Chalkidiki Audience in Germany

Chalkidiki has an estimated audience of 502,021 people in Germany. 61.6% are female, 38.4% are male, average age 46.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Goes, Progressive rock, Stradivarius, Natural rubber.
The average Chalkidiki fan in Germany is 46.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Goes, Progressive rock, with strongest over-indexing on Rossmann (2.22× the country average). Demographically, the Chalkidiki audience skews more female with an average age of 46.2, and over-indexes on personality traits such as Quality Awareness, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Chalkidiki fans
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 46.2 |
| Estimated audience size | 502,021 |
Audience persona
The typical Chalkidiki fan in Germany is more female, around 46.2 years old, with strong Quality Awareness tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 157,673 | 1.44× |
| Bayern | 108,885 | 1.35× |
| Baden-Württemberg | 102,858 | 1.5× |
| Niedersachsen | 47,669 | 0.98× |
| Hessen | 47,123 | 1.23× |
| Rheinland-Pfalz | 27,743 | 1.1× |
| Berlin | 24,932 | 1.11× |
| Sachsen | 20,467 | 0.83× |
| Schleswig-Holstein | 15,603 | 0.87× |
| Brandenburg | 13,237 | 0.85× |
| Hamburg | 11,856 | 1.05× |
| Thüringen | 10,482 | 0.82× |
| Sachsen-Anhalt | 9,310 | 0.72× |
| Mecklenburg-Vorpommern | 6,242 | 0.65× |
| Saarland | 4,521 | 0.73× |
| Bremen | 3,343 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.22× | Shopping |
| Goes | 1.79× | Travel & Leisure |
| Progressive rock | 2.19× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Natural rubber | 2.64× | Cars & Mobility |
| Nurse education | 2.53× | Kids & Family |
| Jack White | 1.88× | Movies & TV |
| Esra Erol | 4.51× | Movies & TV |
| Snow White (Fables) | 1.84× | Literature |
| Corfu (regional unit) | 2.54× | Travel & Leisure |
| Free University of Berlin | 2.57× | Business & Career |
| Islamism | 3.96× | Politics & Society |
| Orson Welles | 4.65× | Movies & TV |
| The Hunt (2012 film) | 2.77× | Movies & TV |
| Bülent Korkmaz | 11.33× | Sports |
| Apostrophe | 3.01× | Literature |
| Canton of St. Gallen | 5.68× | Travel & Leisure |
| Elina Svitolina | 3.55× | Sports |
| New Era (Namibia) | 2.39× | News |
| Home Delivery | 1.54× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.1 |
| Sports Activity | POWER | 1.63 |
| Design Affinity | PREMIUM | 1.61 |
| Indulgence | JOY | 1.51 |
| Travelling | THRILL | 1.49 |
| Pet Ownership | JOY | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| Greece | 18.3% |
| Germany | 16.9% |
| Bulgaria | 14.6% |
See Chalkidiki audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Chalkidiki have in Germany?
Chalkidiki has an estimated audience of 502,021 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Chalkidiki fans?
61.6% of Chalkidiki fans are female, 38.4% are male, with an average age of 46.2 years.
Which brands do Chalkidiki fans like most?
Chalkidiki fans show strongest brand affinity for Rossmann (2.22×), Goes (1.79×), and Progressive rock (2.19×) over the country average.
Where do Chalkidiki fans live in Germany?
Chalkidiki fans in Germany are most concentrated in Nordrhein-Westfalen (reach 157,673), Bayern (reach 108,885), and Baden-Württemberg (reach 102,858). These three regions account for the largest share of the active audience.
What other brands do Chalkidiki fans also like?
Beyond Chalkidiki itself, the audience over-indexes on Goes (1.79×), Progressive rock (2.19×), Stradivarius (1.97×), and Natural rubber (2.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Chalkidiki. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.