Taekwondo Audience in Germany
A data profile of the people who buy, follow and care about Taekwondo in Germany — modelled from more than twelve digital signal sources. Taekwondo has an estimated audience of 1,187,834 people in Germany.
The average Taekwondo fan in Germany is 32.8 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Judo, Self-defense, Sports, with strongest over-indexing on Judo (9.11× the country average).
Demographically, the Taekwondo audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Sports Activity, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Taekwondo fan in Germany is more male, around 32.8 years old, with strong Sports Activity tendencies and a notable affinity for Judo.
At a glance
The key figures that characterise the Taekwondo profile in Germany.
Search interest · 12-month trend
Demographics of Taekwondo fans
28.1% are female, 71.9% are male, average age 32.8.
Gender split
| Metric | Value |
|---|---|
| Female | 28.1% |
| Male | 71.9% |
| Average age | 32.8 |
| Estimated audience size | 1,187,834 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 9% |
Worldwide distribution
of the worldwide Taekwondo audience comes from Germany.
| Country | Share |
|---|---|
| United States | 18.4% |
| Japan | 7.4% |
| China | 4.5% |
Geography
Where the Taekwondo audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~300K | 1.51× | |
| 02 | Nordrhein-Westfalen | ~400K | 1.37× | |
| 03 | Hessen | ~100K | 1.17× | |
| 04 | Baden-Württemberg | ~200K | 1.16× | |
| 05 | Berlin | ~60K | 1.16× | |
| 06 | Rheinland-Pfalz | ~70K | 1.11× | |
| 07 | Hamburg | ~30K | 1.03× | |
| 08 | Niedersachsen | ~100K | 0.97× | |
| 09 | Bremen | ~10K | 0.97× | |
| 10 | Saarland | ~10K | 0.94× | |
| 11 | Schleswig-Holstein | ~40K | 0.92× | |
| 12 | Sachsen | ~50K | 0.89× | |
| 13 | Brandenburg | ~30K | 0.79× | |
| 14 | Sachsen-Anhalt | ~20K | 0.76× | |
| 15 | Thüringen | ~20K | 0.66× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.66× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Taekwondo audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mizuno | Fashion & Accessoires | 14.92× | ||
| 02 | Japanese martial arts | Sports | 10.34× | ||
| 03 | Aikido | Sports | 9.26× | ||
| 04 | Judo | Sports | 9.11× | ||
| 05 | Self-defense | Sports | 8.35× | ||
| 06 | Karate | Sports | 8.02× | ||
| 07 | Anthony Joshua | Sports | 6.91× | ||
| 08 | Grappling | Sports | 6.87× | ||
| 09 | Chinese martial arts | Sports | 6.08× | ||
| 10 | Chuck Norris | Movies & TV | 4.83× | ||
| 11 | Ultimate Fighting Championship | Sports | 4.52× | ||
| 12 | Wrestling | Sports | 4.16× | ||
| 13 | Combat sport | Sports | 4.00× | ||
| 14 | Mixed martial arts | Sports | 3.78× | ||
| 15 | Martial arts | Sports | 3.58× | ||
| 16 | Sports | Sports | 1.61× | ||
| 17 | UEFA Champions League | Sports | 1.59× | ||
| 18 | FIFA World Cup | Sports | 1.55× | ||
| 19 | Music | Business & Career | 1.52× | ||
| 20 | Business and industry | Business & Career | 1.51× |
Personality of the Taekwondo audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.46× | |
| Patriotism | CONSERVATISM | 1.38× | |
| Risk Appetite | THRILL | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.79× | |
| Creativity | OPEN | 0.83× | |
| Sustainability | BALANCE | 0.92× |
Frequently asked questions
How many fans does Taekwondo have in Germany?
Taekwondo has an estimated audience of 1,187,834 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Taekwondo fans?
28.1% of Taekwondo fans are female, 71.9% are male, with an average age of 32.8 years.
Which brands do Taekwondo fans like most?
Taekwondo fans show strongest brand affinity for Judo (9.11×), Self-defense (8.35×), and Sports (1.61×) over the country average.
Where do Taekwondo fans live in Germany?
Taekwondo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
What other brands do Taekwondo fans also like?
Beyond Taekwondo itself, the audience over-indexes on Self-defense (8.35×), Sports (1.61×), Karate (8.02×), and Business and industry (1.51×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Taekwondo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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