A data profile of the people who buy, follow and care about Bill Skarsgård in Germany — modelled from more than twelve digital signal sources. Bill Skarsgård has an estimated audience of 758,876 people in Germany.
The average Bill Skarsgård fan in Germany is 27.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Saint Lucia, Nick Offerman, Saint-James, with strongest over-indexing on Saint Lucia (200.76× the country average).
Demographically, the Bill Skarsgård audience skews more female with an average age of 27.9, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bill Skarsgård fan in Germany is more female, around 27.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Saint Lucia.
The key figures that characterise the Bill Skarsgård profile in Germany.
63.3% are female, 36.7% are male, average age 27.9.
| Metric | Value |
|---|---|
| Female | 63.3% |
| Male | 36.7% |
| Average age | 27.9 |
| Estimated audience size | 758,876 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 53% | |
| 20-29 | 23% | |
| 30-39 | 10% | |
| 40-49 | 10% | |
| 50+ | 4% |
of the worldwide Bill Skarsgård audience comes from Germany.
| Country | Share |
|---|---|
| United States | 33.2% |
| Brazil | 10.1% |
| United Kingdom | 4.9% |
Where the Bill Skarsgård audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~40K | 1.21× | |
| 02 | Sachsen-Anhalt | ~20K | 1.08× | |
| 03 | Hessen | ~60K | 1.05× | |
| 04 | Nordrhein-Westfalen | ~200K | 1.04× | |
| 05 | Sachsen | ~40K | 1.03× | |
| 06 | Thüringen | ~20K | 1.03× | |
| 07 | Brandenburg | ~20K | 1.01× | |
| 08 | Mecklenburg-Vorpommern | ~10K | 1.00× | |
| 09 | Niedersachsen | ~70K | 0.98× | |
| 10 | Rheinland-Pfalz | ~40K | 0.97× | |
| 11 | Hamburg | ~20K | 0.97× | |
| 12 | Schleswig-Holstein | ~30K | 0.95× | |
| 13 | Baden-Württemberg | ~100K | 0.93× | |
| 14 | Saarland | ~9K | 0.92× | |
| 15 | Bremen | ~6K | 0.92× | |
| 16 | Bayern | ~100K | 0.91× |
The strongest cross-interests of the Bill Skarsgård audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Saint-James | Fashion & Accessoires | 201.75× | ||
| 02 | Saint Lucia | Travel & Leisure | 200.76× | ||
| 03 | Nick Offerman | Movies & TV | 139.88× | ||
| 04 | Ceres Brewery | Food & Beverages | 95.10× | ||
| 05 | The Pogues | Music & Radio | 89.29× | ||
| 06 | Dropkick Murphys | Music & Radio | 88.20× | ||
| 07 | Liquor store | Food & Beverages | 69.90× | ||
| 08 | The Jackson 5 | Music & Radio | 46.28× | ||
| 09 | Three Days Grace | Music & Radio | 45.27× | ||
| 10 | Adriano Celentano | Music & Radio | 38.81× | ||
| 11 | Rehab | Music & Radio | 25.44× | ||
| 12 | Yelp | Internet & Social Media | 25.04× | ||
| 13 | Audi A1 | Cars & Mobility | 20.00× | ||
| 14 | Audi A7 | Cars & Mobility | 20.00× | ||
| 15 | Confessions of a Shopaholic (film) | Movies & TV | 20.00× | ||
| 16 | Alice Cooper (band) | Music & Radio | 19.56× | ||
| 17 | Rockharz | Music & Radio | 19.56× | ||
| 18 | HelloFresh | Shopping | 15.55× | ||
| 19 | Eismann | Food & Beverages | 15.55× | ||
| 20 | Prepmymeal | Food & Beverages | 7.26× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.83× | |
| Patriotism | CONSERVATISM | 1.53× | |
| Sustainability | BALANCE | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.42× | |
| Extroversion | THRILL | 0.45× | |
| Career Orientation | POWER | 0.57× |
Bill Skarsgård has an estimated audience of 758,876 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
63.3% of Bill Skarsgård fans are female, 36.7% are male, with an average age of 27.9 years.
Bill Skarsgård fans show strongest brand affinity for Saint Lucia (200.76×), Nick Offerman (139.88×), and Saint-James (201.75×) over the country average.
Bill Skarsgård fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bill Skarsgård itself, the audience over-indexes on Nick Offerman (139.88×), Saint-James (201.75×), Dropkick Murphys (88.2×), and Adriano Celentano (38.81×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bill Skarsgård. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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