Rascasse Audience Intelligence

Park Bo-gum Audience in United States

A data profile of the people who buy, follow and care about Park Bo-gum in United States — modelled from more than twelve digital signal sources. Park Bo-gum has an estimated audience of 1,278,327 people in United States.

The average Park Bo-gum fan in United States is 41.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include BoA, Park Shin-hye, Park Seo-joon, with strongest over-indexing on BoA (136.44× the country average).

Demographically, the Park Bo-gum audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Career Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Park Bo-gum fan in United States is more female, around 41.2 years old, with strong Career Orientation tendencies and a notable affinity for BoA.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Park Bo-gum profile in United States.

Audience size
1.3M
in United States
Gender
62.8%
37.2% male
Age
41.2
average years
Country rank
#19943
Person in United States
Fig. 01

Search interest · 12-month trend

-60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Park Bo-gum fans

62.8% are female, 37.2% are male, average age 41.2.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Park Bo-gum audience in United States
MetricValue
Female62.8%
Male37.2%
Average age41.2
Estimated audience size1,278,327
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Park Bo-gum audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3919%
40-4923%
50+24%
Fig. 04

Worldwide distribution

8.0%

of the worldwide Park Bo-gum audience comes from United States.

Worldwide audience distribution share by country for Park Bo-gum
CountryShare
Brazil9.1%
Philippines8.0%
United States8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Park Bo-gum audience in United States is strongest.

Fig. 05

Top regions by affinity

Park Bo-gum fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~30K3.82×
02California~400K2.08×
03Texas~200K1.65×
04Washington~50K1.51×
05Nevada~20K1.39×
06New Jersey~60K1.38×
07Virginia~50K1.33×
08New York~100K1.32×
09Maryland~40K1.28×
10Georgia~60K1.23×
11Arizona~40K1.23×
12Utah~20K1.22×
13Florida~100K1.17×
14Oregon~20K1.12×
15Illinois~60K1.10×
16Massachusetts~30K1.04×
17New Mexico~8K1.01×
18North Carolina~50K1.00×
19Vermont~3K1.00×
20Alaska~3K0.99×
21Minnesota~20K0.97×
22Connecticut~20K0.93×
23Oklahoma~20K0.90×
24Delaware~4K0.89×
25Arkansas~10K0.88×
26Idaho~7K0.88×
27Indiana~30K0.87×
28Kansas~10K0.86×
29Washington, District of Columbia~4K0.86×
30Nebraska~7K0.85×
31Pennsylvania~50K0.84×
32Colorado~20K0.83×
33Tennessee~30K0.81×
34Rhode Island~4K0.81×
35Louisiana~20K0.80×
36Kentucky~20K0.80×
37South Dakota~3K0.78×
38North Dakota~3K0.78×
39Alabama~20K0.76×
40Missouri~20K0.75×
41Michigan~30K0.74×
42Wisconsin~20K0.74×
43South Carolina~20K0.74×
44Mississippi~10K0.72×
45Ohio~40K0.71×
46Iowa~10K0.71×
47Maine~4K0.71×
48Montana~3K0.70×
49New Hampshire~4K0.68×
50West Virginia~5K0.67×
Fig. 06

Affinity by region

Affinity by region — Park Bo-gum, United States
0.67×1.00×3.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Park Bo-gum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Park Bo-gum audience
#·InterestCategoryAffinity×
01Priyanka KarkiMovies & TV500.00×
02So Ji-subMovies & TV429.21×
03Susan RocesMovies & TV298.57×
04La ScalaArts & Culture289.97×
05Park Shin-hyeMovies & TV270.57×
06Park Seo-joonMovies & TV258.51×
07Ji Chang-wookMovies & TV208.51×
08Jang Keun-sukMovies & TV191.99×
09Hyun BinMovies & TV176.17×
10Sister ActMovies & TV140.61×
11BoAMusic & Radio136.44×
12Lee Jong-sukMovies & TV129.42×
13Jessica JungMusic & Radio113.24×
14Wheat ThinsFood & Beverages82.18×
15Kim Soo-hyunMovies & TV81.94×
16Something's Gotta GiveMovies & TV78.28×
17Game of Thrones (2014 video game)Games42.81×
18Subway SurfersGames34.54×
19Ming-Na WenMovies & TV26.13×
20Madea's Class ReunionMovies & TV9.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Park Bo-gum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Park Bo-gum audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.58×
SpiritualityBALANCE1.57×
Urban LifestyleOPEN1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Park Bo-gum audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.47×
Need for SecurityCONSERVATISM0.58×
PatriotismCONSERVATISM0.60×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Park Bo-gum have in United States?

Park Bo-gum has an estimated audience of 1,278,327 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Park Bo-gum fans?

62.8% of Park Bo-gum fans are female, 37.2% are male, with an average age of 41.2 years.

03

Which brands do Park Bo-gum fans like most?

Park Bo-gum fans show strongest brand affinity for BoA (136.44×), Park Shin-hye (270.57×), and Park Seo-joon (258.51×) over the country average.

04

Where do Park Bo-gum fans live in United States?

Park Bo-gum fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Park Bo-gum fans also like?

Beyond Park Bo-gum itself, the audience over-indexes on Park Shin-hye (270.57×), Park Seo-joon (258.51×), So Ji-sub (429.21×), and Ji Chang-wook (208.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Park Bo-gum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →