Athens Audience in Germany
Athens has an estimated audience of 1,512,288 people in Germany. 52.9% are female, 47.1% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Crete, Tagesschau, Window blind, Aegean Airlines, Thessaloniki.
The average Athens fan in Germany is 40.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Crete, Tagesschau, Window blind, with strongest over-indexing on Crete (11.96× the country average). Demographically, the Athens audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Athens fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 40.2 |
| Estimated audience size | 1,512,288 |
Audience persona
The typical Athens fan in Germany is balanced, around 40.2 years old, with strong Travelling tendencies and a notable affinity for Crete.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 368,919 | 1.11× |
| Bayern | 321,891 | 1.32× |
| Baden-Württemberg | 231,247 | 1.12× |
| Hessen | 162,728 | 1.41× |
| Berlin | 142,117 | 2.1× |
| Niedersachsen | 140,877 | 0.96× |
| Rheinland-Pfalz | 71,362 | 0.94× |
| Sachsen | 68,779 | 0.93× |
| Schleswig-Holstein | 46,488 | 0.86× |
| Hamburg | 42,329 | 1.24× |
| Brandenburg | 39,421 | 0.84× |
| Thüringen | 26,269 | 0.68× |
| Sachsen-Anhalt | 25,399 | 0.65× |
| Mecklenburg-Vorpommern | 20,361 | 0.71× |
| Saarland | 12,847 | 0.69× |
| Bremen | 11,716 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Crete | 11.96× | Travel & Leisure |
| Tagesschau | 2.24× | Movies & TV |
| Window blind | 7.07× | Home & Garden |
| Aegean Airlines | 9.49× | Travel & Leisure |
| Thessaloniki | 9.95× | Travel & Leisure |
| PAOK FC | 26.32× | Sports |
| Greece | 3.89× | Travel & Leisure |
| Catering | 4.08× | Food & Beverages |
| Spiegel Online | 1.86× | News |
| Google Maps | 2.16× | Internet & Social Media |
| Panathinaikos F.C. | 26.88× | Sports |
| Airbnb | 2.03× | Travel & Leisure |
| Pets | 1.52× | Pets & Animals |
| Do it yourself (DIY) | 1.76× | Home & Garden |
| Olympiacos F.C. | 22.03× | Sports |
| Automobiles | 1.53× | Cars & Mobility |
| Made in France | 5.57× | Business & Career |
| Sonnenklar.TV | 3.65× | Travel & Leisure |
| Art exhibition | 2.74× | Arts & Culture |
| TUI | 2.35× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.62 |
| Luxury Orientation | PREMIUM | 1.61 |
| Sustainability | BALANCE | 1.6 |
| Sports Activity | POWER | 1.58 |
| Design Affinity | PREMIUM | 1.57 |
| DIY Mentality | THRILL | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.5% |
| Greece | 14.6% |
| Italy | 6.1% |
See Athens audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Athens have in Germany?
Athens has an estimated audience of 1,512,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Athens fans?
52.9% of Athens fans are female, 47.1% are male, with an average age of 40.2 years.
Which brands do Athens fans like most?
Athens fans show strongest brand affinity for Crete (11.96×), Tagesschau (2.24×), and Window blind (7.07×) over the country average.
Where do Athens fans live in Germany?
Athens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 368,919), Bayern (reach 321,891), and Baden-Württemberg (reach 231,247). These three regions account for the largest share of the active audience.
What other brands do Athens fans also like?
Beyond Athens itself, the audience over-indexes on Tagesschau (2.24×), Window blind (7.07×), Aegean Airlines (9.49×), and Thessaloniki (9.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Athens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.