Jet ski Audience in Germany
Jet ski has an estimated audience of 585,304 people in Germany. 32.0% are female, 68.0% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Motorboat, Maldives, Wakeboarding, Personal water craft, Windsurfing.
The average Jet ski fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Motorboat, Maldives, Wakeboarding, with strongest over-indexing on Motorboat (15.02× the country average). Demographically, the Jet ski audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Software
Demographics of Jet ski fans
| Metric | Value |
|---|---|
| Female | 32.0% |
| Male | 68.0% |
| Average age | 31.8 |
| Estimated audience size | 585,304 |
Audience persona
The typical Jet ski fan in Germany is more male, around 31.8 years old, with strong Quality Awareness tendencies and a notable affinity for Motorboat.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 143,277 | 1.12× |
| Bayern | 103,059 | 1.1× |
| Baden-Württemberg | 87,347 | 1.09× |
| Niedersachsen | 55,519 | 0.98× |
| Hessen | 50,896 | 1.14× |
| Rheinland-Pfalz | 32,479 | 1.11× |
| Berlin | 28,903 | 1.1× |
| Schleswig-Holstein | 22,476 | 1.07× |
| Sachsen | 22,363 | 0.78× |
| Brandenburg | 19,070 | 1.05× |
| Hamburg | 15,851 | 1.2× |
| Mecklenburg-Vorpommern | 12,047 | 1.08× |
| Sachsen-Anhalt | 11,231 | 0.74× |
| Thüringen | 10,229 | 0.69× |
| Saarland | 6,135 | 0.85× |
| Bremen | 4,540 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Motorboat | 15.02× | Cars & Mobility |
| Maldives | 12.73× | Travel & Leisure |
| Wakeboarding | 9.55× | Sports |
| Personal water craft | 13.38× | Cars & Mobility |
| Windsurfing | 6.38× | Sports |
| Used car | 3.38× | Cars & Mobility |
| Solar energy | 3.33× | Home & Garden |
| Sailing | 6.55× | Sports |
| Sandra Bullock | 6.42× | Movies & TV |
| 2.71× | Internet & Social Media | |
| Property finder | 3.44× | Home & Garden |
| Wood carving | 5.29× | Home & Garden |
| Brad Pitt | 4.12× | Movies & TV |
| Sportschau | 2.18× | Sports |
| AutoScout24 | 1.96× | Cars & Mobility |
| IHF World Men's Handball Championship | 2.83× | Sports |
| Motorhome | 3.62× | Cars & Mobility |
| PGA Tour | 4.46× | Sports |
| Batman | 2.04× | Movies & TV |
| Family car | 3.38× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2 |
| Patriotism | CONSERVATISM | 1.77 |
| Luxury Orientation | PREMIUM | 1.71 |
| Spirituality | BALANCE | 1.65 |
| Career Orientation | POWER | 1.64 |
| Family Orientation | CONSERVATISM | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.5% |
| Japan | 8.8% |
| Brazil | 6.3% |
See Jet ski audiences in other countries
More Software audiences in Germany
- Microsoft (5,269,174)
- Office 365 (3,735,568)
- Samsung Galaxy (3,131,543)
- VS Code (1,989,575)
- Google Pixel (1,942,673)
Frequently asked questions
How many fans does Jet ski have in Germany?
Jet ski has an estimated audience of 585,304 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jet ski fans?
32.0% of Jet ski fans are female, 68.0% are male, with an average age of 31.8 years.
Which brands do Jet ski fans like most?
Jet ski fans show strongest brand affinity for Motorboat (15.02×), Maldives (12.73×), and Wakeboarding (9.55×) over the country average.
Where do Jet ski fans live in Germany?
Jet ski fans in Germany are most concentrated in Nordrhein-Westfalen (reach 143,277), Bayern (reach 103,059), and Baden-Württemberg (reach 87,347). These three regions account for the largest share of the active audience.
What other brands do Jet ski fans also like?
Beyond Jet ski itself, the audience over-indexes on Maldives (12.73×), Wakeboarding (9.55×), Personal water craft (13.38×), and Windsurfing (6.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jet ski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.