Rascasse Audience Intelligence

Park Shin-hye Audience in United States

A data profile of the people who buy, follow and care about Park Shin-hye in United States — modelled from more than twelve digital signal sources. Park Shin-hye has an estimated audience of 594,121 people in United States.

#2295among Actor Actress or TV Star in United States#7868among Person in United States#6153in Movies & TV

The average Park Shin-hye fan in United States is 32.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include BoA, Park Bo-gum, Ji Chang-wook, with strongest over-indexing on BoA (614.97× the country average).

Demographically, the Park Shin-hye audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Travelling, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Park Shin-hye fan in United States is more female, around 32.1 years old, with strong Travelling tendencies and a notable affinity for BoA.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Park Shin-hye profile in United States.

Audience size
594K
in United States
Gender
59.0%♀
41.0% male
Age
32.1
average years
Country rank
#33012
Person in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Park Shin-hye fans

59.0% are female, 41.0% are male, average age 32.1.

Fig. 02

Gender split

59.0%
Female
41.0%
Male
Demographic split for Park Shin-hye audience in United States
MetricValue
Female59.0%
Male41.0%
Average age32.1
Estimated audience size594,121
Fig. 03

Age distribution

Ø 32.1
average years
Age distribution of the Park Shin-hye audience in United States
Age bracketShare%
16-1940%
20-2921%
30-3915%
40-4915%
50+9%
Fig. 04

Worldwide distribution

11.2%

of the worldwide Park Shin-hye audience comes from United States.

Worldwide audience distribution share by country for Park Shin-hye
CountryShare
United States11.2%
India10.2%
Philippines9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Park Shin-hye audience in United States is strongest.

Fig. 05

Top regions by affinity

Park Shin-hye fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K5.53×
02California~100K2.11×
03Washington~20K1.56×
04Nevada~8K1.50×
05Texas~70K1.43×
06New Jersey~20K1.32×
07Maryland~10K1.23×
08New York~40K1.21×
09Virginia~20K1.21×
10Florida~50K1.20×
11Minnesota~9K1.15×
12Alaska~1K1.14×
13Arizona~10K1.13×
14Oregon~7K1.08×
15Utah~5K1.07×
16Georgia~20K1.06×
17Massachusetts~10K1.03×
18Illinois~20K1.01×
19New Mexico~3K1.01×
20Connecticut~5K0.95×
21North Carolina~20K0.94×
22Oklahoma~5K0.88×
23Kansas~4K0.88×
24Arkansas~4K0.87×
25Rhode Island~2K0.87×
26Idaho~2K0.85×
27Nebraska~2K0.84×
28Delaware~1K0.84×
29North Dakota<1K0.84×
30Colorado~7K0.83×
31Vermont<1K0.83×
32Washington, District of Columbia~1K0.82×
33South Dakota~1K0.81×
34Montana~1K0.79×
35Pennsylvania~10K0.78×
36Indiana~8K0.78×
37Louisiana~6K0.77×
38New Hampshire~2K0.77×
39Michigan~10K0.76×
40Tennessee~8K0.76×
41Wisconsin~6K0.76×
42Alabama~6K0.76×
43Missouri~7K0.74×
44South Carolina~6K0.74×
45Iowa~3K0.74×
46West Virginia~2K0.74×
47Kentucky~5K0.73×
48Maine~1K0.73×
49Mississippi~3K0.72×
50Ohio~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Park Shin-hye, United States
0.64×1.00×5.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Park Shin-hye audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Park Shin-hye audience
#·InterestCategoryAffinity×
01Park Bo-gumMovies & TV980.62×
02Ji Chang-wookMovies & TV730.42×
03BoAMusic & Radio614.97×
04Jessica JungMusic & Radio503.26×
05Lee Joon-giMovies & TV359.32×
06Lee Jong-sukMovies & TV345.70×
07Supreme courtPolitics & Society268.14×
08Warcraft (film)Movies & TV261.84×
09Kim Soo-hyunMovies & TV243.14×
10Kim Woo-binMovies & TV233.85×
11MeUndiesFashion & Accessoires195.24×
12Lee Min-hoFashion & Accessoires157.66×
13Park Seo-joonMovies & TV156.35×
14Subway SurfersGames153.24×
15Richard SchiffMovies & TV147.29×
16Hyun BinMovies & TV144.27×
17Junji ItoLiterature132.66×
18Gin TamaLiterature103.68×
19Stellan SkarsgårdMovies & TV74.95×
20Girls' GenerationMusic & Radio72.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Park Shin-hye audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Park Shin-hye audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.80×
Healthy LifestyleBALANCE2.70×
IndividualismJOY1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Park Shin-hye audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.90×
Convenience OrientationPREMIUM0.92×
Community OrientationOPEN0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Park Shin-hye have in United States?

Park Shin-hye has an estimated audience of 594,121 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Park Shin-hye fans?

59.0% of Park Shin-hye fans are female, 41.0% are male, with an average age of 32.1 years.

03

Which brands do Park Shin-hye fans like most?

Park Shin-hye fans show strongest brand affinity for BoA (614.97×), Park Bo-gum (980.62×), and Ji Chang-wook (730.42×) over the country average.

04

Where do Park Shin-hye fans live in United States?

Park Shin-hye fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Park Shin-hye fans also like?

Beyond Park Shin-hye itself, the audience over-indexes on Park Bo-gum (980.62×), Ji Chang-wook (730.42×), Supreme court (268.14×), and Subway Surfers (153.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Park Shin-hye audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Park Shin-hye. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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