A data profile of the people who buy, follow and care about Park Seo-joon in United States — modelled from more than twelve digital signal sources. Park Seo-joon has an estimated audience of 614,118 people in United States.
The average Park Seo-joon fan in United States is 32.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include F(x) (band), Ji Chang-wook, Park Shin-hye, with strongest over-indexing on F(x) (band) (107.07× the country average).
Demographically, the Park Seo-joon audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Luxury Orientation, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Park Seo-joon fan in United States is more female, around 32.2 years old, with strong Luxury Orientation tendencies and a notable affinity for F(x) (band).
The key figures that characterise the Park Seo-joon profile in United States.
60.9% are female, 39.1% are male, average age 32.2.
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 32.2 |
| Estimated audience size | 614,118 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 45% | |
| 20-29 | 16% | |
| 30-39 | 13% | |
| 40-49 | 14% | |
| 50+ | 12% |
Where the Park Seo-joon audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~10K | 4.96× | |
| 02 | California | ~100K | 2.10× | |
| 03 | Washington | ~20K | 1.57× | |
| 04 | Nevada | ~9K | 1.55× | |
| 05 | Texas | ~70K | 1.40× | |
| 06 | New York | ~40K | 1.26× | |
| 07 | New Jersey | ~20K | 1.24× | |
| 08 | Maryland | ~10K | 1.21× | |
| 09 | Virginia | ~20K | 1.20× | |
| 10 | Arizona | ~10K | 1.12× | |
| 11 | Utah | ~6K | 1.11× | |
| 12 | Oregon | ~8K | 1.10× | |
| 13 | Alaska | ~1K | 1.09× | |
| 14 | Florida | ~40K | 1.07× | |
| 15 | Illinois | ~20K | 1.04× | |
| 16 | Georgia | ~20K | 1.04× | |
| 17 | Minnesota | ~9K | 1.04× | |
| 18 | Massachusetts | ~10K | 1.03× | |
| 19 | New Mexico | ~3K | 0.98× | |
| 20 | Connecticut | ~6K | 0.92× | |
| 21 | North Carolina | ~20K | 0.91× | |
| 22 | Idaho | ~3K | 0.90× | |
| 23 | Washington, District of Columbia | ~2K | 0.90× | |
| 24 | Vermont | <1K | 0.90× | |
| 25 | Rhode Island | ~2K | 0.89× | |
| 26 | Colorado | ~8K | 0.88× | |
| 27 | Kansas | ~4K | 0.87× | |
| 28 | Delaware | ~1K | 0.87× | |
| 29 | Oklahoma | ~6K | 0.86× | |
| 30 | Arkansas | ~4K | 0.84× | |
| 31 | North Dakota | ~1K | 0.84× | |
| 32 | South Dakota | ~1K | 0.83× | |
| 33 | Nebraska | ~2K | 0.82× | |
| 34 | Pennsylvania | ~20K | 0.81× | |
| 35 | Louisiana | ~6K | 0.80× | |
| 36 | Kentucky | ~6K | 0.80× | |
| 37 | Indiana | ~9K | 0.79× | |
| 38 | Alabama | ~7K | 0.79× | |
| 39 | Missouri | ~8K | 0.78× | |
| 40 | South Carolina | ~7K | 0.78× | |
| 41 | Montana | ~1K | 0.78× | |
| 42 | Michigan | ~10K | 0.77× | |
| 43 | Tennessee | ~9K | 0.77× | |
| 44 | Maine | ~2K | 0.77× | |
| 45 | Wisconsin | ~7K | 0.76× | |
| 46 | New Hampshire | ~2K | 0.76× | |
| 47 | Iowa | ~4K | 0.75× | |
| 48 | West Virginia | ~2K | 0.75× | |
| 49 | Mississippi | ~4K | 0.74× | |
| 50 | Ohio | ~10K | 0.73× |
The strongest cross-interests of the Park Seo-joon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bitexco Financial Tower | Travel & Leisure | 182.19× | ||
| 02 | Ji Chang-wook | Movies & TV | 145.40× | ||
| 03 | Park Shin-hye | Movies & TV | 127.44× | ||
| 04 | So Ji-sub | Movies & TV | 122.10× | ||
| 05 | F(x) (band) | Music & Radio | 107.07× | ||
| 06 | Jun Ji-hyun | Fashion & Accessoires | 95.85× | ||
| 07 | Boys Over Flowers (TV series) | Movies & TV | 94.30× | ||
| 08 | Mnet Asian Music Awards | Music & Radio | 86.28× | ||
| 09 | Hyun Bin | Movies & TV | 83.39× | ||
| 10 | Viki (website) | Internet & Social Media | 79.79× | ||
| 11 | Korean Series | Movies & TV | 57.70× | ||
| 12 | Korean Broadcasting System | Movies & TV | 57.30× | ||
| 13 | Seven (Korean singer) | Music & Radio | 53.70× | ||
| 14 | Kim Yoo-jung | Movies & TV | 47.08× | ||
| 15 | Secret (South Korean band) | Music & Radio | 46.77× | ||
| 16 | Korean movies | Movies & TV | 46.34× | ||
| 17 | Kim Soo-hyun | Movies & TV | 45.65× | ||
| 18 | Running Man (TV series) | Movies & TV | 39.23× | ||
| 19 | Park Ji-min | Music & Radio | 25.55× | ||
| 20 | Allkpop | Music & Radio | 18.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.64× | |
| Travelling | THRILL | 1.34× | |
| Design Affinity | PREMIUM | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.80× | |
| Career Orientation | POWER | 0.81× | |
| Need for Security | CONSERVATISM | 0.82× |
Park Seo-joon has an estimated audience of 614,118 people in United States, concentrated in California and Texas.
60.9% of Park Seo-joon fans are female, 39.1% are male, with an average age of 32.2 years.
Park Seo-joon fans show strongest brand affinity for F(x) (band) (107.07×), Ji Chang-wook (145.4×), and Park Shin-hye (127.44×) over the country average.
Park Seo-joon fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Park Seo-joon itself, the audience over-indexes on Ji Chang-wook (145.4×), Park Shin-hye (127.44×), Seven (Korean singer) (53.7×), and Viki (website) (79.79×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Park Seo-joon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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