Unity (game engine) Audience in Germany
Unity (game engine) has an estimated audience of 667,257 people in Germany. 43.6% are female, 56.4% are male, average age 41.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Katie Piper, Mülheim, Hirtshals, Gil Ofarim, Personalised Gifts.
The average Unity (game engine) fan in Germany is 41.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Katie Piper, Mülheim, Hirtshals, with strongest over-indexing on Katie Piper (51.31× the country average). Demographically, the Unity (game engine) audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Career Orientation, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Unity (game engine) fans
| Metric | Value |
|---|---|
| Female | 43.6% |
| Male | 56.4% |
| Average age | 41.6 |
| Estimated audience size | 667,257 |
Audience persona
The typical Unity (game engine) fan in Germany is more male, around 41.6 years old, with strong Career Orientation tendencies and a notable affinity for Katie Piper.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 160,062 | 1.1× |
| Bayern | 133,245 | 1.24× |
| Baden-Württemberg | 112,170 | 1.23× |
| Hessen | 63,402 | 1.25× |
| Niedersachsen | 59,159 | 0.91× |
| Berlin | 46,527 | 1.56× |
| Rheinland-Pfalz | 32,284 | 0.97× |
| Sachsen | 27,106 | 0.83× |
| Schleswig-Holstein | 23,284 | 0.97× |
| Brandenburg | 17,558 | 0.85× |
| Hamburg | 15,960 | 1.06× |
| Thüringen | 12,801 | 0.75× |
| Sachsen-Anhalt | 12,432 | 0.72× |
| Mecklenburg-Vorpommern | 7,810 | 0.61× |
| Saarland | 7,246 | 0.88× |
| Bremen | 6,095 | 1.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Katie Piper | 51.31× | Movies & TV |
| Mülheim | 10.02× | Travel & Leisure |
| Hirtshals | 14.05× | Travel & Leisure |
| Gil Ofarim | 1.53× | Music & Radio |
| Personalised Gifts | 1.89× | Home & Garden |
| Handmade Gifts | 1.98× | Kids & Family |
| Renzo Gracie | 25.31× | Sports |
| Coachella, California | 11.98× | Travel & Leisure |
| Esra Erol | 4.26× | Movies & TV |
| Snow White (Fables) | 1.7× | Literature |
| Gordita | 16.17× | Food & Beverages |
| Buddy – The Buddy Holly Story | 3.22× | Music & Radio |
| Irish Ferries | 6.6× | Cars & Mobility |
| İlahiler | 6.03× | Literature |
| Building insulation | 2.67× | Home & Garden |
| Nazım Hikmet Ran | 7.67× | Literature |
| myDealZ | 1.65× | Shopping |
| Solo climbing | 2.19× | Sports |
| Ireen Sheer | 1.56× | Music & Radio |
| Gustazos | 26.2× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.38 |
| Social Media Usage | JOY | 1.14 |
| Patriotism | CONSERVATISM | 1.11 |
| Urban Lifestyle | OPEN | 1.1 |
| Indulgence | JOY | 1.1 |
| Early Adopter Mentality | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.8% |
| India | 5.4% |
| United Kingdom | 4.7% |
See Unity (game engine) audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Unity (game engine) have in Germany?
Unity (game engine) has an estimated audience of 667,257 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Unity (game engine) fans?
43.6% of Unity (game engine) fans are female, 56.4% are male, with an average age of 41.6 years.
Which brands do Unity (game engine) fans like most?
Unity (game engine) fans show strongest brand affinity for Katie Piper (51.31×), Mülheim (10.02×), and Hirtshals (14.05×) over the country average.
Where do Unity (game engine) fans live in Germany?
Unity (game engine) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 160,062), Bayern (reach 133,245), and Baden-Württemberg (reach 112,170). These three regions account for the largest share of the active audience.
What other brands do Unity (game engine) fans also like?
Beyond Unity (game engine) itself, the audience over-indexes on Mülheim (10.02×), Hirtshals (14.05×), Gil Ofarim (1.53×), and Personalised Gifts (1.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Unity (game engine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.