Crete Audience in Germany
Crete has an estimated audience of 1,191,249 people in Germany. 61.0% are female, 39.0% are male, average age 43.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Santorini, Greek Islands, Mykonos, Rhodes, TUI.
The average Crete fan in Germany is 43.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Santorini, Greek Islands, Mykonos, with strongest over-indexing on Santorini (20.24× the country average). Demographically, the Crete audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Island
Demographics of Crete fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 43.4 |
| Estimated audience size | 1,191,249 |
Audience persona
The typical Crete fan in Germany is more female, around 43.4 years old, with strong Quality Awareness tendencies and a notable affinity for Santorini.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 287,007 | 1.1× |
| Bayern | 214,355 | 1.12× |
| Baden-Württemberg | 173,262 | 1.07× |
| Niedersachsen | 126,090 | 1.09× |
| Hessen | 93,698 | 1.03× |
| Rheinland-Pfalz | 58,448 | 0.98× |
| Sachsen | 54,464 | 0.93× |
| Berlin | 52,405 | 0.98× |
| Schleswig-Holstein | 48,876 | 1.14× |
| Brandenburg | 40,259 | 1.09× |
| Hamburg | 30,205 | 1.12× |
| Thüringen | 28,373 | 0.93× |
| Sachsen-Anhalt | 25,080 | 0.81× |
| Mecklenburg-Vorpommern | 20,281 | 0.89× |
| Saarland | 11,534 | 0.79× |
| Bremen | 9,316 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Santorini | 20.24× | Travel & Leisure |
| Greek Islands | 41.06× | Travel & Leisure |
| Mykonos | 21.92× | Travel & Leisure |
| Rhodes | 26.24× | Travel & Leisure |
| TUI | 6.21× | Travel & Leisure |
| Sonnenklar.TV | 9.16× | Travel & Leisure |
| Athens | 13.18× | Travel & Leisure |
| Greece | 7.35× | Travel & Leisure |
| Samos | 30.09× | Travel & Leisure |
| Corfu | 22.25× | Travel & Leisure |
| Ibiza | 7.36× | Travel & Leisure |
| Majorca | 7.92× | Travel & Leisure |
| Cyclades | 33.6× | Travel & Leisure |
| Tenerife | 14.48× | Travel & Leisure |
| Kos | 23.06× | Travel & Leisure |
| Chalkidiki | 17.71× | Travel & Leisure |
| North by Northwest | 40.36× | Movies & TV |
| Cyprus | 11.94× | Travel & Leisure |
| Gran Canaria | 11.17× | Travel & Leisure |
| Zakynthos | 18.18× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.66 |
| Design Affinity | PREMIUM | 1.66 |
| Travelling | THRILL | 1.52 |
| Indulgence | JOY | 1.38 |
| Pet Ownership | JOY | 1.38 |
| Luxury Orientation | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Greece | 17.8% |
| Germany | 8.2% |
| United Kingdom | 7.2% |
See Crete audiences in other countries
More Island audiences in Germany
Frequently asked questions
How many fans does Crete have in Germany?
Crete has an estimated audience of 1,191,249 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Crete fans?
61.0% of Crete fans are female, 39.0% are male, with an average age of 43.4 years.
Which brands do Crete fans like most?
Crete fans show strongest brand affinity for Santorini (20.24×), Greek Islands (41.06×), and Mykonos (21.92×) over the country average.
Where do Crete fans live in Germany?
Crete fans in Germany are most concentrated in Nordrhein-Westfalen (reach 287,007), Bayern (reach 214,355), and Baden-Württemberg (reach 173,262). These three regions account for the largest share of the active audience.
What other brands do Crete fans also like?
Beyond Crete itself, the audience over-indexes on Greek Islands (41.06×), Mykonos (21.92×), Rhodes (26.24×), and TUI (6.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Crete. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.