Jet ski Audience in Germany
A data profile of the people who buy, follow and care about Jet ski in Germany — modelled from more than twelve digital signal sources. Jet ski has an estimated audience of 585,304 people in Germany.
The average Jet ski fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Personal water craft, Motorboat, Electric heating, with strongest over-indexing on Personal water craft (150.74× the country average).
Demographically, the Jet ski audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jet ski fan in Germany is more male, around 31.8 years old, with strong Risk Appetite tendencies and a notable affinity for Personal water craft.
At a glance
The key figures that characterise the Jet ski profile in Germany.
Search interest · 12-month trend
Demographics of Jet ski fans
32.0% are female, 68.0% are male, average age 31.8.
Gender split
| Metric | Value |
|---|---|
| Female | 32.0% |
| Male | 68.0% |
| Average age | 31.8 |
| Estimated audience size | 585,304 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 19% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 9% |
Worldwide distribution
of the worldwide Jet ski audience comes from Germany.
| Country | Share |
|---|---|
| United States | 26.4% |
| Japan | 8.7% |
| Brazil | 6.3% |
Geography
Where the Jet ski audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~20K | 1.19× | |
| 02 | Hessen | ~50K | 1.14× | |
| 03 | Mecklenburg-Vorpommern | ~10K | 1.11× | |
| 04 | Rheinland-Pfalz | ~30K | 1.10× | |
| 05 | Brandenburg | ~20K | 1.10× | |
| 06 | Schleswig-Holstein | ~20K | 1.08× | |
| 07 | Nordrhein-Westfalen | ~100K | 1.07× | |
| 08 | Baden-Württemberg | ~80K | 1.06× | |
| 09 | Bayern | ~100K | 1.05× | |
| 10 | Berlin | ~30K | 1.04× | |
| 11 | Niedersachsen | ~50K | 0.96× | |
| 12 | Bremen | ~5K | 0.94× | |
| 13 | Saarland | ~6K | 0.88× | |
| 14 | Sachsen | ~20K | 0.79× | |
| 15 | Sachsen-Anhalt | ~10K | 0.79× | |
| 16 | Thüringen | ~10K | 0.73× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Jet ski audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Personal water craft | Cars & Mobility | 150.74× | ||
| 02 | Beaches Resorts | Travel & Leisure | 62.23× | ||
| 03 | Drainage | Home & Garden | 30.49× | ||
| 04 | Motorboat | Cars & Mobility | 21.84× | ||
| 05 | Electric heating | Home & Garden | 20.25× | ||
| 06 | Wakesurfing | Sports | 18.21× | ||
| 07 | Luxury Bags | Fashion & Accessoires | 16.28× | ||
| 08 | Katie Price | Fashion & Accessoires | 14.48× | ||
| 09 | Drill bit | Home & Garden | 12.79× | ||
| 10 | Drywall | Home & Garden | 12.64× | ||
| 11 | Paragliding | Sports | 12.38× | ||
| 12 | Dump truck | Cars & Mobility | 11.50× | ||
| 13 | Sandra Bullock | Movies & TV | 8.74× | ||
| 14 | Bonsai | Home & Garden | 8.02× | ||
| 15 | Travel trailer | Cars & Mobility | 7.45× | ||
| 16 | Plumbing | Home & Garden | 6.07× | ||
| 17 | Woolworths | Shopping | 4.89× | ||
| 18 | Christian Ulmen | Movies & TV | 4.54× | ||
| 19 | Wikipedia | Internet & Social Media | 4.39× | ||
| 20 | Solar energy | Home & Garden | 3.96× |
Personality of the Jet ski audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 4.56× | |
| Luxury Orientation | PREMIUM | 4.07× | |
| Patriotism | CONSERVATISM | 3.95× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.82× | |
| Creativity | OPEN | 0.87× |
Frequently asked questions
How many fans does Jet ski have in Germany?
Jet ski has an estimated audience of 585,304 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jet ski fans?
32.0% of Jet ski fans are female, 68.0% are male, with an average age of 31.8 years.
Which brands do Jet ski fans like most?
Jet ski fans show strongest brand affinity for Personal water craft (150.74×), Motorboat (21.84×), and Electric heating (20.25×) over the country average.
Where do Jet ski fans live in Germany?
Jet ski fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
What other brands do Jet ski fans also like?
Beyond Jet ski itself, the audience over-indexes on Motorboat (21.84×), Electric heating (20.25×), Drainage (30.49×), and Wakesurfing (18.21×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Jet ski audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jet ski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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