Guest house Audience in Germany
Guest house has an estimated audience of 364,365 people in Germany. 58.9% are female, 41.1% are male, average age 40.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Pet Rescue Saga, Gianna Nannini, Marca (newspaper), Beast (South Korean band), David Schwimmer.
The average Guest house fan in Germany is 40.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Pet Rescue Saga, Gianna Nannini, Marca (newspaper), with strongest over-indexing on Pet Rescue Saga (121.3× the country average). Demographically, the Guest house audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Guest house fans
| Metric | Value |
|---|---|
| Female | 58.9% |
| Male | 41.1% |
| Average age | 40.8 |
| Estimated audience size | 364,365 |
Audience persona
The typical Guest house fan in Germany is more female, around 40.8 years old, with strong Quality Awareness tendencies and a notable affinity for Pet Rescue Saga.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 75,795 | 1.29× |
| Nordrhein-Westfalen | 70,615 | 0.89× |
| Baden-Württemberg | 64,873 | 1.3× |
| Niedersachsen | 38,856 | 1.1× |
| Hessen | 33,763 | 1.22× |
| Rheinland-Pfalz | 22,942 | 1.26× |
| Sachsen | 19,094 | 1.07× |
| Berlin | 13,844 | 0.85× |
| Schleswig-Holstein | 11,365 | 0.87× |
| Brandenburg | 9,448 | 0.84× |
| Sachsen-Anhalt | 9,107 | 0.96× |
| Thüringen | 7,958 | 0.86× |
| Hamburg | 5,519 | 0.67× |
| Mecklenburg-Vorpommern | 5,401 | 0.78× |
| Saarland | 5,223 | 1.17× |
| Bremen | 2,760 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pet Rescue Saga | 121.3× | Games |
| Gianna Nannini | 23.25× | Music & Radio |
| Marca (newspaper) | 26.34× | News |
| Beast (South Korean band) | 32.51× | Music & Radio |
| David Schwimmer | 29× | Movies & TV |
| Kodiak, Alaska | 76.46× | Travel & Leisure |
| Farm Heroes Saga | 28.85× | Games |
| Shirley MacLaine | 15.43× | Movies & TV |
| Matt LeBlanc | 27.54× | Movies & TV |
| Unity (game engine) | 16.72× | Technology & Electronics |
| Superman | 4.27× | Movies & TV |
| Green Lantern | 18.59× | Movies & TV |
| Seoul Broadcasting System | 36.59× | Movies & TV |
| Alvin and the Chipmunks: Chipwrecked | 60.05× | Movies & TV |
| Hostel | 16.28× | Travel & Leisure |
| Jacobs University Bremen | 56.52× | Business & Career |
| The Batman (TV series) | 17× | Movies & TV |
| Central Saint Martins | 46.48× | Arts & Culture |
| Haflinger | 19.73× | Fashion & Accessoires |
| Antoni Gaudí | 30.51× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 12.86 |
| Design Affinity | PREMIUM | 2.58 |
| Travelling | THRILL | 2.23 |
| Sustainability | BALANCE | 1.71 |
| Urban Lifestyle | OPEN | 1.64 |
| Convenience Orientation | PREMIUM | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 10.3% |
| South Africa | 6.5% |
| Italy | 6.4% |
See Guest house audiences in other countries
More Travel & Leisure audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Guest house have in Germany?
Guest house has an estimated audience of 364,365 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Guest house fans?
58.9% of Guest house fans are female, 41.1% are male, with an average age of 40.8 years.
Which brands do Guest house fans like most?
Guest house fans show strongest brand affinity for Pet Rescue Saga (121.3×), Gianna Nannini (23.25×), and Marca (newspaper) (26.34×) over the country average.
Where do Guest house fans live in Germany?
Guest house fans in Germany are most concentrated in Bayern (reach 75,795), Nordrhein-Westfalen (reach 70,615), and Baden-Württemberg (reach 64,873). These three regions account for the largest share of the active audience.
What other brands do Guest house fans also like?
Beyond Guest house itself, the audience over-indexes on Gianna Nannini (23.25×), Marca (newspaper) (26.34×), Beast (South Korean band) (32.51×), and David Schwimmer (29×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Guest house. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.