Rascasse Audience Intelligence

Drainage Audience in Germany

Name: Drainage — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Drainage in Germany — modelled from more than twelve digital signal sources. Drainage has an estimated audience of 586,476 people in Germany.

#4289among Topic in Germany #605in Home & Garden

The average Drainage fan in Germany is 44.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wastewater, Golden Screen Cinemas, Consumer electronics, with strongest over-indexing on Wastewater (18.58× the country average).

Demographically, the Drainage audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Drainage fan in Germany is more male, around 44.2 years old, with strong Extroversion tendencies and a notable affinity for Wastewater.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Drainage profile in Germany.

Audience size

586K

in Germany

Gender

33.3%♀

66.7% male

Age

44.2

average years

Country rank

#10309

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Drainage fans

33.3% are female, 66.7% are male, average age 44.2.

Fig. 02

Gender split

33.3%

Female

66.7%

Male

Demographic split for Drainage audience in Germany
Metric	Value
Female	33.3%
Male	66.7%
Average age	44.2
Estimated audience size	586,476

Fig. 03

Age distribution

Age distribution of the Drainage audience in Germany
Age bracket	Share	%
16-19		10%
20-29		13%
30-39		19%
40-49		29%
50+		28%

Fig. 04

Worldwide distribution

4.6%

of the worldwide Drainage audience comes from Germany.

Worldwide audience distribution share by country for Drainage
Country	Share
Brazil	25.1%
United States	13.6%
Portugal	10.1%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Drainage audience in Germany is strongest.

Fig. 05

Top regions by affinity

Drainage fans by region: top regions in Germany
#	Region	Reach	×
01	Saarland	~9K	1.31×
02	Niedersachsen	~70K	1.16×
03	Hessen	~50K	1.14×
04	Hamburg	~20K	1.13×
05	Nordrhein-Westfalen	~100K	1.10×
06	Rheinland-Pfalz	~30K	1.07×
07	Thüringen	~20K	1.05×
08	Bayern	~100K	1.03×
09	Baden-Württemberg	~80K	1.03×
10	Bremen	~5K	1.00×
11	Sachsen	~30K	0.96×
12	Schleswig-Holstein	~20K	0.95×
13	Sachsen-Anhalt	~10K	0.82×
14	Mecklenburg-Vorpommern	~9K	0.81×
15	Berlin	~20K	0.79×
16	Brandenburg	~10K	0.77×

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Drainage audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Drainage audience
#	Interest	Category	×
01	Golden Screen Cinemas	Movies & TV	50.74×
02	Wastewater	Home & Garden	18.58×
03	Jackie Chan	Movies & TV	8.66×
04	WWE	Sports	4.01×
05	Schleswig-Holstein	Travel & Leisure	3.41×
06	Action movies	Movies & TV	2.40×
07	Pinterest	Internet & Social Media	2.22×
08	McDonald's	Food & Beverages	2.11×
09	AutoScout24	Cars & Mobility	2.09×
10	Google Maps	Internet & Social Media	2.05×
11	TikTok	Internet & Social Media	1.84×
12	Consumer electronics	Technology & Electronics	1.74×
13	Bauhaus	Shopping	1.74×
14	Borussia Dortmund	Sports	1.73×
15	Kaufland	Shopping	1.73×
16	EBay	Shopping	1.71×
17	FC Bayern Munich	Sports	1.62×
18	FIFA World Cup	Sports	1.53×
19	Outdoor recreation	Sports	1.52×
20	Soccer	Sports	1.50×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Drainage audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Drainage audience · What stands out
Trait	Cluster	Score
Extroversion	THRILL	2.56×
Risk Appetite	THRILL	1.61×
DIY Mentality	THRILL	1.50×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Drainage audience · Rather not
Trait	Cluster	Score
Design Affinity	PREMIUM	0.88×
Healthy Lifestyle	BALANCE	0.96×
Sustainability	BALANCE	0.97×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Drainage have in Germany?

Drainage has an estimated audience of 586,476 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Drainage fans?

33.3% of Drainage fans are female, 66.7% are male, with an average age of 44.2 years.

Which brands do Drainage fans like most?

Drainage fans show strongest brand affinity for Wastewater (18.58×), Golden Screen Cinemas (50.74×), and Consumer electronics (1.74×) over the country average.

Where do Drainage fans live in Germany?

Drainage fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

What other brands do Drainage fans also like?

Beyond Drainage itself, the audience over-indexes on Golden Screen Cinemas (50.74×), Consumer electronics (1.74×), FC Bayern Munich (1.62×), and Jackie Chan (8.66×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

Food and drink (39,623,635)
Entertainment (39,502,829)
Business and industry (39,157,865)
Shopping and fashion (38,134,645)
Arts and music (37,163,288)

See Drainage audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Drainage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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