Brian May Audience in Germany
Brian May has an estimated audience of 701,665 people in Germany. 49.5% are female, 50.5% are male, average age 42.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Roger Taylor (Queen drummer), Freddie Mercury, John Deacon, Jack White, Jeff Beck.
The average Brian May fan in Germany is 42.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Roger Taylor (Queen drummer), Freddie Mercury, John Deacon, with strongest over-indexing on Roger Taylor (Queen drummer) (149.06× the country average). Demographically, the Brian May audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Sports Activity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Brian May fans
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 42.3 |
| Estimated audience size | 701,665 |
Audience persona
The typical Brian May fan in Germany is balanced, around 42.3 years old, with strong Sports Activity tendencies and a notable affinity for Roger Taylor (Queen drummer).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 163,297 | 1.06× |
| Bayern | 122,768 | 1.09× |
| Baden-Württemberg | 98,537 | 1.03× |
| Niedersachsen | 75,242 | 1.1× |
| Hessen | 55,408 | 1.04× |
| Rheinland-Pfalz | 38,683 | 1.1× |
| Sachsen | 35,132 | 1.02× |
| Berlin | 27,998 | 0.89× |
| Schleswig-Holstein | 24,416 | 0.97× |
| Thüringen | 20,583 | 1.15× |
| Brandenburg | 19,069 | 0.88× |
| Sachsen-Anhalt | 17,995 | 0.99× |
| Hamburg | 13,773 | 0.87× |
| Mecklenburg-Vorpommern | 11,522 | 0.86× |
| Saarland | 9,842 | 1.14× |
| Bremen | 4,845 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Roger Taylor (Queen drummer) | 149.06× | Music & Radio |
| Freddie Mercury | 35.27× | Music & Radio |
| John Deacon | 94.9× | Music & Radio |
| Jack White | 16.14× | Movies & TV |
| Jeff Beck | 47.96× | Music & Radio |
| Death in Paradise (TV series) | 18.53× | Movies & TV |
| Kid Rock | 38.03× | Music & Radio |
| Eddie Van Halen | 35.84× | Music & Radio |
| Rehab | 30.12× | Music & Radio |
| Slash (musician) | 22.01× | Music & Radio |
| Jimmy Page | 23.79× | Music & Radio |
| KISS | 11.15× | Music & Radio |
| Lenny Kravitz | 18.57× | Music & Radio |
| Angus Young | 18.42× | Music & Radio |
| King King | 10.7× | Music & Radio |
| Rhianna (singer) | 10.3× | Music & Radio |
| Joe Walsh | 38.33× | Music & Radio |
| Michael Ball (singer) | 108.52× | Movies & TV |
| David Bowie | 9.07× | Music & Radio |
| Glen Campbell | 55.64× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.47 |
| Pet Ownership | JOY | 1.35 |
| Tradition | CONSERVATISM | 1.34 |
| Sustainability | BALANCE | 1.27 |
| Community Orientation | OPEN | 1.26 |
| Urban Lifestyle | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.7% |
| United Kingdom | 18.6% |
| Germany | 8.8% |
See Brian May audiences in other countries
More Rock audiences in Germany
- Udo Lindenberg (3,120,690)
- Bruce Springsteen (2,945,157)
- Freddie Mercury (2,932,656)
- Tom Kaulitz (2,246,941)
- Ozzy Osbourne (2,210,174)
Frequently asked questions
How many fans does Brian May have in Germany?
Brian May has an estimated audience of 701,665 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Brian May fans?
49.5% of Brian May fans are female, 50.5% are male, with an average age of 42.3 years.
Which brands do Brian May fans like most?
Brian May fans show strongest brand affinity for Roger Taylor (Queen drummer) (149.06×), Freddie Mercury (35.27×), and John Deacon (94.9×) over the country average.
Where do Brian May fans live in Germany?
Brian May fans in Germany are most concentrated in Nordrhein-Westfalen (reach 163,297), Bayern (reach 122,768), and Baden-Württemberg (reach 98,537). These three regions account for the largest share of the active audience.
What other brands do Brian May fans also like?
Beyond Brian May itself, the audience over-indexes on Freddie Mercury (35.27×), John Deacon (94.9×), Jack White (16.14×), and Jeff Beck (47.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Brian May. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.