Rascasse Audience Intelligence

Katie Holmes Audience in United States

A data profile of the people who buy, follow and care about Katie Holmes in United States — modelled from more than twelve digital signal sources. Katie Holmes has an estimated audience of 5,061,755 people in United States.

#246among Actor Actress or TV Star in United States#702among Person in United States#659in Movies & TV

The average Katie Holmes fan in United States is 46.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kate Bosworth, Cleartrip, Ang Lee, with strongest over-indexing on Kate Bosworth (90.85× the country average).

Demographically, the Katie Holmes audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Spirituality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Katie Holmes fan in United States is more female, around 46.3 years old, with strong Spirituality tendencies and a notable affinity for Kate Bosworth.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Katie Holmes profile in United States.

Audience size
5.1M
in United States
Gender
72.0%♀
28.0% male
Age
46.3
average years
Country rank
#6635
Person in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Katie Holmes fans

72.0% are female, 28.0% are male, average age 46.3.

Fig. 02

Gender split

72.0%
Female
28.0%
Male
Demographic split for Katie Holmes audience in United States
MetricValue
Female72.0%
Male28.0%
Average age46.3
Estimated audience size5,061,755
Fig. 03

Age distribution

Ø 46.3
average years
Age distribution of the Katie Holmes audience in United States
Age bracketShare%
16-197%
20-2911%
30-3919%
40-4928%
50+35%
Fig. 04

Worldwide distribution

30.3%

of the worldwide Katie Holmes audience comes from United States.

Worldwide audience distribution share by country for Katie Holmes
CountryShare
United States30.3%
Brazil6.0%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Katie Holmes audience in United States is strongest.

Fig. 05

Top regions by affinity

Katie Holmes fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~10K1.21×
02Ohio~200K1.16×
03Massachusetts~100K1.11×
04Missouri~90K1.10×
05Utah~50K1.10×
06Connecticut~60K1.09×
07New Jersey~100K1.08×
08Washington~100K1.08×
09Minnesota~80K1.08×
10Idaho~30K1.08×
11New York~300K1.07×
12Oregon~60K1.07×
13Michigan~100K1.06×
14New Hampshire~20K1.06×
15Pennsylvania~200K1.05×
16Kansas~40K1.05×
17North Carolina~200K1.04×
18Oklahoma~60K1.03×
19Alabama~70K1.02×
20California~600K1.01×
21Indiana~100K1.01×
22Colorado~80K1.01×
23Illinois~200K1.00×
24Arizona~100K1.00×
25Tennessee~100K1.00×
26Wisconsin~80K1.00×
27Vermont~9K1.00×
28Kentucky~60K0.99×
29Montana~10K0.99×
30South Carolina~80K0.98×
31Nebraska~30K0.98×
32Virginia~100K0.97×
33Arkansas~40K0.97×
34Maine~20K0.97×
35Texas~400K0.96×
36Rhode Island~20K0.96×
37Iowa~40K0.95×
38Florida~300K0.94×
39Maryland~80K0.94×
40New Mexico~20K0.94×
41West Virginia~20K0.94×
42Alaska~10K0.94×
43Georgia~100K0.93×
44Nevada~50K0.90×
45South Dakota~10K0.90×
46Hawaii~20K0.89×
47Louisiana~60K0.86×
48Mississippi~40K0.86×
49Washington, District of Columbia~10K0.84×
50Delaware~10K0.84×
Fig. 06

Affinity by region

Affinity by region — Katie Holmes, United States
0.84×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Katie Holmes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Katie Holmes audience
#·InterestCategoryAffinity×
01CleartripTravel & Leisure312.12×
02Life on FireMovies & TV184.37×
03Marvin Windows and DoorsBusiness & Career92.02×
04Kate BosworthMovies & TV90.85×
05Ang LeeMovies & TV84.62×
06NaniSports51.52×
07Stella & Chewy'sPets & Animals49.32×
08Ken WatanabeMovies & TV42.57×
09Ginny And GeorgiaMovies & TV25.60×
10David HarbourMovies & TV20.00×
11Mariano'sFood & Beverages16.12×
12Giant FoodFood & Beverages15.92×
13Brittany SnowMovies & TV15.08×
14Jennifer Love HewittMovies & TV13.86×
15Samara WeavingMovies & TV12.66×
16GlassdoorBusiness & Career12.25×
17Kat DenningsMovies & TV12.21×
18Anne HathawayMovies & TV10.33×
19Alexandra DaddarioMovies & TV8.42×
20Sadie SinkMovies & TV7.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Katie Holmes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Katie Holmes audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.50×
Design AffinityPREMIUM1.47×
Luxury OrientationPREMIUM1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Katie Holmes audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.96×
Family OrientationCONSERVATISM1.03×
Social Media UsageJOY1.04×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Katie Holmes have in United States?

Katie Holmes has an estimated audience of 5,061,755 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Katie Holmes fans?

72.0% of Katie Holmes fans are female, 28.0% are male, with an average age of 46.3 years.

03

Which brands do Katie Holmes fans like most?

Katie Holmes fans show strongest brand affinity for Kate Bosworth (90.85×), Cleartrip (312.12×), and Ang Lee (84.62×) over the country average.

04

Where do Katie Holmes fans live in United States?

Katie Holmes fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Katie Holmes fans also like?

Beyond Katie Holmes itself, the audience over-indexes on Cleartrip (312.12×), Ang Lee (84.62×), David Harbour (20×), and Life on Fire (184.37×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Katie Holmes audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Katie Holmes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →