A data profile of the people who buy, follow and care about Rehab in Germany — modelled from more than twelve digital signal sources. Rehab has an estimated audience of 328,029 people in Germany.
The average Rehab fan in Germany is 34.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bone Thugs-n-Harmony, Dean Martin, Jeff Beck, with strongest over-indexing on Bone Thugs-n-Harmony (3272.73× the country average).
Demographically, the Rehab audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Spirituality, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Rehab fan in Germany is balanced, around 34.6 years old, with strong Spirituality tendencies and a notable affinity for Bone Thugs-n-Harmony.
The key figures that characterise the Rehab profile in Germany.
49.5% are female, 50.5% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 34.6 |
| Estimated audience size | 328,029 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 10% |
of the worldwide Rehab audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.1% |
| United Kingdom | 10.3% |
| Germany | 8.5% |
Where the Rehab audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~20K | 1.07× | |
| 02 | Nordrhein-Westfalen | ~80K | 1.05× | |
| 03 | Hessen | ~30K | 1.04× | |
| 04 | Thüringen | ~9K | 1.04× | |
| 05 | Sachsen-Anhalt | ~9K | 1.03× | |
| 06 | Niedersachsen | ~30K | 1.02× | |
| 07 | Brandenburg | ~10K | 1.02× | |
| 08 | Hamburg | ~8K | 1.00× | |
| 09 | Bremen | ~3K | 0.99× | |
| 10 | Baden-Württemberg | ~50K | 0.98× | |
| 11 | Berlin | ~20K | 0.98× | |
| 12 | Rheinland-Pfalz | ~20K | 0.97× | |
| 13 | Saarland | ~4K | 0.97× | |
| 14 | Bayern | ~50K | 0.96× | |
| 15 | Schleswig-Holstein | ~10K | 0.96× | |
| 16 | Mecklenburg-Vorpommern | ~6K | 0.94× |
The strongest cross-interests of the Rehab audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bone Thugs-n-Harmony | Music & Radio | 3272.73× | ||
| 02 | Dean Martin | Music & Radio | 285.36× | ||
| 03 | Jeff Beck | Music & Radio | 230.60× | ||
| 04 | Roseanne Barr | Movies & TV | 151.45× | ||
| 05 | Ted Nugent | Music & Radio | 128.67× | ||
| 06 | Kid Rock | Music & Radio | 99.56× | ||
| 07 | Nipsey Hussle | Music & Radio | 91.34× | ||
| 08 | Greta Van Fleet | Music & Radio | 82.12× | ||
| 09 | The Pretty Reckless | Music & Radio | 73.79× | ||
| 10 | Three Days Grace | Music & Radio | 72.16× | ||
| 11 | Tommy Lee | Music & Radio | 68.44× | ||
| 12 | Black Veil Brides | Music & Radio | 62.46× | ||
| 13 | Eddie Van Halen | Music & Radio | 53.98× | ||
| 14 | Adam Levine | Music & Radio | 53.19× | ||
| 15 | Dire Straits | Music & Radio | 49.15× | ||
| 16 | JACOBS | Food & Beverages | 49.05× | ||
| 17 | Gravity Falls | Movies & TV | 42.39× | ||
| 18 | Christina Applegate | Movies & TV | 38.84× | ||
| 19 | Jack White | Movies & TV | 35.51× | ||
| 20 | Brian May | Music & Radio | 30.12× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.75× | |
| Extroversion | THRILL | 1.58× | |
| Tradition | CONSERVATISM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.76× | |
| Indulgence | JOY | 0.78× | |
| Design Affinity | PREMIUM | 0.78× |
Rehab has an estimated audience of 328,029 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.5% of Rehab fans are female, 50.5% are male, with an average age of 34.6 years.
Rehab fans show strongest brand affinity for Bone Thugs-n-Harmony (3272.73×), Dean Martin (285.36×), and Jeff Beck (230.6×) over the country average.
Rehab fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Rehab itself, the audience over-indexes on Dean Martin (285.36×), Jeff Beck (230.6×), Kid Rock (99.56×), and Roseanne Barr (151.45×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Rehab. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.