Mike Tyson Audience in United States

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Mike Tyson has an estimated audience of 4,288,347 people in United States. 19.9% are female, 80.1% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Anthony Joshua, World Boxing Council, Muhammad Ali, Los Angeles Dodgers, International Boxing Federation.

The average Mike Tyson fan in United States is 34.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Anthony Joshua, World Boxing Council, Muhammad Ali, with strongest over-indexing on Anthony Joshua (47.49× the country average). Demographically, the Mike Tyson audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Boxing

Demographics of Mike Tyson fans

Demographic split for Mike Tyson audience in United States
MetricValue
Female19.9%
Male80.1%
Average age34.5
Estimated audience size4,288,347

Audience persona

The typical Mike Tyson fan in United States is more male, around 34.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Anthony Joshua.

Top regions in United States

Top regions ranked by reach for Mike Tyson in United States
RegionReachAffinity
California470,943
Texas415,0521.13×
Florida293,6721.01×
New York241,5071.01×
Pennsylvania165,5811.15×
Illinois155,3051.09×
Ohio148,6871.13×
Georgia144,3651.09×
North Carolina129,022
Michigan119,2811.06×
New Jersey112,2981.03×
Virginia109,1291.04×
Arizona107,2521.22×
Tennessee90,9941.06×
Indiana86,3561.1×
Washington85,629
Massachusetts82,0550.97×
Maryland74,1541.01×
Alabama72,6831.21×
Missouri72,3721.05×
Colorado65,6170.97×
South Carolina63,7660.99×
Wisconsin63,1260.98×
Louisiana59,4351.07×
Minnesota56,4000.92×
Kentucky56,1391.04×
Oklahoma54,1351.14×
Oregon48,2230.98×
Nevada45,6851.1×
Connecticut42,3600.98×
Arkansas37,8541.07×
Mississippi36,0521.02×
Iowa35,6921.01×
Utah33,6600.88×
Kansas32,4910.96×
West Virginia22,4081.12×
Nebraska21,8941.02×
Idaho20,5020.95×
New Mexico19,9280.93×
Hawaii16,7810.91×
New Hampshire15,2180.9×
Maine14,3990.94×
Rhode Island12,3690.91×
Washington, District of Columbia11,3630.88×
Montana10,8610.91×
Delaware9,6150.81×
South Dakota8,5280.86×
North Dakota8,2960.94×
Alaska8,1150.88×
Wyoming5,4920.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike Tyson audience
BrandAffinityCategory
Anthony Joshua47.49×Sports
World Boxing Council34.94×Sports
Muhammad Ali22.51×Sports
Los Angeles Dodgers8.16×Sports
International Boxing Federation39.23×Sports
Tyson Fury21.63×Sports
Lightweight (MMA)10.64×Sports
Training2.89×Sports
Lease4.65×Business & Career
Oleksandr Ussyk26.3×Sports
Heavyweight (MMA)8.21×Sports
Boxing ring9.16×Sports
Adventure2.45×Travel & Leisure
Old-school hip hop5.84×Music & Radio
NFL1.67×Sports
Outdoor recreation1.52×Sports
Suge Knight11.72×Music & Radio
CBS Sports3.08×Movies & TV
Oklahoma City Thunder3.38×Sports
Ultimate Fighting Championship2.73×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike Tyson audience
TraitClusterScore
Early Adopter MentalityPOWER1.56
Risk AppetiteTHRILL1.49
Social Media UsageJOY1.38
LGBTQ+ IdentityOPEN1.15
Sports ActivityPOWER1.12
Need for SecurityCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Mike Tyson
CountryShare
United States21.5%
United Kingdom4.3%
Brazil4.0%

See Mike Tyson audiences in other countries

More Boxing audiences in United States

Frequently asked questions

How many fans does Mike Tyson have in United States?

Mike Tyson has an estimated audience of 4,288,347 people in United States, concentrated in California and Texas.

What is the gender split and age of Mike Tyson fans?

19.9% of Mike Tyson fans are female, 80.1% are male, with an average age of 34.5 years.

Which brands do Mike Tyson fans like most?

Mike Tyson fans show strongest brand affinity for Anthony Joshua (47.49×), World Boxing Council (34.94×), and Muhammad Ali (22.51×) over the country average.

Where do Mike Tyson fans live in United States?

Mike Tyson fans in United States are most concentrated in California (reach 470,943), Texas (reach 415,052), and Florida (reach 293,672). These three regions account for the largest share of the active audience.

What other brands do Mike Tyson fans also like?

Beyond Mike Tyson itself, the audience over-indexes on World Boxing Council (34.94×), Muhammad Ali (22.51×), Los Angeles Dodgers (8.16×), and International Boxing Federation (39.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike Tyson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.