Allkpop Audience in United States
Allkpop has an estimated audience of 3,868,168 people in United States. 65.8% are female, 34.2% are male, average age 27.2. Top regions: California, New York, Texas. Top brand affinities: BTS, Girls' Generation, JYP Entertainment, Labubu, G-Dragon.
The average Allkpop fan in United States is 27.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include BTS, Girls' Generation, JYP Entertainment, with strongest over-indexing on BTS (15.54× the country average). Demographically, the Allkpop audience skews more female with an average age of 27.2, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Website / Newspaper / Magazine
Demographics of Allkpop fans
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 27.2 |
| Estimated audience size | 3,868,168 |
Audience persona
The typical Allkpop fan in United States is more female, around 27.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for BTS.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,052,074 | 2.47× |
| New York | 425,684 | 1.97× |
| Texas | 401,293 | 1.21× |
| Florida | 218,816 | 0.84× |
| Illinois | 176,887 | 1.37× |
| New Jersey | 159,971 | 1.63× |
| Washington | 156,603 | 2.02× |
| Georgia | 143,841 | 1.21× |
| Michigan | 136,951 | 1.35× |
| Virginia | 134,014 | 1.42× |
| Pennsylvania | 122,065 | 0.94× |
| North Carolina | 106,504 | 0.92× |
| Maryland | 105,351 | 1.58× |
| Ohio | 91,714 | 0.77× |
| Massachusetts | 87,061 | 1.14× |
| Tennessee | 86,590 | 1.12× |
| Hawaii | 78,872 | 4.74× |
| Minnesota | 73,935 | 1.33× |
| Indiana | 72,426 | 1.02× |
| Oregon | 63,694 | 1.44× |
| Connecticut | 62,143 | 1.6× |
| Wisconsin | 57,926 | 1× |
| Arizona | 53,741 | 0.68× |
| Oklahoma | 47,443 | 1.1× |
| South Carolina | 37,048 | 0.64× |
| Missouri | 36,976 | 0.59× |
| Nevada | 35,465 | 0.95× |
| Louisiana | 32,800 | 0.66× |
| Colorado | 31,781 | 0.52× |
| Alabama | 29,577 | 0.55× |
| Kentucky | 28,222 | 0.58× |
| Mississippi | 21,964 | 0.69× |
| Utah | 20,056 | 0.58× |
| Arkansas | 19,486 | 0.61× |
| Iowa | 18,645 | 0.59× |
| Rhode Island | 17,954 | 1.46× |
| Idaho | 16,582 | 0.85× |
| Washington, District of Columbia | 15,255 | 1.31× |
| New Mexico | 14,192 | 0.73× |
| Kansas | 10,641 | 0.35× |
| Nebraska | 9,821 | 0.51× |
| New Hampshire | 9,637 | 0.63× |
| Delaware | 7,263 | 0.68× |
| West Virginia | 5,585 | 0.31× |
| Montana | 4,183 | 0.39× |
| Maine | 4,023 | 0.29× |
| Wyoming | 3,120 | 0.54× |
| North Dakota | 2,492 | 0.31× |
| Alaska | 2,399 | 0.29× |
| South Dakota | 2,193 | 0.25× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| BTS | 15.54× | Music & Radio |
| Girls' Generation | 24.71× | Music & Radio |
| JYP Entertainment | 21.6× | Movies & TV |
| Labubu | 7.86× | Kids & Family |
| G-Dragon | 26.07× | Music & Radio |
| K-Dramas | 28.53× | Movies & TV |
| NCT (band) | 36.01× | Music & Radio |
| Jejudo | 10.91× | Travel & Leisure |
| Korean movies | 23.37× | Movies & TV |
| Enhypen | 14.08× | Music & Radio |
| Red Velvet (band) | 23.45× | Music & Radio |
| Shinee | 30.52× | Music & Radio |
| Snap! | 11.92× | Music & Radio |
| Got7 | 28.2× | Music & Radio |
| Super Junior | 29.25× | Music & Radio |
| Big Bang (South Korean band) | 18.19× | Music & Radio |
| Korea | 7.42× | Travel & Leisure |
| Korean language | 7.62× | Politics & Society |
| 2NE1 | 31.77× | Music & Radio |
| BLACKPINK | 10.13× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.08 |
| Sports Activity | POWER | 1.54 |
| Sustainability | BALANCE | 1.37 |
| Pet Ownership | JOY | 1.37 |
| Early Adopter Mentality | POWER | 1.36 |
| Design Affinity | PREMIUM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.0% |
| Indonesia | 15.1% |
| Philippines | 6.1% |
See Allkpop audiences in other countries
More Music & Radio audiences in United States
Frequently asked questions
How many fans does Allkpop have in United States?
Allkpop has an estimated audience of 3,868,168 people in United States, concentrated in California and New York.
What is the gender split and age of Allkpop fans?
65.8% of Allkpop fans are female, 34.2% are male, with an average age of 27.2 years.
Which brands do Allkpop fans like most?
Allkpop fans show strongest brand affinity for BTS (15.54×), Girls' Generation (24.71×), and JYP Entertainment (21.6×) over the country average.
Where do Allkpop fans live in United States?
Allkpop fans in United States are most concentrated in California (reach 1,052,074), New York (reach 425,684), and Texas (reach 401,293). These three regions account for the largest share of the active audience.
What other brands do Allkpop fans also like?
Beyond Allkpop itself, the audience over-indexes on Girls' Generation (24.71×), JYP Entertainment (21.6×), Labubu (7.86×), and G-Dragon (26.07×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Allkpop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.