Taekwondo Audience in Germany
Taekwondo has an estimated audience of 1,187,834 people in Germany. 28.1% are female, 71.9% are male, average age 32.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Judo, Self-defense, Sports, Karate, Business and industry.
The average Taekwondo fan in Germany is 32.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Judo, Self-defense, Sports, with strongest over-indexing on Judo (9.11× the country average). Demographically, the Taekwondo audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Taekwondo fans
| Metric | Value |
|---|---|
| Female | 28.1% |
| Male | 71.9% |
| Average age | 32.8 |
| Estimated audience size | 1,187,834 |
Audience persona
The typical Taekwondo fan in Germany is more male, around 32.8 years old, with strong Sports Activity tendencies and a notable affinity for Judo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 362,343 | 1.39× |
| Bayern | 290,573 | 1.52× |
| Baden-Württemberg | 191,825 | 1.18× |
| Niedersachsen | 112,872 | 0.98× |
| Hessen | 109,258 | 1.21× |
| Rheinland-Pfalz | 66,883 | 1.12× |
| Berlin | 64,106 | 1.21× |
| Sachsen | 52,235 | 0.9× |
| Schleswig-Holstein | 39,166 | 0.92× |
| Brandenburg | 28,631 | 0.78× |
| Hamburg | 27,788 | 1.04× |
| Sachsen-Anhalt | 22,109 | 0.72× |
| Thüringen | 19,094 | 0.63× |
| Mecklenburg-Vorpommern | 13,968 | 0.62× |
| Saarland | 12,633 | 0.87× |
| Bremen | 9,405 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Judo | 9.11× | Sports |
| Self-defense | 8.35× | Sports |
| Sports | 1.61× | Sports |
| Karate | 8.02× | Sports |
| Business and industry | 1.51× | Business & Career |
| Music | 1.52× | Business & Career |
| Grappling | 6.87× | Sports |
| Chuck Norris | 4.83× | Movies & TV |
| Ultimate Fighting Championship | 4.52× | Sports |
| Japanese martial arts | 10.34× | Sports |
| Combat sport | 4× | Sports |
| Martial arts | 3.58× | Sports |
| Georges St-Pierre | 8.71× | Sports |
| Mixed martial arts | 3.78× | Sports |
| Aikido | 9.26× | Sports |
| Wrestling | 4.16× | Sports |
| Mizuno | 14.92× | Fashion & Accessoires |
| Anthony Joshua | 6.91× | Sports |
| Chinese martial arts | 6.08× | Sports |
| FIFA World Cup | 1.55× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.54 |
| Patriotism | CONSERVATISM | 1.33 |
| Luxury Orientation | PREMIUM | 1.16 |
| Early Adopter Mentality | POWER | 1.13 |
| Urban Lifestyle | OPEN | 1.09 |
| Travelling | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.4% |
| Japan | 7.4% |
| China | 4.5% |
See Taekwondo audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Taekwondo have in Germany?
Taekwondo has an estimated audience of 1,187,834 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Taekwondo fans?
28.1% of Taekwondo fans are female, 71.9% are male, with an average age of 32.8 years.
Which brands do Taekwondo fans like most?
Taekwondo fans show strongest brand affinity for Judo (9.11×), Self-defense (8.35×), and Sports (1.61×) over the country average.
Where do Taekwondo fans live in Germany?
Taekwondo fans in Germany are most concentrated in Nordrhein-Westfalen (reach 362,343), Bayern (reach 290,573), and Baden-Württemberg (reach 191,825). These three regions account for the largest share of the active audience.
What other brands do Taekwondo fans also like?
Beyond Taekwondo itself, the audience over-indexes on Self-defense (8.35×), Sports (1.61×), Karate (8.02×), and Business and industry (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Taekwondo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.