Unity (game engine) Audience in United States

Unity (game engine) logo

Unity (game engine) has an estimated audience of 3,465,601 people in United States. 46.2% are female, 53.8% are male, average age 38.2. Top brand affinities: Wikia, Elsword, Whataburger, Jesse Plemons, Bank account.

Top brand affinities include Wikia, Elsword, Whataburger, with strongest over-indexing on Wikia (4.24× the country average). Demographically, the Unity (game engine) audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Category: Technology & Electronics · Type: Topic

Demographics of Unity (game engine) fans

Demographic split for Unity (game engine) audience in United States
MetricValue
Female46.2%
Male53.8%
Average age38.2
Estimated audience size3,465,601

Audience persona

The typical Unity (game engine) fan in United States is balanced, around 38.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Wikia.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Unity (game engine) audience
BrandAffinityCategory
Wikia4.24×Internet & Social Media
Elsword19.02×Games
Whataburger1.52×Food & Beverages
Jesse Plemons2.87×Movies & TV
Bank account1.97×Business & Career
Rajkumar Hirani39.93×Movies & TV
Joe Haden17.33×Sports
JDSU2.2×Business & Career
Iration13.57×Music & Radio
Personalised Gifts2.85×Home & Garden
Gordita7.02×Food & Beverages
Wolverine (comics)3.32×Literature
Grammarly2.77×Business & Career
Corona (band)3.38×Music & Radio
Hoosier Lottery4.26×Games
Staycation1.66×Home & Garden
Mangaka2.15×Literature
Morphine (band)4.03×Music & Radio
Tulare County, California5.21×Travel & Leisure
Vocal harmony2.16×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Unity (game engine) audience
TraitClusterScore
Early Adopter MentalityPOWER1.54
PatriotismCONSERVATISM1.48
IndividualismJOY1.38
SpiritualityBALANCE1.29
SustainabilityBALANCE1.28
Career OrientationPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Unity (game engine)
CountryShare
United States16.8%
India5.4%
United Kingdom4.7%

See Unity (game engine) audiences in other countries

More Technology & Electronics audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Unity (game engine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.