Jet ski Audience in Germany

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Jet ski has an estimated audience of 585,304 people in Germany. 32.0% are female, 68.0% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Litter box, Building insulation, Urban Outfitters, Minestrone.

The average Jet ski fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Litter box, Building insulation, with strongest over-indexing on Gil Ofarim (2.13× the country average). Demographically, the Jet ski audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Software

Demographics of Jet ski fans

Demographic split for Jet ski audience in Germany
MetricValue
Female32.0%
Male68.0%
Average age31.8
Estimated audience size585,304

Audience persona

The typical Jet ski fan in Germany is more male, around 31.8 years old, with strong Quality Awareness tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top regions ranked by reach for Jet ski in Germany
RegionReachAffinity
Nordrhein-Westfalen143,2771.12×
Bayern103,0591.1×
Baden-Württemberg87,3471.09×
Niedersachsen55,5190.98×
Hessen50,8961.14×
Rheinland-Pfalz32,4791.11×
Berlin28,9031.1×
Schleswig-Holstein22,4761.07×
Sachsen22,3630.78×
Brandenburg19,0701.05×
Hamburg15,8511.2×
Mecklenburg-Vorpommern12,0471.08×
Sachsen-Anhalt11,2310.74×
Thüringen10,2290.69×
Saarland6,1350.85×
Bremen4,5400.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jet ski audience
BrandAffinityCategory
Gil Ofarim2.13×Music & Radio
Litter box2.04×Pets & Animals
Building insulation6.49×Home & Garden
Urban Outfitters2.42×Shopping
Minestrone3.57×Food & Beverages
Gumbal6.95×Cars & Mobility
Urban horticulture1.82×Home & Garden
Progressive rock1.6×Music & Radio
MK2.96×Music & Radio
Tuscany4.52×Travel & Leisure
Alaska3.4×Travel & Leisure
Google Analytics2.28×Internet & Social Media
Nationality2.5×Politics & Society
Information technology consulting3.53×Technology & Electronics
Nurse education2.07×Kids & Family
Eindhoven1.79×Travel & Leisure
Natural rubber1.76×Cars & Mobility
Buddy – The Buddy Holly Story3.44×Music & Radio
IPKO3.76×Business & Career
Sailor3.02×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jet ski audience
TraitClusterScore
Quality AwarenessPREMIUM2
PatriotismCONSERVATISM1.77
Luxury OrientationPREMIUM1.71
SpiritualityBALANCE1.65
Career OrientationPOWER1.64
Family OrientationCONSERVATISM1.6

Worldwide distribution

Worldwide audience distribution share by country for Jet ski
CountryShare
United States26.5%
Japan8.8%
Brazil6.3%

See Jet ski audiences in other countries

More Software audiences in Germany

Frequently asked questions

How many fans does Jet ski have in Germany?

Jet ski has an estimated audience of 585,304 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Jet ski fans?

32.0% of Jet ski fans are female, 68.0% are male, with an average age of 31.8 years.

Which brands do Jet ski fans like most?

Jet ski fans show strongest brand affinity for Gil Ofarim (2.13×), Litter box (2.04×), and Building insulation (6.49×) over the country average.

Where do Jet ski fans live in Germany?

Jet ski fans in Germany are most concentrated in Nordrhein-Westfalen (reach 143,277), Bayern (reach 103,059), and Baden-Württemberg (reach 87,347). These three regions account for the largest share of the active audience.

What other brands do Jet ski fans also like?

Beyond Jet ski itself, the audience over-indexes on Litter box (2.04×), Building insulation (6.49×), Urban Outfitters (2.42×), and Minestrone (3.57×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jet ski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.