestling fans live in Germany?
Professional wrestling fans in Germany are most concentrated in Nordrhein-Westfalen (reach 431,258), Bayern (reach 281,128), and Hessen (reach 262,490). These three regions account for the largest share of the active audience.
What other brands do Professional wrestling fans also like?
Beyond Professional wrestling itself, the audience over-indexes on Ric Flair (30.82×), Brock Lesnar (29.63×), WWE SmackDown (23.55×), and WrestleMania (24.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Professional wrestling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.