A data profile of the people who buy, follow and care about Brian May in United States — modelled from more than twelve digital signal sources. Brian May has an estimated audience of 1,351,038 people in United States.
The average Brian May fan in United States is 39.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include John Deacon, Roger Taylor (Queen drummer), Angus Young, with strongest over-indexing on John Deacon (119.03× the country average).
Demographically, the Brian May audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Brian May fan in United States is balanced, around 39.9 years old, with strong Spirituality tendencies and a notable affinity for John Deacon.
The key figures that characterise the Brian May profile in United States.
52.7% are female, 47.3% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 39.9 |
| Estimated audience size | 1,351,038 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 14% | |
| 30-39 | 13% | |
| 40-49 | 22% | |
| 50+ | 26% |
of the worldwide Brian May audience comes from United States.
| Country | Share |
|---|---|
| United States | 18.2% |
| United Kingdom | 16.0% |
| Germany | 9.1% |
Where the Brian May audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Hampshire | ~8K | 1.29× | |
| 02 | Maine | ~7K | 1.26× | |
| 03 | Missouri | ~30K | 1.18× | |
| 04 | Indiana | ~30K | 1.12× | |
| 05 | Idaho | ~8K | 1.12× | |
| 06 | Pennsylvania | ~60K | 1.11× | |
| 07 | Ohio | ~50K | 1.11× | |
| 08 | Oregon | ~20K | 1.11× | |
| 09 | Utah | ~10K | 1.10× | |
| 10 | Rhode Island | ~5K | 1.10× | |
| 11 | Wisconsin | ~20K | 1.09× | |
| 12 | West Virginia | ~8K | 1.09× | |
| 13 | Kentucky | ~20K | 1.08× | |
| 14 | Iowa | ~10K | 1.07× | |
| 15 | Montana | ~4K | 1.07× | |
| 16 | Michigan | ~40K | 1.06× | |
| 17 | Arizona | ~30K | 1.06× | |
| 18 | Oklahoma | ~20K | 1.06× | |
| 19 | Connecticut | ~20K | 1.06× | |
| 20 | New Mexico | ~8K | 1.06× | |
| 21 | Vermont | ~3K | 1.06× | |
| 22 | Kansas | ~10K | 1.05× | |
| 23 | Tennessee | ~30K | 1.04× | |
| 24 | Massachusetts | ~30K | 1.04× | |
| 25 | Washington | ~30K | 1.03× | |
| 26 | North Dakota | ~3K | 1.03× | |
| 27 | Minnesota | ~20K | 1.00× | |
| 28 | Arkansas | ~10K | 1.00× | |
| 29 | Nebraska | ~7K | 0.99× | |
| 30 | Illinois | ~50K | 0.98× | |
| 31 | Colorado | ~20K | 0.98× | |
| 32 | Florida | ~100K | 0.97× | |
| 33 | Delaware | ~4K | 0.96× | |
| 34 | South Dakota | ~3K | 0.95× | |
| 35 | Alaska | ~3K | 0.95× | |
| 36 | New Jersey | ~40K | 0.93× | |
| 37 | Nevada | ~10K | 0.91× | |
| 38 | California | ~100K | 0.90× | |
| 39 | North Carolina | ~40K | 0.90× | |
| 40 | South Carolina | ~20K | 0.89× | |
| 41 | New York | ~70K | 0.88× | |
| 42 | Virginia | ~30K | 0.88× | |
| 43 | Alabama | ~20K | 0.88× | |
| 44 | Texas | ~100K | 0.85× | |
| 45 | Louisiana | ~20K | 0.85× | |
| 46 | Hawaii | ~5K | 0.84× | |
| 47 | Maryland | ~20K | 0.83× | |
| 48 | Mississippi | ~10K | 0.80× | |
| 49 | Georgia | ~40K | 0.79× | |
| 50 | Washington, District of Columbia | ~3K | 0.67× |
The strongest cross-interests of the Brian May audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | John Deacon | Music & Radio | 119.03× | ||
| 02 | Roger Taylor (Queen drummer) | Music & Radio | 116.51× | ||
| 03 | Angus Young | Music & Radio | 66.70× | ||
| 04 | Bill Wyman | Music & Radio | 65.42× | ||
| 05 | Tommy Thayer | Music & Radio | 60.04× | ||
| 06 | Ronnie Wood | Music & Radio | 42.53× | ||
| 07 | Peter Criss | Music & Radio | 38.39× | ||
| 08 | Keith Moon | Music & Radio | 30.83× | ||
| 09 | Christine McVie | Music & Radio | 27.72× | ||
| 10 | Christoph Waltz | Movies & TV | 22.34× | ||
| 11 | Ace Frehley | Music & Radio | 21.69× | ||
| 12 | Freddie Mercury | Music & Radio | 20.00× | ||
| 13 | Keith Richards | Music & Radio | 18.96× | ||
| 14 | Lindsey Buckingham | Music & Radio | 18.87× | ||
| 15 | Mick Jagger | Music & Radio | 16.64× | ||
| 16 | KISS | Music & Radio | 15.53× | ||
| 17 | Steven Tyler | Music & Radio | 15.05× | ||
| 18 | ANTHEM | Music & Radio | 14.51× | ||
| 19 | Phil Collins | Music & Radio | 12.58× | ||
| 20 | Kurt Cobain | Music & Radio | 11.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.25× | |
| Tradition | CONSERVATISM | 1.25× | |
| Pet Ownership | JOY | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.87× | |
| Career Orientation | POWER | 0.93× | |
| Family Orientation | CONSERVATISM | 0.93× |
Brian May has an estimated audience of 1,351,038 people in United States, concentrated in California and Texas.
52.7% of Brian May fans are female, 47.3% are male, with an average age of 39.9 years.
Brian May fans show strongest brand affinity for John Deacon (119.03×), Roger Taylor (Queen drummer) (116.51×), and Angus Young (66.7×) over the country average.
Brian May fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Brian May itself, the audience over-indexes on Roger Taylor (Queen drummer) (116.51×), Angus Young (66.7×), Ace Frehley (21.69×), and Freddie Mercury (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Brian May. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.