Athens Audience in Germany

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Athens has an estimated audience of 1,512,288 people in Germany. 52.9% are female, 47.1% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goes, Elina Svitolina, Snow White (Fables), Cachorro, Jacob Tremblay.

The average Athens fan in Germany is 40.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goes, Elina Svitolina, Snow White (Fables), with strongest over-indexing on Goes (1.53× the country average). Demographically, the Athens audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Athens fans

Demographic split for Athens audience in Germany
MetricValue
Female52.9%
Male47.1%
Average age40.2
Estimated audience size1,512,288

Audience persona

The typical Athens fan in Germany is balanced, around 40.2 years old, with strong Travelling tendencies and a notable affinity for Goes.

Top regions in Germany

Top regions ranked by reach for Athens in Germany
RegionReachAffinity
Nordrhein-Westfalen368,9191.11×
Bayern321,8911.32×
Baden-Württemberg231,2471.12×
Hessen162,7281.41×
Berlin142,1172.1×
Niedersachsen140,8770.96×
Rheinland-Pfalz71,3620.94×
Sachsen68,7790.93×
Schleswig-Holstein46,4880.86×
Hamburg42,3291.24×
Brandenburg39,4210.84×
Thüringen26,2690.68×
Sachsen-Anhalt25,3990.65×
Mecklenburg-Vorpommern20,3610.71×
Saarland12,8470.69×
Bremen11,7160.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Athens audience
BrandAffinityCategory
Goes1.53×Travel & Leisure
Elina Svitolina6.04×Sports
Snow White (Fables)1.72×Literature
Cachorro2.51×Pets & Animals
Jacob Tremblay3.26×Movies & TV
Nurse education1.61×Kids & Family
Pro-Ject4.21×Music & Radio
Bank account1.69×Business & Career
Home Delivery1.56×Food & Beverages
Nationality1.54×Politics & Society
Gudrun Sjödén1.61×Fashion & Accessoires
Rockland County, New York4.49×Travel & Leisure
Sixx1.56×Movies & TV
Eco Friendly Living1.81×Home & Garden
Janitor2.86×Home & Garden
New Era (Namibia)1.87×News
Jersey (fabric)2.23×Fashion & Accessoires
Women's empowerment1.56×Politics & Society
Halsey, Oregon4.89×Travel & Leisure
Figure painting (hobby)1.67×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Athens audience
TraitClusterScore
TravellingTHRILL1.62
Luxury OrientationPREMIUM1.61
SustainabilityBALANCE1.6
Sports ActivityPOWER1.58
Design AffinityPREMIUM1.57
DIY MentalityTHRILL1.45

Worldwide distribution

Worldwide audience distribution share by country for Athens
CountryShare
United States20.5%
Greece14.6%
Italy6.1%

See Athens audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Athens have in Germany?

Athens has an estimated audience of 1,512,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Athens fans?

52.9% of Athens fans are female, 47.1% are male, with an average age of 40.2 years.

Which brands do Athens fans like most?

Athens fans show strongest brand affinity for Goes (1.53×), Elina Svitolina (6.04×), and Snow White (Fables) (1.72×) over the country average.

Where do Athens fans live in Germany?

Athens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 368,919), Bayern (reach 321,891), and Baden-Württemberg (reach 231,247). These three regions account for the largest share of the active audience.

What other brands do Athens fans also like?

Beyond Athens itself, the audience over-indexes on Elina Svitolina (6.04×), Snow White (Fables) (1.72×), Cachorro (2.51×), and Jacob Tremblay (3.26×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Athens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.