NCT (band) Audience in United States

NCT (band) logo

NCT (band) has an estimated audience of 501,276 people in United States. 68.7% are female, 31.3% are male, average age 26.4. Top regions: California, Texas, New York. Top brand affinities: Miss A, Korea, Korean language, PENTAGON, Seoul.

The average NCT (band) fan in United States is 26.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Miss A, Korea, Korean language, with strongest over-indexing on Miss A (48.55× the country average). Demographically, the NCT (band) audience skews more female with an average age of 26.4, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of NCT (band) fans

Demographic split for NCT (band) audience in United States
MetricValue
Female68.7%
Male31.3%
Average age26.4
Estimated audience size501,276

Audience persona

The typical NCT (band) fan in United States is more female, around 26.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Miss A.

Top regions in United States

Top regions ranked by reach for NCT (band) in United States
RegionReachAffinity
California99,9761.81×
Texas69,4281.61×
New York36,9341.32×
Florida35,1571.04×
Georgia21,5241.39×
Illinois21,3251.28×
North Carolina18,0641.2×
Virginia16,2731.33×
New Jersey15,7721.24×
Pennsylvania14,9510.89×
Ohio13,5980.88×
Michigan12,6760.97×
Washington12,5221.25×
Arizona11,8641.16×
Maryland10,9461.27×
Tennessee10,9021.08×
Massachusetts10,7811.09×
Indiana8,2630.9×
Kentucky7,9611.27×
Minnesota7,5451.05×
Alabama7,5421.08×
South Carolina7,4830.99×
Missouri6,6220.82×
Oregon6,4701.13×
Louisiana6,4260.99×
Wisconsin6,3160.84×
Oklahoma6,0211.08×
Nevada5,9861.23×
Colorado5,9550.75×
Hawaii4,7452.2×
Arkansas4,6281.12×
Connecticut4,5430.9×
Mississippi4,2671.03×
Utah3,9660.88×
Kansas3,4050.86×
Iowa2,8730.7×
New Mexico2,1260.85×
Nebraska1,9280.77×
Washington, District of Columbia1,7771.18×
West Virginia1,5970.68×
Idaho1,5260.61×
Rhode Island1,2380.78×
New Hampshire1,2370.63×
Delaware1,1480.83×
Maine1,1070.62×
Alaska7490.7×
South Dakota6800.59×
Montana6770.49×
North Dakota6050.59×
Wyoming4970.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for NCT (band) audience
BrandAffinityCategory
Miss A48.55×Music & Radio
Korea19.45×Travel & Leisure
Korean language17.67×Politics & Society
PENTAGON27.5×Music & Radio
Seoul11.48×Travel & Leisure
Kim Soo-hyun34.71×Movies & TV
Koreaboo44.19×Internet & Social Media
Korean hip hop8.84×Music & Radio
Korean Series40.73×Movies & TV
BoA14.8×Music & Radio
2PM44.23×Music & Radio
Korean movies33.88×Movies & TV
Korea Cosmetics37.52×Beauty & Wellness
Shampoo6.22×Beauty & Wellness
TOPIK57.43×Business & Career
Running Man (TV series)19.68×Movies & TV
Salaryman10.98×Business & Career
Lee Min-ho32.22×Fashion & Accessoires
Busan27.7×Travel & Leisure
Kim Woo-bin37.93×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by NCT (band) audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.42
Luxury OrientationPREMIUM1.36
SustainabilityBALANCE1.32
Pet OwnershipJOY1.27
Urban LifestyleOPEN1.18
Sports ActivityPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for NCT (band)
CountryShare
Japan36.5%
Ireland11.7%
United States6.1%

See NCT (band) audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does NCT (band) have in United States?

NCT (band) has an estimated audience of 501,276 people in United States, concentrated in California and Texas.

What is the gender split and age of NCT (band) fans?

68.7% of NCT (band) fans are female, 31.3% are male, with an average age of 26.4 years.

Which brands do NCT (band) fans like most?

NCT (band) fans show strongest brand affinity for Miss A (48.55×), Korea (19.45×), and Korean language (17.67×) over the country average.

Where do NCT (band) fans live in United States?

NCT (band) fans in United States are most concentrated in California (reach 99,976), Texas (reach 69,428), and New York (reach 36,934). These three regions account for the largest share of the active audience.

What other brands do NCT (band) fans also like?

Beyond NCT (band) itself, the audience over-indexes on Korea (19.45×), Korean language (17.67×), PENTAGON (27.5×), and Seoul (11.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for NCT (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.