Rascasse Audience Intelligence

Saint Lucia Audience in Germany

A data profile of the people who buy, follow and care about Saint Lucia in Germany — modelled from more than twelve digital signal sources. Saint Lucia has an estimated audience of 300,084 people in Germany.

#148among Country in Germany#1635among POI in Germany#1391in Travel & Leisure

The average Saint Lucia fan in Germany is 44.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bill Skarsgård, Barbados, The Intouchables, with strongest over-indexing on Bill Skarsgård (200.76× the country average).

Demographically, the Saint Lucia audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Saint Lucia fan in Germany is more female, around 44.6 years old, with strong Quality Awareness tendencies and a notable affinity for Bill Skarsgård.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Saint Lucia profile in Germany.

Audience size
300K
in Germany
Gender
59.8%♀
40.2% male
Age
44.6
average years
Country rank
#17322
POI in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Saint Lucia fans

59.8% are female, 40.2% are male, average age 44.6.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Saint Lucia audience in Germany
MetricValue
Female59.8%
Male40.2%
Average age44.6
Estimated audience size300,084
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Saint Lucia audience in Germany
Age bracketShare%
16-197%
20-2914%
30-3921%
40-4930%
50+28%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Saint Lucia audience comes from Germany.

Worldwide audience distribution share by country for Saint Lucia
CountryShare
United States36.0%
United Kingdom9.2%
Italy8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Saint Lucia audience in Germany is strongest.

Fig. 05

Top regions by affinity

Saint Lucia fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.30×
02Hessen~30K1.27×
03Bayern~50K1.06×
04Hamburg~7K1.05×
05Baden-Württemberg~40K1.03×
06Brandenburg~9K1.01×
07Bremen~3K1.00×
08Rheinland-Pfalz~10K0.99×
09Nordrhein-Westfalen~60K0.97×
10Sachsen~10K0.97×
11Saarland~4K0.97×
12Niedersachsen~30K0.93×
13Thüringen~7K0.93×
14Mecklenburg-Vorpommern~5K0.93×
15Schleswig-Holstein~10K0.91×
16Sachsen-Anhalt~7K0.91×
Fig. 06

Affinity by region

Affinity by region — Saint Lucia, Germany
0.91×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Saint Lucia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Saint Lucia audience
#·InterestCategoryAffinity×
01Bill SkarsgårdMovies & TV200.76×
02BarbadosTravel & Leisure72.08×
03CuraçaoTravel & Leisure38.53×
04Trinidad and TobagoTravel & Leisure29.64×
05Tony DanzaMovies & TV28.99×
06The IntouchablesMovies & TV19.54×
07BoratMovies & TV19.54×
08Ferris wheelTravel & Leisure18.85×
09Viking CruisesTravel & Leisure15.89×
10Hedge trimmerHome & Garden15.80×
11Sarah Michelle GellarMovies & TV15.51×
12Daisy RidleyMovies & TV12.78×
13Bob the BuilderMovies & TV10.67×
14Princess CruisesTravel & Leisure9.98×
15Royal Caribbean Cruises Ltd.Travel & Leisure9.92×
16TUI CruisesTravel & Leisure8.33×
17Jensen AcklesMovies & TV7.23×
18IslandTravel & Leisure6.02×
19GreeceTravel & Leisure5.21×
20EurowingsTravel & Leisure2.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Saint Lucia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Saint Lucia audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.07×
Risk AppetiteTHRILL1.87×
TraditionCONSERVATISM1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Saint Lucia audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.67×
Pet OwnershipJOY0.79×
MindfulnessBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Saint Lucia have in Germany?

Saint Lucia has an estimated audience of 300,084 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Saint Lucia fans?

59.8% of Saint Lucia fans are female, 40.2% are male, with an average age of 44.6 years.

03

Which brands do Saint Lucia fans like most?

Saint Lucia fans show strongest brand affinity for Bill Skarsgård (200.76×), Barbados (72.08×), and The Intouchables (19.54×) over the country average.

04

Where do Saint Lucia fans live in Germany?

Saint Lucia fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Saint Lucia fans also like?

Beyond Saint Lucia itself, the audience over-indexes on Barbados (72.08×), The Intouchables (19.54×), Curaçao (38.53×), and Trinidad and Tobago (29.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in Germany

See Saint Lucia audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Saint Lucia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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