Shirley MacLaine Audience in Germany

Shirley MacLaine has an estimated audience of 878,066 people in Germany. 100.0% are female, 0.0% are male, average age 51.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: ImmoScout24, Vattenfall, Deutsch lernen, CinemaxX, Collien Ulmen-Fernandes.
The average Shirley MacLaine fan in Germany is 51.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include ImmoScout24, Vattenfall, Deutsch lernen, with strongest over-indexing on ImmoScout24 (3.85× the country average). Demographically, the Shirley MacLaine audience skews more female with an average age of 51.8, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Shirley MacLaine fans
| Metric | Value |
|---|---|
| Female | 100.0% |
| Male | 0.0% |
| Average age | 51.8 |
| Estimated audience size | 878,066 |
Audience persona
The typical Shirley MacLaine fan in Germany is more female, around 51.8 years old, with strong Tradition tendencies and a notable affinity for ImmoScout24.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 199,036 | 1.04× |
| Bayern | 132,103 | 0.94× |
| Baden-Württemberg | 104,685 | 0.87× |
| Niedersachsen | 87,605 | 1.03× |
| Hessen | 60,912 | 0.91× |
| Berlin | 51,545 | 1.31× |
| Rheinland-Pfalz | 42,816 | 0.97× |
| Sachsen | 37,694 | 0.88× |
| Schleswig-Holstein | 34,013 | 1.08× |
| Brandenburg | 31,241 | 1.15× |
| Sachsen-Anhalt | 21,259 | 0.93× |
| Hamburg | 21,224 | 1.07× |
| Thüringen | 19,813 | 0.89× |
| Mecklenburg-Vorpommern | 17,387 | 1.04× |
| Saarland | 10,175 | 0.94× |
| Bremen | 7,202 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ImmoScout24 | 3.85× | Home & Garden |
| Vattenfall | 5.9× | Home & Garden |
| Deutsch lernen | 4.24× | Business & Career |
| CinemaxX | 5.44× | Movies & TV |
| Collien Ulmen-Fernandes | 3.18× | Movies & TV |
| ImmobilienScout24 | 2.78× | Home & Garden |
| Palina Rojinski | 6.96× | Movies & TV |
| Sarah Engels | 3.97× | Movies & TV |
| Euphoria | 1.56× | Movies & TV |
| Florian Silbereisen | 2.48× | Music & Radio |
| Deichmann | 1.74× | Shopping |
| Karoline Herfurth | 5.18× | Movies & TV |
| Carolin Kebekus | 5.28× | Movies & TV |
| Salzburg | 4.13× | Travel & Leisure |
| Frank Rosin | 6.71× | Food & Beverages |
| Joyn | 2.99× | Movies & TV |
| Voluntary social year | 4.96× | Politics & Society |
| Daniela Katzenberger | 4.5× | Movies & TV |
| Mittelstand | 4.32× | Business & Career |
| Florian David Fitz | 5.22× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.78 |
| Community Orientation | OPEN | 1.49 |
| Sports Activity | POWER | 1.39 |
| Early Adopter Mentality | POWER | 1.31 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Pet Ownership | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.5% |
| Germany | 13.6% |
| United Kingdom | 6.9% |
See Shirley MacLaine audiences in other countries
More Actor Actress or TV Star audiences in Germany
- Sydney Sweeney (8,044,933)
- Ana de Armas (6,469,446)
- Collien Ulmen-Fernandes (5,988,746)
- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does Shirley MacLaine have in Germany?
Shirley MacLaine has an estimated audience of 878,066 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Shirley MacLaine fans?
100.0% of Shirley MacLaine fans are female, 0.0% are male, with an average age of 51.8 years.
Which brands do Shirley MacLaine fans like most?
Shirley MacLaine fans show strongest brand affinity for ImmoScout24 (3.85×), Vattenfall (5.9×), and Deutsch lernen (4.24×) over the country average.
Where do Shirley MacLaine fans live in Germany?
Shirley MacLaine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 199,036), Bayern (reach 132,103), and Baden-Württemberg (reach 104,685). These three regions account for the largest share of the active audience.
What other brands do Shirley MacLaine fans also like?
Beyond Shirley MacLaine itself, the audience over-indexes on Vattenfall (5.9×), Deutsch lernen (4.24×), CinemaxX (5.44×), and Collien Ulmen-Fernandes (3.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Shirley MacLaine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.