Rascasse Audience Intelligence

Greece Audience in Germany

A data profile of the people who buy, follow and care about Greece in Germany — modelled from more than twelve digital signal sources. Greece has an estimated audience of 4,838,810 people in Germany.

The average Greece fan in Germany is 40.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Airbus, Southeast Europe, Balkans, with strongest over-indexing on Airbus (17.08× the country average).

Demographically, the Greece audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Greece fan in Germany is more female, around 40.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Airbus.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Greece profile in Germany.

Audience size
4.8M
in Germany
Gender
55.2%
44.8% male
Age
40.0
average years
Country rank
#1112
POI in Germany
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Greece fans

55.2% are female, 44.8% are male, average age 40.0.

Fig. 02

Gender split

55.2%
Female
44.8%
Male
Demographic split for Greece audience in Germany
MetricValue
Female55.2%
Male44.8%
Average age40.0
Estimated audience size4,838,810
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Greece audience in Germany
Age bracketShare%
16-1917%
20-2918%
30-3920%
40-4925%
50+19%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Greece audience comes from Germany.

Worldwide audience distribution share by country for Greece
CountryShare
United States9.1%
Italy7.1%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Greece audience in Germany is strongest.

Fig. 05

Top regions by affinity

Greece fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~1.5M1.25×
02Baden-Württemberg~800K1.24×
03Bayern~900K1.17×
04Hessen~400K1.15×
05Berlin~200K1.04×
06Rheinland-Pfalz~200K1.02×
07Hamburg~100K1.02×
08Niedersachsen~500K1.00×
09Brandenburg~100K1.00×
10Schleswig-Holstein~200K0.98×
11Thüringen~100K0.94×
12Bremen~40K0.94×
13Sachsen-Anhalt~100K0.88×
14Saarland~50K0.87×
15Mecklenburg-Vorpommern~80K0.86×
16Sachsen~200K0.78×
Fig. 06

Affinity by region

Affinity by region — Greece, Germany
0.78×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Greece audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Greece audience
#·InterestCategoryAffinity×
01AirbusCars & Mobility17.08×
02CreteTravel & Leisure7.26×
03Southeast EuropeTravel & Leisure6.42×
04BalkansTravel & Leisure5.32×
05Western AsiaTravel & Leisure4.30×
06BulgariaTravel & Leisure3.72×
07IbizaTravel & Leisure3.67×
08NiceTravel & Leisure3.36×
09TUITravel & Leisure2.75×
10EurowingsTravel & Leisure2.21×
11BeachesTravel & Leisure2.18×
12RyanairTravel & Leisure2.00×
13AirbnbTravel & Leisure1.96×
14AutoScout24Cars & Mobility1.79×
15Discount storesShopping1.76×
16HotelsTravel & Leisure1.73×
17KauflandShopping1.65×
18CosmeticsBeauty & Wellness1.56×
19FamilyKids & Family1.51×
20EuropeTravel & Leisure1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Greece audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Greece audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.77×
Family OrientationCONSERVATISM1.50×
Community OrientationOPEN1.43×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Greece audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.97×
SustainabilityBALANCE1.00×
Pet OwnershipJOY1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Greece have in Germany?

Greece has an estimated audience of 4,838,810 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Greece fans?

55.2% of Greece fans are female, 44.8% are male, with an average age of 40.0 years.

03

Which brands do Greece fans like most?

Greece fans show strongest brand affinity for Airbus (17.08×), Southeast Europe (6.42×), and Balkans (5.32×) over the country average.

04

Where do Greece fans live in Germany?

Greece fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~900K), and Baden-Württemberg (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Greece fans also like?

Beyond Greece itself, the audience over-indexes on Southeast Europe (6.42×), Balkans (5.32×), Bulgaria (3.72×), and Discount stores (1.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Greece. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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