Rascasse Audience Intelligence

Ben Askren Audience in United States

A data profile of the people who buy, follow and care about Ben Askren in United States — modelled from more than twelve digital signal sources. Ben Askren has an estimated audience of 1,772,581 people in United States.

#26among Martial art in United States#2974among Person in United States#1402in Sports

The average Ben Askren fan in United States is 37.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gina Carano, Brock Lesnar, Nate Diaz, with strongest over-indexing on Gina Carano (75.55× the country average).

Demographically, the Ben Askren audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ben Askren fan in United States is more male, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Gina Carano.

Category: Sports · Type: Person · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ben Askren profile in United States.

Audience size
1.8M
in United States
Gender
20.8%♀
79.2% male
Age
37.5
average years
Country rank
#15645
Person in United States
Fig. 01

Search interest · 12-month trend

-91%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ben Askren fans

20.8% are female, 79.2% are male, average age 37.5.

Fig. 02

Gender split

20.8%
Female
79.2%
Male
Demographic split for Ben Askren audience in United States
MetricValue
Female20.8%
Male79.2%
Average age37.5
Estimated audience size1,772,581
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Ben Askren audience in United States
Age bracketShare%
16-1917%
20-2927%
30-3924%
40-4919%
50+13%
Fig. 04

Worldwide distribution

47.3%

of the worldwide Ben Askren audience comes from United States.

Worldwide audience distribution share by country for Ben Askren
CountryShare
United States47.3%
Canada12.7%
United Kingdom8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ben Askren audience in United States is strongest.

Fig. 05

Top regions by affinity

Ben Askren fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~90K2.02×
02Iowa~40K1.54×
03Missouri~60K1.32×
04Oklahoma~40K1.19×
05Montana~9K1.18×
06Hawaii~10K1.15×
07Nebraska~20K1.13×
08Arizona~60K1.11×
09North Dakota~6K1.10×
10Alaska~7K1.09×
11Michigan~80K1.07×
12Idaho~20K1.07×
13West Virginia~10K1.07×
14Nevada~30K1.05×
15Kentucky~40K1.04×
16Colorado~50K1.03×
17Oregon~30K1.03×
18Maine~10K1.03×
19Kansas~20K1.02×
20South Dakota~7K1.02×
21Pennsylvania~100K1.00×
22New Jersey~70K1.00×
23Washington~60K1.00×
24Massachusetts~60K1.00×
25Minnesota~40K1.00×
26Wyoming~4K1.00×
27Illinois~90K0.99×
28California~300K0.98×
29Connecticut~30K0.98×
30Indiana~50K0.97×
31New Hampshire~10K0.97×
32Ohio~80K0.96×
33New Mexico~10K0.96×
34Rhode Island~9K0.95×
35Florida~200K0.94×
36Tennessee~50K0.94×
37Arkansas~20K0.91×
38Utah~20K0.90×
39Texas~200K0.89×
40Virginia~60K0.88×
41Louisiana~30K0.85×
42New York~100K0.84×
43Delaware~7K0.84×
44South Carolina~30K0.80×
45North Carolina~70K0.79×
46Alabama~30K0.79×
47Georgia~70K0.76×
48Maryland~40K0.74×
49Mississippi~20K0.73×
50Washington, District of Columbia~6K0.70×
Fig. 06

Affinity by region

Affinity by region — Ben Askren, United States
0.70×1.00×2.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ben Askren audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ben Askren audience
#·InterestCategoryAffinity×
01Gina CaranoMovies & TV75.55×
02Anderson SilvaSports66.25×
03Nate DiazSports54.38×
04Cain VelasquezSports47.59×
05Wladimir KlitschkoSports45.92×
06Brock LesnarSports34.77×
07Daniel CormierSports34.67×
08Jon JonesSports20.08×
09Tyson FurySports17.52×
10Dana WhiteSports13.53×
11ONE ChampionshipSports12.12×
12Conor McGregorSports11.93×
13Ronda RouseySports8.72×
14JudoSports7.16×
15GrapplingSports6.88×
16KarateSports6.27×
17BoxingSports4.92×
18Mixed martial artsSports3.53×
19Mortgage loansBusiness & Career2.73×
20Ultimate Fighting ChampionshipSports2.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ben Askren audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ben Askren audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.75×
Convenience OrientationPREMIUM1.66×
Risk AppetiteTHRILL1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ben Askren audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.49×
Design AffinityPREMIUM0.54×
Luxury OrientationPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ben Askren have in United States?

Ben Askren has an estimated audience of 1,772,581 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ben Askren fans?

20.8% of Ben Askren fans are female, 79.2% are male, with an average age of 37.5 years.

03

Which brands do Ben Askren fans like most?

Ben Askren fans show strongest brand affinity for Gina Carano (75.55×), Brock Lesnar (34.77×), and Nate Diaz (54.38×) over the country average.

04

Where do Ben Askren fans live in United States?

Ben Askren fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ben Askren fans also like?

Beyond Ben Askren itself, the audience over-indexes on Brock Lesnar (34.77×), Nate Diaz (54.38×), Cain Velasquez (47.59×), and Anderson Silva (66.25×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Martial art audiences in United States

See Ben Askren audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ben Askren. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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