Greece Audience in Germany
Greece has an estimated audience of 4,838,810 people in Germany. 55.2% are female, 44.8% are male, average age 40.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Airbus, Southeast Europe, Balkans, Bulgaria, Discount stores.
The average Greece fan in Germany is 40.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Airbus, Southeast Europe, Balkans, with strongest over-indexing on Airbus (17.08× the country average). Demographically, the Greece audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Greece fans
| Metric | Value |
|---|---|
| Female | 55.2% |
| Male | 44.8% |
| Average age | 40.0 |
| Estimated audience size | 4,838,810 |
Audience persona
The typical Greece fan in Germany is more female, around 40.0 years old, with strong Sustainability tendencies and a notable affinity for Airbus.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,396,901 | 1.32× |
| Bayern | 934,385 | 1.2× |
| Baden-Württemberg | 855,617 | 1.3× |
| Niedersachsen | 483,685 | 1.03× |
| Hessen | 426,530 | 1.16× |
| Rheinland-Pfalz | 247,952 | 1.02× |
| Berlin | 224,922 | 1.04× |
| Schleswig-Holstein | 175,065 | 1.01× |
| Brandenburg | 147,799 | 0.98× |
| Sachsen | 129,658 | 0.55× |
| Hamburg | 112,528 | 1.03× |
| Thüringen | 112,067 | 0.91× |
| Sachsen-Anhalt | 107,909 | 0.86× |
| Mecklenburg-Vorpommern | 77,070 | 0.83× |
| Saarland | 49,623 | 0.84× |
| Bremen | 38,416 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Airbus | 17.08× | Cars & Mobility |
| Southeast Europe | 6.42× | Travel & Leisure |
| Balkans | 5.32× | Travel & Leisure |
| Bulgaria | 3.72× | Travel & Leisure |
| Discount stores | 1.76× | Shopping |
| Nice | 3.36× | Travel & Leisure |
| Crete | 7.26× | Travel & Leisure |
| Airbnb | 1.96× | Travel & Leisure |
| TUI | 2.75× | Travel & Leisure |
| Hotels | 1.73× | Travel & Leisure |
| Ryanair | 2× | Travel & Leisure |
| Ibiza | 3.67× | Travel & Leisure |
| Western Asia | 4.3× | Travel & Leisure |
| Europe | 1.5× | Travel & Leisure |
| Eurowings | 2.21× | Travel & Leisure |
| Family | 1.51× | Kids & Family |
| Cosmetics | 1.56× | Beauty & Wellness |
| Kaufland | 1.65× | Shopping |
| AutoScout24 | 1.79× | Cars & Mobility |
| Beaches | 2.18× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.46 |
| Design Affinity | PREMIUM | 1.39 |
| Sports Activity | POWER | 1.31 |
| DIY Mentality | THRILL | 1.25 |
| Tradition | CONSERVATISM | 1.25 |
| Luxury Orientation | PREMIUM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.1% |
| Italy | 7.1% |
| United Kingdom | 6.8% |
See Greece audiences in other countries
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
Frequently asked questions
How many fans does Greece have in Germany?
Greece has an estimated audience of 4,838,810 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Greece fans?
55.2% of Greece fans are female, 44.8% are male, with an average age of 40.0 years.
Which brands do Greece fans like most?
Greece fans show strongest brand affinity for Airbus (17.08×), Southeast Europe (6.42×), and Balkans (5.32×) over the country average.
Where do Greece fans live in Germany?
Greece fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,396,901), Bayern (reach 934,385), and Baden-Württemberg (reach 855,617). These three regions account for the largest share of the active audience.
What other brands do Greece fans also like?
Beyond Greece itself, the audience over-indexes on Southeast Europe (6.42×), Balkans (5.32×), Bulgaria (3.72×), and Discount stores (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Greece. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.