Park Bo-gum Audience in United States

Park Bo-gum logo

Park Bo-gum has an estimated audience of 1,632,767 people in United States. 62.8% are female, 37.2% are male, average age 41.2. Top regions: California, Texas, New York. Top brand affinities: BoA, So Ji-sub, Park Shin-hye, Park Seo-joon, Ji Chang-wook.

The average Park Bo-gum fan in United States is 41.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include BoA, So Ji-sub, Park Shin-hye, with strongest over-indexing on BoA (136.44× the country average). Demographically, the Park Bo-gum audience skews more female with an average age of 41.2, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Park Bo-gum fans

Demographic split for Park Bo-gum audience in United States
MetricValue
Female62.8%
Male37.2%
Average age41.2
Estimated audience size1,632,767

Audience persona

The typical Park Bo-gum fan in United States is more female, around 41.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for BoA.

Top regions in United States

Top regions ranked by reach for Park Bo-gum in United States
RegionReachAffinity
California424,4232.36×
Texas240,3431.71×
New York134,9401.48×
Florida126,3771.14×
Illinois65,5241.2×
New Jersey64,0541.54×
Georgia63,7051.27×
Virginia56,7861.43×
Washington56,2041.72×
North Carolina48,2820.98×
Pennsylvania48,2010.88×
Arizona40,3301.21×
Maryland38,4241.37×
Massachusetts37,4051.16×
Ohio35,1360.7×
Michigan31,9720.75×
Hawaii30,4384.34×
Minnesota25,7131.1×
Tennessee24,9290.76×
Indiana24,7310.83×
Nevada23,7991.51×
Oregon21,7401.16×
Colorado20,7600.81×
Wisconsin18,7580.76×
Missouri17,7180.67×
Utah17,2391.18×
South Carolina16,2480.66×
Oklahoma16,2440.9×
Alabama15,9330.7×
Connecticut14,6360.89×
Louisiana14,5410.69×
Kentucky14,4710.71×
Kansas10,5510.82×
Arkansas10,5060.78×
Iowa8,2860.62×
Mississippi7,4570.55×
New Mexico7,4270.91×
Idaho6,1920.76×
Nebraska6,1160.75×
Washington, District of Columbia4,3640.89×
Rhode Island3,9620.76×
Delaware3,4920.78×
New Hampshire3,4350.53×
West Virginia3,2540.43×
Alaska3,2220.92×
Maine2,8270.48×
South Dakota1,8970.5×
Montana1,8310.4×
Vermont1,7690.62×
North Dakota1,7050.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Park Bo-gum audience
BrandAffinityCategory
BoA136.44×Music & Radio
So Ji-sub429.21×Movies & TV
Park Shin-hye270.57×Movies & TV
Park Seo-joon258.51×Movies & TV
Ji Chang-wook208.51×Movies & TV
Hyun Bin176.17×Movies & TV
La Scala289.97×Arts & Culture
Sister Act140.61×Movies & TV
Kim Soo-hyun81.94×Movies & TV
Lee Jong-suk129.42×Movies & TV
Priyanka Karki500×Movies & TV
Subway Surfers34.54×Games
Jang Keun-suk191.99×Movies & TV
Game of Thrones (2014 video game)42.81×Games
Wheat Thins82.18×Food & Beverages
Susan Roces298.57×Movies & TV
Jessica Jung113.24×Music & Radio
Kim Woo-bin53.53×Movies & TV
Philadelphia College of Osteopathic Medicine86.09×Business & Career
F(x) (band)20×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Park Bo-gum audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.93
Luxury OrientationPREMIUM1.3
Design AffinityPREMIUM1.22
TravellingTHRILL1.16
CreativityOPEN1.15
Urban LifestyleOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Park Bo-gum
CountryShare
Brazil10.7%
United States9.6%
India8.5%

See Park Bo-gum audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Park Bo-gum have in United States?

Park Bo-gum has an estimated audience of 1,632,767 people in United States, concentrated in California and Texas.

What is the gender split and age of Park Bo-gum fans?

62.8% of Park Bo-gum fans are female, 37.2% are male, with an average age of 41.2 years.

Which brands do Park Bo-gum fans like most?

Park Bo-gum fans show strongest brand affinity for BoA (136.44×), So Ji-sub (429.21×), and Park Shin-hye (270.57×) over the country average.

Where do Park Bo-gum fans live in United States?

Park Bo-gum fans in United States are most concentrated in California (reach 424,423), Texas (reach 240,343), and New York (reach 134,940). These three regions account for the largest share of the active audience.

What other brands do Park Bo-gum fans also like?

Beyond Park Bo-gum itself, the audience over-indexes on So Ji-sub (429.21×), Park Shin-hye (270.57×), Park Seo-joon (258.51×), and Ji Chang-wook (208.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Park Bo-gum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.